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Planning application

195 - 197 Victoria Street London SW1E 5NE

Granted Westminster 25/07233/ADV Advert Application (ADV)

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of internally illuminated fascia and hanging signs measuring 9.56m x 0.91 & 0.50m x 0.50m.

As published by the council, reference 25/07233/ADV

Application record

Reference
25/07233/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Granted As published: Application Permitted
Received
7 Oct 2025
Validated
7 Oct 2025
Decided
14 Nov 2025
Ward
Pimlico North
Decision by
Delegated Decision
Postcode
SW1E 5NE

Site history

Applications at this address on the Westminster register

This site has had 2 applications since 2025: 2 approved, 0 refused.

  • 25/07234/FULL Granted

    195 - 197 Victoria Street London SW1E 5NE

    Replacement shopfront.

    Decided 14 Nov 2025 Full applications

Timeline

Dates from the published record

  1. 7 Oct 2025

    Received by Westminster

  2. 14 Nov 2025

    Decision issued: Application Permitted

  3. 21 Jul 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

XIX Project Management Limited Agent, registered in Doncaster

Active · incorporated 2015 · Doncaster

2 applications on PlanIndex

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Documents

Plans, drawings, consultee responses and the officer's report

7 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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What this grant of permission means

Westminster granted permission on 14 November 2025, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 195 - 197 Victoria Street London SW1E 5NE

    25/07234/FULL Submitted 7 Oct 2025 50 yards away

    Replacement shopfront.

    Granted Full applications Windows or glazing 10 docs

  • Market Hall Victoria 191 Victoria Street London SW1E 5NE

    25/05303/ADV Submitted 29 Jul 2025 50 yards away

    Display of one internally illuminated projecting sign to Victoria Street Elevation measuring 0.7m x 0.9m x 0.3m.

    Refused Advertising 13 docs

  • Market Hall Victoria 191 Victoria Street London SW1E 5NE

    25/06512/FULL Submitted 11 Sep 2025 50 yards away

    Installation of retractable framed pergola roof structures with side enclosure to the rooftop space at 191 Victoria Street/9-11 Terminus Place

    Refused Full applications 18 docs

  • Market Hall Victoria 191 Victoria Street London SW1E 5NE

    25/07117/ADV Submitted 2 Oct 2025 50 yards away

    Display of internally illuminated projecting sign measuring 0.7m x 0.9m on the Victoria Street elevation.

    Granted Advertising 10 docs

  • Market Hall Victoria 191 Victoria Street London SW1E 5NE

    26/04813/FULL Submitted 20 Jul 2026 50 yards away

    88% historically approved · decision due ~1 Oct

    Provision of 2 metal pergola structures with retractable roof sections and a fixed steel frame and polycarbonate roof over the bar area.

    Awaiting decision Full applications

  • Market Hall Victoria 191 Victoria Street London SW1E 5NE

    26/04767/NMA Submitted 16 Jul 2026 50 yards away

    93% historically approved · decision due ~10 Sep

    Amendments to planning permission dated 12 February 2019 (RN:18/05932/FULL) for use of rooftop space at 191 Victoria Street/9-11 Terminus Place for outdoor dining in connection with the existing contemporary food hall (Use Class A3 with ancillary A4 and A5 uses) at ground and first floor level with associated external alterations and works; namely, the removal of informative 4 from the decision notice referring to Condition 12.

    Decided Amendments

In Westminster

  • 26/07474/ADV Awaiting decision

    456 - 459 Strand London WC2R 0RG

    Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

    Received 3 Nov, published by the council 6 Nov 2026 Advertising
  • 26/07436/ADV Awaiting decision

    Unit 1 123 Bayswater Road London W2 3JH

    Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07441/ADV Awaiting decision

    2 Charing Cross Road London WC2H 0HH

    Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07429/ADV Awaiting decision

    24 - 25 Mount Street London W1K 2RR

    Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

    Received 2 Nov, published by the council 4 Nov 2026 Advertising
  • 26/07439/ADV Awaiting decision

    5 - 6 Leicester Square London WC2H 7NA

    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising