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Planning application

Market Hall Victoria 191 Victoria Street London SW1E 5NE

Granted Westminster 25/05940/ADV Advert Application (ADV)

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of two internally illuminated fascia signs at entrance to Terminus Place and Victoria Street entrances measuring 0.247m x 3.31 and 0.742m x 2m

As published by the council, reference 25/05940/ADV

Application record

Reference
25/05940/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Granted As published: Application Permitted
Received
29 Jul 2025
Validated
29 Jul 2025
Decided
28 Aug 2025
Ward
Pimlico North
Decision by
Delegated Decision
Postcode
SW1E 5NE

Site history

Applications at this address on the Westminster register

This site has had 8 applications since 2025: 2 approved, 2 refused.

  • 26/04813/FULL Awaiting decision

    Market Hall Victoria 191 Victoria Street London SW1E 5NE

    Provision of 2 metal pergola structures with retractable roof sections and a fixed steel frame and polycarbonate roof over the bar area.

    Submitted 20 Jul 2026 Full applications
  • 26/04767/NMA Decided

    Market Hall Victoria 191 Victoria Street London SW1E 5NE

    Amendments to planning permission dated 12 February 2019 (RN:18/05932/FULL) for use of rooftop space at 191 Victoria Street/9-11 Terminus Place for outdoor dining in connection with the existing contemporary food hall (Use Class A3 with ancillary A4 and A5 uses) at ground and first floor level with associated external alterations and works; namely, the removal of informative 4 from the decision notice referring to Condition 12.

    Submitted 16 Jul 2026 Amendments
  • 26/03753/ADFULL Awaiting decision

    Market Hall Victoria 191 Victoria Street London SW1E 5NE

    Details removal of signage zones, waste and cycle storage, and sample of the brick effect overclad pursuant to conditions 4 (parts i &ii), 15, 16 and 19 of planning permission dated 16 May 2018 (RN: 17/10040/FULL). (Linked with 26/03758/ADLBC)

    Submitted 8 Jun 2026 Full applications
  • 26/03758/ADLBC Awaiting decision

    Market Hall Victoria 191 Victoria Street London SW1E 5NE

    Details removal of signage zones and sample of the brick effect overclad pursuant to conditions 3 and 5 of plisted building consent dated 16 May 2018 (RN: 17/10041/LBC). (Linked with 26/03753/ADFULL)

    Submitted 8 Jun 2026 Conditions
  • 25/07117/ADV Granted

    Market Hall Victoria 191 Victoria Street London SW1E 5NE

    Display of internally illuminated projecting sign measuring 0.7m x 0.9m on the Victoria Street elevation.

    Decided 13 Oct 2025 Advertising
  • 25/06512/FULL Refused

    Market Hall Victoria 191 Victoria Street London SW1E 5NE

    Installation of retractable framed pergola roof structures with side enclosure to the rooftop space at 191 Victoria Street/9-11 Terminus Place

    Decided 6 Nov 2025 Full applications
  • 25/05303/ADV Refused

    Market Hall Victoria 191 Victoria Street London SW1E 5NE

    Display of one internally illuminated projecting sign to Victoria Street Elevation measuring 0.7m x 0.9m x 0.3m.

    Decided 29 Aug 2025 Advertising

Timeline

Dates from the published record

  1. 29 Jul 2025

    Received by Westminster

  2. 28 Aug 2025

    Decision issued: Application Permitted

  3. 21 Jul 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Bell Design Consultants Ltd Agent, a design practice registered in Tetbury

Active · incorporated 2009 · Tetbury

13 applications on PlanIndex · across 5 councils · 82% granted

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Documents

Plans, drawings, consultee responses and the officer's report

11 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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What this grant of permission means

Westminster granted permission on 28 August 2025, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

In Westminster

  • 26/07474/ADV Awaiting decision

    456 - 459 Strand London WC2R 0RG

    Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

    Received 3 Nov, published by the council 6 Nov 2026 Advertising
  • 26/07436/ADV Awaiting decision

    Unit 1 123 Bayswater Road London W2 3JH

    Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07441/ADV Awaiting decision

    2 Charing Cross Road London WC2H 0HH

    Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07429/ADV Awaiting decision

    24 - 25 Mount Street London W1K 2RR

    Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

    Received 2 Nov, published by the council 4 Nov 2026 Advertising
  • 26/07439/ADV Awaiting decision

    5 - 6 Leicester Square London WC2H 7NA

    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising