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Planning application

127 London Road Newbury RG14 2BX

Awaiting decision West Berkshire 26/01243/ADV Advertising

Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.

Proposal

Sign 1: Illuminated 6m Omoda totem

As published by the council, reference 26/01243/ADV

Application record

Reference
26/01243/ADV
Category
Advertising
Status
Awaiting decision
Received
9 Jun 2026
Validated
9 Jun 2026
Postcode
RG14 2BX

Site history

Applications at this address on the West Berkshire register

This site has had 2 applications since 2026: 1 approved, 0 refused.

  • 26/00259/ADV Granted

    127 London Road Newbury RG14 2BX

    3 x Fascia Signs - Fabricated 196mm deep aluminium back box with digitally printed flex-face canvas. The printed display is blue with a white grid pattern. The display is internally illuminated by white LEDS - white grid only to illuminate, blue elements do not illuminate. Illumination levels not exceeding 500cd/m

    Decided 13 May 2026 Advertising

Timeline

Dates from the published record

  1. 9 Jun 2026

    Received by West Berkshire

  2. 25 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    Decision expected by 4 August 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

    West Berkshire took a median of 59 days over the applications it decided in the last year.

What happens while it is decided

This application is with West Berkshire for determination, against a statutory target of eight weeks. Over the last year West Berkshire decided advertisement consent applications in a median of 66 days. More in our guide to how long planning decisions take.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Savernake Mercedes Benz 123 London Road Newbury RG14 2BX

    26/01638/ADV Submitted 27 Jul 2026 50 yards away

    90% historically approved · decision due ~25 Sep

    Repositioning of existing Mercedes-Benz branded Flag pole and 6m Pylon from along the boundary of London road, to facing Marconi Road. Parking Icon Signs repositioned to suit new white lining layout. Proposed Mercedes-Benz fascia text and star logo to replace existing signage on the west elevation. Multibrand directional sign to the entrance via Marconi Road and wall mounted EV Parking icon signs to new EV Parking spaces.

    Decided Advertising 8 docs
  • 127 London Road Newbury RG14 2BX

    26/00259/ADV Submitted 5 Feb 2026 100 yards away

    3 x Fascia Signs - Fabricated 196mm deep aluminium back box with digitally printed flex-face canvas. The printed display is blue with a white grid pattern. The display is internally illuminated by white LEDS - white grid only to illuminate, blue elements do not illuminate. Illumination levels not exceeding 500cd/m

    Granted Advertising 13 docs
  • Robin Hood Toby Carvery 110 London Road Newbury RG14 2AJ

    26/01302/TPC Submitted 16 Jun 2026 150 yards away

    90% historically approved · decision due ~25 Aug

    Traffic lights are blocked by trees encroaching over the road. All 3 Maple trees growing of the pavement / road should be cut back. To reduce back half of the canopies of the 3 specified trees by 2-3 metres so they are roughly 1 ft behind the metal railing below. They will also create 2m clearance from the traffic lights picture.

    Decided Trees
  • 124 London Road Newbury Berkshire RG14 2AJ

    05/00343/FUL Submitted 11 Feb 2005 150 yards away

    Conversion to form 2 No. dwellings with single storey extension.

    Refused Full applications Extension 2 docs
    Several homes
  • Savernake Mercedes Benz 123 London Road Newbury RG14 2BX

    26/01810/ADV Submitted 20 Aug 2026 150 yards away

    90% historically approved · decision due ~15 Oct

    Advertising display 1off pylon sign 2off fascia signs 1off welcome sign

    Awaiting decision Advertising 12 docs
  • Street Record 2 Charlton Place Newbury West Berkshire

    21/03193/TELE28 Submitted 20 Dec 2021 200 yards away

    The Electronic Communications Code (Conditions and restrictions) (Amendment) Regulations 2017 - BT intends to install fixed line broadband electronic communications apparatus.

    Decided Telecoms 4 docs

In West Berkshire

  • 26/02341/ADV Awaiting decision

    80 Northbrook Street Newbury RG14 1AE

    Installation of replacement fascia sign to front of store and of the hanging sign currently installed.

    Received 26 Oct, published by the council 29 Oct 2026 Advertising
  • 26/02280/ADV Awaiting decision

    Unit 4 Ely Road Theale Reading RG7 4BQ

    Add a branded company sign to the south elevation of Unit 4 Ely Road, this elevation looks on to Brunel Road. The branded fascia sign will enable visitors to identify our building. The sign will not be illuminated and will be 5.5 metres from the ground and will be 1.5x3.0.3 metres in size. It will be made of ACM

    20 Oct 2026 Advertising
  • 26/02236/ADV Awaiting decision

    Burghfield Veterinary Surgery 1 Tarragon Way Burghfield Common Reading RG7 3YU

    Proposed external signage to existing Veterinary practice.

    Received 12 Oct, published by the council 19 Oct 2026 Advertising
  • 26/01150/ADV Granted

    The Newbury 137 Bartholomew Street Newbury RG14 5HB

    Installation of replacement signs to include, 1x pictorial projecting sign, 1x set of individual house name letters, 1x menu case, 1x door plaque, 2x half lanterns, 1x amenity board

    Received 27 May, published by the council 25 Jul 2026 Advertising
  • 26/01554/ADV Granted

    Pearl House 12 Bartholomew Street Newbury RG14 5DQ

    1) The replacement of three vinyl signs affixed to ground floor windows on Bartholomew Street with three internal backlit displays, 2) the replacement of the vinyl sign within the door of retail unit R-00-01 with updated details (and the removal of the two vinyl signs affixed to ground floor doors to retail unit R-00-02 and the entrance to the extra care scheme) and 3) the addition of four projecting signs on the Bartholomew Street elevation.

    Received 15 Jul, published by the council 25 Jul 2026 Advertising