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Planning application

388 Strand London WC2R 0LT

Awaiting decision Westminster 26/01544/ADV Advert Application (ADV)

Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.

Proposal

Display of a double-sided advertisement panel consisting of 2 LCD screens both measuring 2.1m x 1.34m capable of static and dynamic content display with automatic rotation of images (Bus Shelter OS 390 STRAND)

As published by the council, reference 26/01544/ADV

Application record

Reference
26/01544/ADV
Type
Advert Application (ADV)
Status
Pending
Received
10 Mar 2026
Validated
10 Mar 2026
Ward
St James's
Postcode
WC2R 0LT

Timeline

Dates from the published record

  1. 10 Mar 2026

    Received by Westminster

  2. 21 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    Decision expected by 5 May 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

    Westminster took a median of 66 days over the applications it decided in the last year.

Who's behind it

Company information only, from the register and Companies House

JCDecaux UK Ltd Agent, registered in Middlesex

Active · incorporated 1982 · Middlesex

264 applications on PlanIndex · across 28 councils · 64% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

See their track record

Documents

Plans, drawings, consultee responses and the officer's report

9 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What happens while it is decided

This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 52 days. More in our guide to how long planning decisions take.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 402 Strand London WC2R 0NE

    26/01379/ADV Submitted 4 Mar 2026 50 yards away

    84% historically approved · decision due ~9 Jun

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    Awaiting decision Advertising 14 docs

  • 82 - 83 Strand London WC2R 0DU

    25/09354/LBC Submitted 24 Dec 2025 50 yards away

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  • 33 Southampton Street London WC2E 7HE

    25/09015/PACU2F Submitted 12 Dec 2025 50 yards away

    Notification for prior approval for change of use of second, third and fourth floor levels from office accommodation (Class E) to a mix of office accommodation (Class E) and 2no. self-contained residential flats (Class C3) under the Town and Country Planning (General Permitted Development) (England) Order 2015 (as amended) Schedule 2, Part 3, Class G.

    Granted New dwelling 14 docs

  • 82 - 83 Strand London WC2R 0DU

    26/02461/ADV Submitted 15 Apr 2026 50 yards away

    84% historically approved · decision due ~10 Jun

    Display of internally illuminated other sign measuring 0.18m X 1.73m, non illuminated projecting sign 0.6m X 0.6m, externally illuminated other sign 0.39m X 0.52m, non illumunated other sign measuring 0.65m X 0.065m, 1.54m X 0.065m, 0.63m X 0.065m, 1.56m X 0.065m, 0.63m X 0.065m and 0.12m X 0.31m. (Linked with RN: 26/02462/LBC)

    Awaiting decision Advertising 11 docs

  • 82 - 83 Strand London WC2R 0DU

    26/02462/LBC Submitted 15 Apr 2026 50 yards away

    90% historically approved · decision due ~10 Jun

    Installation of signage and internal restaurant fit out. (Linked with RN: 26/02461/ADV)

    Awaiting decision Heritage and listed buildings 15 docs

  • 402 Strand London WC2R 0NE

    26/04864/ADV Submitted 21 Jul 2026 50 yards away

    84% historically approved · decision due ~15 Sep

    Display of non-illuminated fascia sign measuring 1.20m x 4.50m.

    Decided Advertising

In Westminster

  • 26/06444/ADV Awaiting decision

    107 Long Acre London WC2E 9NT

    Display of two internally illuminated (letters only) fascia signs each measuring 0.55m x 1.21m on the Long Acre and Neal Street elevations.

    21 Sep 2026 Advertising
  • 26/06296/ADV Awaiting decision

    15 Warwick Way London SW1V 1QT

    Display of Individual soft halo externally illuminated individual brass letters on fascia. Display of externally illuminated hanging sign measuring 40mm x 40mm, including Gilded vinyl decal.

    Received 15 Sep, published by the council 17 Sep 2026 Advertising
  • 26/06070/ADV Granted

    36 Shepherd Market London W1J 7QR

    Display of non-illuminated screen-printed signage to the fabric and valance of retractable canvas awning.

    Received 7 Sep, published by the council 11 Sep 2026 Advertising
  • 26/05573/ADV Decided

    1 The Piazza Covent Garden London WC2E 8HB

    Display of two platforms measuring 13.6m x 3.6m x 2.263m and 14.61m x 3.6m x 2.263m each featuring three internally illuminated sculptures for a temporary period from 16 October 2026 to 6 January 2027.

    Received 17 Aug, published by the council 22 Aug 2026 Advertising
  • 26/06247/ADV Awaiting decision

    57 Carnaby Street London W1F 9PX

    Display of three internally illuminated fascia sign measuring 2.34m X 0.3m, 0.796m X 0.3m, 2.34m X 0.3m, two internally illuminated projecting sign measuring 0.1m x 0.5m and 0.1m X 0.5m

    Received 11 Sep, published by the council 21 Sep 2026 Advertising