Planning application
The London Pavillion 1 Piccadilly London W1J 0DA
Decided. The decision notice on the council portal carries the outcome in full, including any conditions.
Proposal
Detailed drawings at 1:5 and 1:20 of the new shopfronts to London Pavilion and Trocadero pursuant to condition 3 of Appeal A APP/X5990/W/23/3334774. Original application 23/01990/FULL dated 18th December 2024
As published by the council, reference 26/02448/ADFULL
Application record
- Reference
- 26/02448/ADFULL
- Type
- Approval of Details (Full PP)
- Status
- Decided
- Received
- 14 Apr 2026
- Validated
- 24 Apr 2026
- Decided
- 12 May 2026
- Ward
- St James's
- Postcode
- W1J 0DA
Site history
Applications at this address on the Westminster register
This site has had 7 applications since 2025: 2 approved, 0 refused.
-
26/06151/LBC Awaiting decision
The London Pavillion 1 Piccadilly London W1J 0DA
Installation of 6 digital advertisement displays within existing historic advertisement niches on the building facade. (Linked with 26/06128/ADV)
-
26/06128/ADV Decided
The London Pavillion 1 Piccadilly London W1J 0DA
Display of six digital advertisement displays within existing recessed historic signage niches, comprising two digital displays each measuring 1.28m ×1.80m on the Shaftesbury Avenue elevation and four digital displays each measuring 1.00m × 1.50m within the Great Windmill Street colonnade. (Linked with 26/06151/LBC)
-
26/04035/ADV Decided
The London Pavillion 1 Piccadilly London W1J 0DA
Display of scaffolding shrouds with 1:1 printed image of building and 3x inset illuminated advertising areas measuring 10.9m x 9.0m, 7m x 9.0m and 10.9m x 9.0m for an extended period of 6 months.
-
26/00104/ADV Awaiting decision
The London Pavillion 1 Piccadilly London W1J 0DA
"Display of two partially internally Illuminated high level signs measuring 3735 x 1400mm and 2525 x 880mm, two partially internally illuminated fascia sign measuring 1340 x 465mm, 8095 x 660mm, an internally illuminated fascia sign measuring 8,095mm x 660mm, three partially internally illuminated wall mounted signs measuring 300 x 300mm within Great Windmill Street colonnade, a partially internally illuminated sign above an entrance door within the Great Windmill Street colonnade measuring 745 x 295mm and two partially internally illuminated signs at high level within the Great Windmill Street colonnade measuring 2,955 x 300mm "
-
25/09202/LBC Granted
The London Pavillion 1 Piccadilly London W1J 0DA
Replacement of signage within the friezes and pediments of the building; installation of updated street-level signage on Coventry Street, Great Windmill Street, and Shaftesbury Avenue; and provision of low-level illuminated signage on Windmill Street. (Linked with 26/00104/ADV)
-
25/07888/ADV Granted
The London Pavillion 1 Piccadilly London W1J 0DA
Display of scaffolding shrouds with 1:1 printed image of the building and 3 inset illuminated advertising areas measuring 10.9m x 9.0m, 7m x 9.0m and 10.9m x 9.0m.
Timeline
Dates from the published record
-
14 Apr 2026
Received by Westminster
-
24 Apr 2026
Validated
Checked as complete and ready for consideration.
-
12 May 2026
Decision issued
-
21 Jul 2026
Added to PlanIndex
Who's behind it
Company information only, from the register and Companies House
London Trocadero (2015) LLP Agent, registered in London
Active · incorporated 2006 · London
1 application on PlanIndex
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See their track recordDocuments
Plans, drawings, consultee responses and the officer's report
9 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
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Open the documentsAfter the decision
Westminster has decided this application; the outcome above is the register's own wording and the decision notice on the council portal carries the detail. More in our guide to what happens after a planning decision.
About full applications
A full application seeks permission for a complete, detailed proposal in one go, with siting, design, access and landscaping all fixed at this stage. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
-
The London Pavillion 1 Piccadilly London W1J 0DA
82% historically approved · decision due ~6 Mar
"Display of two partially internally Illuminated high level signs measuring 3735 x 1400mm and 2525 x 880mm, two partially internally illuminated fascia sign measuring 1340 x 465mm, 8095 x 660mm, an internally illuminated fascia sign measuring 8,095mm x 660mm, three partially internally illuminated wall mounted signs measuring 300 x 300mm within Great Windmill Street colonnade, a partially internally illuminated sign above an entrance door within the Great Windmill Street colonnade measuring 745 x 295mm and two partially internally illuminated signs at high level within the Great Windmill Street colonnade measuring 2,955 x 300mm "
Awaiting decision Advertising 2 docs -
The London Pavillion 1 Piccadilly London W1J 0DA
82% historically approved · decision due ~13 Aug
Display of scaffolding shrouds with 1:1 printed image of building and 3x inset illuminated advertising areas measuring 10.9m x 9.0m, 7m x 9.0m and 10.9m x 9.0m for an extended period of 6 months.
Decided Advertising -
The London Pavillion 1 Piccadilly London W1J 0DA
82% historically approved · decision due ~3 Nov
Display of six digital advertisement displays within existing recessed historic signage niches, comprising two digital displays each measuring 1.28m ×1.80m on the Shaftesbury Avenue elevation and four digital displays each measuring 1.00m × 1.50m within the Great Windmill Street colonnade. (Linked with 26/06151/LBC)
Decided Advertising -
The London Pavillion 1 Piccadilly London W1J 0DA
90% historically approved · decision due ~4 Nov
Installation of 6 digital advertisement displays within existing historic advertisement niches on the building facade. (Linked with 26/06128/ADV)
Awaiting decision Heritage and listed buildings -
The London Pavillion 1 Piccadilly London W1J 0DA
Display of scaffolding shrouds with 1:1 printed image of the building and 3 inset illuminated advertising areas measuring 10.9m x 9.0m, 7m x 9.0m and 10.9m x 9.0m.
Granted Advertising 14 docs -
The London Pavillion 1 Piccadilly London W1J 0DA
Replacement of signage within the friezes and pediments of the building; installation of updated street-level signage on Coventry Street, Great Windmill Street, and Shaftesbury Avenue; and provision of low-level illuminated signage on Windmill Street. (Linked with 26/00104/ADV)
Granted Heritage and listed buildings 11 docs
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