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Planning application

127 London Road Newbury RG14 2BX

Granted West Berkshire 26/00259/ADV Advert Application

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

3 x Fascia Signs - Fabricated 196mm deep aluminium back box with digitally printed flex-face canvas. The printed display is blue with a white grid pattern. The display is internally illuminated by white LEDS - white grid only to illuminate, blue elements do not illuminate. Illumination levels not exceeding 500cd/m

As published by the council, reference 26/00259/ADV

Application record

Reference
26/00259/ADV
Type
Advert Application
Status
Decided
Decision
Granted As published: Approval
Received
5 Feb 2026
Validated
2 Mar 2026
Decided
13 May 2026
Ward
Newbury Clay Hill
Parish
Newbury Town Council
Decision by
Delegated Decision
Postcode
RG14 2BX

Site history

Applications at this address on the West Berkshire register

This site has had 2 applications since 2026: 1 approved, 0 refused.

  • 26/01243/ADV Awaiting decision

    127 London Road Newbury RG14 2BX

    Sign 1: Illuminated 6m Omoda totem

    Submitted 9 Jun 2026 Advertising

Timeline

Dates from the published record

  1. 5 Feb 2026

    Received by West Berkshire

  2. 2 Mar 2026

    Validated

    Checked as complete and ready for consideration.

  3. 13 May 2026

    Decision issued: Approval

  4. 25 Jul 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

13 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What this grant of permission means

West Berkshire granted permission on 13 May 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Savernake Mercedes Benz 123 London Road Newbury RG14 2BX

    26/01810/ADV Submitted 20 Aug 2026 50 yards away

    90% historically approved · decision due ~15 Oct

    Advertising display 1off pylon sign 2off fascia signs 1off welcome sign

    Awaiting decision Advertising 12 docs
  • 127 London Road Newbury RG14 2BX

    26/01243/ADV Submitted 9 Jun 2026 100 yards away

    90% historically approved · decision due ~4 Aug

    Sign 1: Illuminated 6m Omoda totem

    Awaiting decision Advertising
  • Savernake Mercedes Benz 123 London Road Newbury RG14 2BX

    26/01638/ADV Submitted 27 Jul 2026 100 yards away

    90% historically approved · decision due ~25 Sep

    Repositioning of existing Mercedes-Benz branded Flag pole and 6m Pylon from along the boundary of London road, to facing Marconi Road. Parking Icon Signs repositioned to suit new white lining layout. Proposed Mercedes-Benz fascia text and star logo to replace existing signage on the west elevation. Multibrand directional sign to the entrance via Marconi Road and wall mounted EV Parking icon signs to new EV Parking spaces.

    Decided Advertising 8 docs
  • Jalna London Road Newbury RG14 2BA

    26/01617/HOUSE Submitted 23 Jul 2026 100 yards away

    94% historically approved · decision due ~21 Sep

    Proposed side and rear single storey annex extension.

    Awaiting decision Householder Extension 27 docs
    Small domestic
  • 22 Riverpark Industrial Estate Ampere Road Newbury RG14 2DQ

    26/00947/FUL Submitted 30 Apr 2026 150 yards away

    81% historically approved · decision due ~26 Jun

    Using the Industrial Unit as MOT and Motor Services.

    Awaiting decision Full applications 17 docs
  • 10 Newport Road Newbury RG14 2AR

    25/02347/HOUSE Submitted 13 Oct 2025 150 yards away

    Single storey side extension. Single storey rear extension. Double storey side / rear extension.

    Granted Householder Extension 15 docs
    Small domestic

In West Berkshire

  • 26/02341/ADV Awaiting decision

    80 Northbrook Street Newbury RG14 1AE

    Installation of replacement fascia sign to front of store and of the hanging sign currently installed.

    Received 26 Oct, published by the council 29 Oct 2026 Advertising
  • 26/02280/ADV Awaiting decision

    Unit 4 Ely Road Theale Reading RG7 4BQ

    Add a branded company sign to the south elevation of Unit 4 Ely Road, this elevation looks on to Brunel Road. The branded fascia sign will enable visitors to identify our building. The sign will not be illuminated and will be 5.5 metres from the ground and will be 1.5x3.0.3 metres in size. It will be made of ACM

    20 Oct 2026 Advertising
  • 26/02236/ADV Awaiting decision

    Burghfield Veterinary Surgery 1 Tarragon Way Burghfield Common Reading RG7 3YU

    Proposed external signage to existing Veterinary practice.

    Received 12 Oct, published by the council 19 Oct 2026 Advertising
  • 26/01150/ADV Granted

    The Newbury 137 Bartholomew Street Newbury RG14 5HB

    Installation of replacement signs to include, 1x pictorial projecting sign, 1x set of individual house name letters, 1x menu case, 1x door plaque, 2x half lanterns, 1x amenity board

    Received 27 May, published by the council 25 Jul 2026 Advertising
  • 26/01554/ADV Granted

    Pearl House 12 Bartholomew Street Newbury RG14 5DQ

    1) The replacement of three vinyl signs affixed to ground floor windows on Bartholomew Street with three internal backlit displays, 2) the replacement of the vinyl sign within the door of retail unit R-00-01 with updated details (and the removal of the two vinyl signs affixed to ground floor doors to retail unit R-00-02 and the entrance to the extra care scheme) and 3) the addition of four projecting signs on the Bartholomew Street elevation.

    Received 15 Jul, published by the council 25 Jul 2026 Advertising