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Planning application

Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

Granted Westminster 26/01680/ADV Advert Application (ADV)

Works: Windows or glazing

Relates to 26/00466/ADV

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of two signs of 3D lettering (non-illuminated) attached to the outside of the ground floor windows measuring 2m x 0.22m, one on Baker Street and one on George Street. (SPLIT DECISION WITH 26/00466/ADV)

As published by the council, reference 26/01680/ADV

Application record

Reference
26/01680/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Granted As published: Application Permitted
Received
27 Jan 2026
Validated
27 Jan 2026
Decided
31 Mar 2026
Ward
Marylebone
Decision by
Delegated Decision

Site history

Applications at this address on the Westminster register

This site has had 8 applications since 2023: 4 approved, 0 refused.

  • 26/04025/FULL Awaiting decision

    Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

    Installation of awnings at ground floor level.

    Submitted 18 Jun 2026 Full applications
  • 26/00943/ADFULL Awaiting decision

    Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

    Detailed lighting strategy for the courtyard which includes includes details of all light fittings and lighting levels pursuant to Condition 42 of planning permission dated 1st October 2021 (RN:20/06914/FULL)

    Submitted 16 Feb 2026 Full applications
  • 26/00707/ADFULL Granted

    Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

    Details of the design strategy for all shopfronts and signs, and for the treatment of the courtyard shopfronts to ensure these are active frontages with public entrances and a scheme to demonstrate the area immediately behind the windows, shall not include any obscured glass and shall define any display panels within the windows pursuant to Conditions 5 and 43 of planning permission dated 1 October 2021 (RN: 20/06914/FULL)

    Decided 9 Mar 2026 Full applications
  • 26/00466/ADV Withdrawn

    Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

    Display of an A board positioned on the public highway measuring 0.89m x 0.645m. (SPLIT DECISION WITH 26/01680/ADV)

    Decided 22 Apr 2026 Advertising
  • 25/07960/ADFULL Granted

    Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

    Detailed drawings and full particulars, including details of sound and odour attenuation measures, of the design, construction and insulation of the system for the extraction of cooking smells for all the restaurant Class E units in the event that these uses are implemented pusuant to condition 13 of planning permission dated 1st Octtober 2021 (RN: 20/06914/FULL).

    Decided 10 Apr 2026 Full applications
  • 25/02344/MOD106 Decided

    Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

    Deed of Variation to the s106 agreement dated 27 March 2019 (RN: 16/11376/FULL). Namely, to amend the level of the rent that will apply from first occupation of the 10 affordable units.

    Submitted 4 Apr 2025
  • 23/03661/ADFULL Granted

    Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

    Details of tree protection pursuant to Condition 29 (partial) of planning permission dated 01 October 2021 (RN: 20/06914/FULL).

    Decided 9 Aug 2023 Full applications

Timeline

Dates from the published record

  1. 27 Jan 2026

    Received by Westminster

  2. 31 Mar 2026

    Decision issued: Application Permitted

  3. 21 Jul 2026

    Added to PlanIndex

Cases linked to this one on the register

  • 26/00466/ADV Withdrawn

    Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

    Display of an A board positioned on the public highway measuring 0.89m x 0.645m. (SPLIT DECISION WITH 26/01680/ADV)

    Decided 22 Apr 2026 Advertising

1 later application on the register refers to this one:

  • 26/00466/ADV Withdrawn

    Dev Site At 19-35 Baker Street, 88-110 George Street, 69-71 Blandford Street And 30 Gloucester Place London

    Display of an A board positioned on the public highway measuring 0.89m x 0.645m. (SPLIT DECISION WITH 26/01680/ADV)

    Decided 22 Apr 2026 Advertising

Who's behind it

Company information only, from the register and Companies House

Newmark LLP Agent

925 applications on PlanIndex · across 40 councils · 97% granted

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Documents

Plans, drawings, consultee responses and the officer's report

10 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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What this grant of permission means

Westminster granted permission on 31 March 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

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    Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

    Received 3 Nov, published by the council 6 Nov 2026 Advertising
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    Received 2 Nov, published by the council 5 Nov 2026 Advertising
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    Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

    Received 2 Nov, published by the council 4 Nov 2026 Advertising
  • 26/07439/ADV Awaiting decision

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    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising