Planning application
107 Long Acre London WC2E 9NT
Decided. The decision notice on the council portal carries the outcome in full, including any conditions.
Proposal
Display of two internally illuminated (letters only) fascia signs each measuring 0.55m x 1.21m and an internally illuminated (backlit letters only) projecting sign measuring 0.60m x 0.77m on the Long Acre elevation. [Split decision].
As published by the council, reference 26/05101/ADV
Application record
- Reference
- 26/05101/ADV
- Category
- Advertising
- Status
- Decided
- Received
- 29 Jul 2026
- Validated
- 4 Aug 2026
- Postcode
- WC2E 9NT
Site history
Applications at this address on the Westminster register
This site has had 2 applications since 2026: 0 approved, 1 refused.
-
26/06444/ADV Refused
107 Long Acre London WC2E 9NT
Display of an internally illuminated (backlit letters only) projecting sign measuring 0.60m x 0.77m on the Neal Street elevation. [Split decision].
Timeline
Dates from the published record
-
29 Jul 2026
Received by Westminster
-
4 Aug 2026
Validated
Checked as complete and ready for consideration.
-
9 Aug 2026
Added to PlanIndex
-
24 Sep 2026
Status changed to Decided
Previously Pending.
After the decision
Westminster has decided this application; the outcome above is the register's own wording and the decision notice on the council portal carries the detail. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
-
107 Long Acre London WC2E 9NT
Display of an internally illuminated (backlit letters only) projecting sign measuring 0.60m x 0.77m on the Neal Street elevation. [Split decision].
Refused Advertising -
112 - 115 Long Acre London WC2E 9NT
Display of one non illuminated projecting sign measuring 0.4m x 0.5m to Langley Street and two halo illuminated brass effect 'H' letters measuring 0.5m x 0.23m to shopfront pillars flanking entrance door on Long Acre.
Granted Advertising Windows or glazing 17 docs -
112 - 115 Long Acre London WC2E 9NT
Display of two internally illuminated projecting signs measuring 0.4m x 0.5m; two internally illuminated signs affixed to the shopfront glazing measuring 0.46m x 1.44m; and one non-illuminated vinyl graphic sign measuring 2.59m x 1.86m.
Refused Advertising Windows or glazing 19 docs -
1 Neal Street London WC2H 9PU
Alterations to office entrance including installation of projecting canopy.
Granted Full applications 21 docs -
3 Neal Street London WC2H 9QL
88% historically approved · decision due ~11 Dec
Repairs to the existing flat roof at 3 to 7 Neal Street. (Linked with 26/07102/LBC)
Awaiting decision Full applications -
3 Neal Street London WC2H 9QL
90% historically approved · decision due ~11 Dec
Repairs to the existing flat roof at 3 to 7 Neal Street. (Linked with 26/07101/FULL)
Awaiting decision Heritage and listed buildings
Other advertisement consent applications
In Westminster
-
26/06992/ADV Decided
78 - 80 Wigmore Street London W1U 2SJ
Display of self-adhesive vinyl in the windows measuring 3.06m x 2.16m.
-
26/07194/ADV Awaiting decision
98 Victoria Street London SW1E 5JL
Display of two internally illuminated double-sided projecting signs, each measuring 0.57m × 0.67m. (Linked with 26/07193/FULL)
-
26/07160/ADV Awaiting decision
18 - 21 Haymarket London SW1Y 4DQ
Display of non illuminated fascia sign measauring 2.3m X 4m and 2.4m X 3.6m
-
26/07157/ADV Awaiting decision
41 - 44 Great Windmill Street London W1D 7NF
Display of one non illuminated projection sign, measuring 800mm x 300mm
-
26/07125/ADV Awaiting decision
1 Upper St Martin's Lane London WC2H 9NY
Display of 2 externally illuminated hanging signs each measuring 1.00m x 1.00m; 8 externally illuminated fascia signs each measuring 0.40m x 3.35m; 1 no. fanlight measuring 0.80m x 1.40m