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Planning application

77 Beak Street London W1F 9ST

Awaiting decision Westminster 26/05027/ADV Advert Application (ADV)

Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.

Proposal

Display of non illuminated fascia sign measuring 0.54m X 0.1m and non illuminated hanging sign measuring 0.4m X 0.4m

As published by the council, reference 26/05027/ADV

Application record

Reference
26/05027/ADV
Type
Advert Application (ADV)
Status
Pending
Received
27 Jul 2026
Validated
27 Jul 2026
Ward
West End
Postcode
W1F 9ST

Site history

Applications at this address on the Westminster register

This site has had 2 applications since 2026.

  • 26/05028/LBC Decided

    77 Beak Street London W1F 9ST

    Alterations to existing shopfront including replacement signage.

    Submitted 27 Jul 2026 Heritage and listed buildings

Timeline

Dates from the published record

  1. 27 Jul 2026

    Received by Westminster

  2. 4 Aug 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    Decision expected by 21 September 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

    Westminster took a median of 86 days over the applications it decided in the last year.

Who's behind it

Company information only, from the register and Companies House

Cushman & Wakefield LLP Agent

225 applications on PlanIndex · across 75 councils · 97% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

See their track record

Documents

Plans, drawings, consultee responses and the officer's report

8 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What happens while it is decided

This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 70 days. More in our guide to how long planning decisions take.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 77 Beak Street London W1F 9ST

    26/05028/LBC Submitted 27 Jul 2026 50 yards away

    90% historically approved · decision due ~21 Sep

    Alterations to existing shopfront including replacement signage.

    Decided Heritage and listed buildings Windows or glazing 9 docs

  • 50 - 54 Beak Street London W1F 9RN

    26/03110/ADV Submitted 12 May 2026 50 yards away

    82% historically approved · decision due ~7 Jul

    Display of four externally illuminated fascia signs measuring 0.275m x 0.915m.

    Awaiting decision Advertising 7 docs

  • 50 - 54 Beak Street London W1F 9RN

    25/05567/FULL Submitted 8 Aug 2025 50 yards away

    Alterations to the existing shopfront, including reduction in height of stallrisers to ground floor level windows and new glazing and associated external alterations.

    Refused Full applications Windows or glazing 12 docs

  • Basement To Fourth Floor 40 - 42 Lexington Street London W1F 0LN

    25/08656/ADV Submitted 26 Nov 2025 50 yards away

    Display of two internally illuminated (logo only) projecting signs measuring 0.45m x 0.45m one on Lexington Street and one on Silver Place.

    Granted Advertising 9 docs

  • 57-59 Beak Street London W1F 9SJ

    22/07833/ADFULL Submitted 17 Nov 2022 50 yards away

    Details pursuant to condition 20 of planning permission granted at appeal dated 11th April 2022 (Appeal Decision Ref: APP/X5990/W/20/3254288, in relation to ref: 18/08655/FULL), namely, details of the facing materials, including glazing, and elevations and roof plans showing where the materials are to be located

    Granted Full applications Windows or glazing 11 docs

  • 57-59 Beak Street London W1F 9SJ

    21/03538/ADFULL Submitted 27 May 2021 50 yards away

    Details of secure cycle storage for the basement and ground floor retail/restaurant use pursuant to Condition 14 of planning permission dated 20 December 2018 (RN: 18/08655).

    Granted Full applications 10 docs

In Westminster

  • 26/06992/ADV Decided

    78 - 80 Wigmore Street London W1U 2SJ

    Display of self-adhesive vinyl in the windows measuring 3.06m x 2.16m.

    Received 13 Oct, published by the council 15 Oct 2026 Advertising
  • 26/07194/ADV Awaiting decision

    98 Victoria Street London SW1E 5JL

    Display of two internally illuminated double-sided projecting signs, each measuring 0.57m × 0.67m. (Linked with 26/07193/FULL)

    Received 21 Oct, published by the council 22 Oct 2026 Advertising
  • 26/07160/ADV Awaiting decision

    18 - 21 Haymarket London SW1Y 4DQ

    Display of non illuminated fascia sign measauring 2.3m X 4m and 2.4m X 3.6m

    Received 20 Oct, published by the council 22 Oct 2026 Advertising
  • 26/07157/ADV Awaiting decision

    41 - 44 Great Windmill Street London W1D 7NF

    Display of one non illuminated projection sign, measuring 800mm x 300mm

    Received 20 Oct, published by the council 21 Oct 2026 Advertising
  • 26/07125/ADV Awaiting decision

    1 Upper St Martin's Lane London WC2H 9NY

    Display of 2 externally illuminated hanging signs each measuring 1.00m x 1.00m; 8 externally illuminated fascia signs each measuring 0.40m x 3.35m; 1 no. fanlight measuring 0.80m x 1.40m

    19 Oct 2026 Advertising