Planning application
26/01680/ADV
Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London
Proposal
Display of two signs of 3D lettering (non-illuminated) attached to the outside of the ground floor windows measuring 2m x 0.22m, one on Baker Street and one on George Street. (SPLIT DECISION WITH 26/00466/ADV)
As published by the council, reference 26/01680/ADV
Timeline
Dates from the published record
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27 Jan 2026
Received by Westminster
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31 Mar 2026
Decision issued: Application Permitted
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21 Jul 2026
Added to PlanIndex
What a grant of permission means
The process from here
Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.
Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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26/00466/ADV Withdrawn
Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London
Display of an A board positioned on the public highway measuring 0.89m x 0.645m. (SPLIT DECISION WITH 26/01680/ADV)
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25/07960/ADFULL Awaiting decision
Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London
Detailed drawings and full particulars, including details of sound and odour attenuation measures, of the design, construction and insulation of the system for the extraction of cooking smells for all the restaurant Class E units in the event that these uses are implemented pusuant to condition 13 of planning permission dated 1st Octtober 2021 (RN:20/06914).
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26/04025/FULL Awaiting decision
Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London
Installation of awnings at ground floor level.
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26/00531/ADV Granted
102 George Street London W1U 8PB
Display of two fascia signs measuring 0.3m x 1.3m and one fascia sign measuring 0.3m x 2m and display of three projecting signs measuring 0.4m x 0.4m and display of two window vinyl measuring 2.3m x 1.2m and 2.3m x 1m
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26/02300/FULL Awaiting decision
Apartment E501 100 George Street London W1U 8AW
Installation of a pergola on seventh floor roof terrace.
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26/01403/ADV Awaiting decision
96 George Street London W1U 8PB
Display of externally applied vinyl advertisements to shopfront windows fronting George Street and Loxton Walk for a temporary period until 30 October 2026.
Other advertising applications
In Westminster
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26/04988/ADV Awaiting decision
34A Paddington Street London W1U 4HG
Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m
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26/04973/ADV Awaiting decision
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.
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26/04993/ADV Awaiting decision
Unit 11 Marylebone Station Melcombe Place London NW1 6JJ
Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)
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26/04959/ADV Awaiting decision
Ground Floor 72 - 73 Margaret Street London W1W 8ST
Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.
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26/04964/ADV Awaiting decision
13 Marylebone Lane London W1U 2NE
Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.