Planning application
127 London Road Newbury RG14 2BX
Permission granted. Work must normally begin within three years of the decision or the permission lapses.
Proposal
3 x Fascia Signs - Fabricated 196mm deep aluminium back box with digitally printed flex-face canvas. The printed display is blue with a white grid pattern. The display is internally illuminated by white LEDS - white grid only to illuminate, blue elements do not illuminate. Illumination levels not exceeding 500cd/m
As published by the council, reference 26/00259/ADV
Application record
- Reference
- 26/00259/ADV
- Type
- Advert Application
- Status
- Decided
- Decision
- Granted As published: Approval
- Received
- 5 Feb 2026
- Validated
- 2 Mar 2026
- Decided
- 13 May 2026
- Ward
- Newbury Clay Hill
- Parish
- Newbury Town Council
- Decision by
- Delegated Decision
- Postcode
- RG14 2BX
Site history
Applications at this address on the West Berkshire register
This site has had 2 applications since 2026: 1 approved, 0 refused.
-
26/01243/ADV Awaiting decision
127 London Road Newbury RG14 2BX
Sign 1: Illuminated 6m Omoda totem
Timeline
Dates from the published record
-
5 Feb 2026
Received by West Berkshire
-
2 Mar 2026
Validated
Checked as complete and ready for consideration.
-
13 May 2026
Decision issued: Approval
-
25 Jul 2026
Added to PlanIndex
Documents
Plans, drawings, consultee responses and the officer's report
13 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Watch members (£5 a month) open the document list from here.
Open the documentsWhat this grant of permission means
West Berkshire granted permission on 13 May 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
-
Savernake Mercedes Benz 123 London Road Newbury RG14 2BX
90% historically approved · decision due ~15 Oct
Advertising display 1off pylon sign 2off fascia signs 1off welcome sign
Awaiting decision Advertising 12 docs -
127 London Road Newbury RG14 2BX
90% historically approved · decision due ~4 Aug
Sign 1: Illuminated 6m Omoda totem
Awaiting decision Advertising -
Savernake Mercedes Benz 123 London Road Newbury RG14 2BX
90% historically approved · decision due ~25 Sep
Repositioning of existing Mercedes-Benz branded Flag pole and 6m Pylon from along the boundary of London road, to facing Marconi Road. Parking Icon Signs repositioned to suit new white lining layout. Proposed Mercedes-Benz fascia text and star logo to replace existing signage on the west elevation. Multibrand directional sign to the entrance via Marconi Road and wall mounted EV Parking icon signs to new EV Parking spaces.
Decided Advertising 8 docs -
Jalna London Road Newbury RG14 2BA
94% historically approved · decision due ~21 Sep
Proposed side and rear single storey annex extension.
Awaiting decision Householder Extension 27 docsSmall domestic -
22 Riverpark Industrial Estate Ampere Road Newbury RG14 2DQ
81% historically approved · decision due ~26 Jun
Using the Industrial Unit as MOT and Motor Services.
Awaiting decision Full applications 17 docs -
10 Newport Road Newbury RG14 2AR
Single storey side extension. Single storey rear extension. Double storey side / rear extension.
Granted Householder Extension 15 docsSmall domestic
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26/02341/ADV Awaiting decision
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Installation of replacement fascia sign to front of store and of the hanging sign currently installed.
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26/02280/ADV Awaiting decision
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26/02236/ADV Awaiting decision
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26/01150/ADV Granted
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26/01554/ADV Granted
Pearl House 12 Bartholomew Street Newbury RG14 5DQ
1) The replacement of three vinyl signs affixed to ground floor windows on Bartholomew Street with three internal backlit displays, 2) the replacement of the vinyl sign within the door of retail unit R-00-01 with updated details (and the removal of the two vinyl signs affixed to ground floor doors to retail unit R-00-02 and the entrance to the extra care scheme) and 3) the addition of four projecting signs on the Bartholomew Street elevation.