Planning application
26/01511/ADV
23 New Row London WC2N 4LA
Proposal
Display of an A-board measuring 1066mm x 720mm.
As published by the council, reference 26/01511/ADV
Timeline
Dates from the published record
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10 Mar 2026
Received by Westminster
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19 May 2026
Validated
Checked as complete and ready for consideration.
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21 Jul 2026
Added to PlanIndex
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Decision
Awaiting decision
The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.
What happens while it is decided
The process from here
This application is with Westminster for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.
The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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25/08002/LBC Awaiting decision
11 Garrick Street London WC2E 9AR
Internal alterations at first floor level and installation of an external condenser unit to rear first floor roof. (Linked to 25/03637/FULL)
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25/05904/LBC Withdrawn
11 Garrick Street London WC2E 9AR
Installation of external condenser unit at 1st floor flat roof area; replacement of doors throughout; installation of new floor finish; and redecoration and refurbishment works. (Linked with 25/03637/FULL)
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26/03634/ADLBC Awaiting decision
11 Garrick Street London WC2E 9AR
Detailed drawing of elevations of the external air conditioning unit, including Plans and/or sections showing exact route of external pipework; pursuant to condition 4 (part 1, 2) of Listed Building consent dated 13th March 2026 (RN 25/08002/LBC)
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26/03534/ADV Awaiting decision
25 New Row London WC2N 4LA
Display of one non illuminated fascia sign measuring 0.29m x 2.6m and one non illuminated projecting sign measuring 0.8m x 0.5m. Linked with 26/03338/LBC
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26/03338/LBC Awaiting decision
Basement And Ground Floor 25 New Row London WC2N 4LA
Internal & External alterations. (Linked with 26/03534/ADV)
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26/00621/NMA Awaiting decision
14A Goodwin's Court London WC2N 4LL
Amendments to planning permission dated 21 December 2022 (RN:22/01566/FULL) for use of the first and second floors as residential (Class C3) comprising 2 x 1 bedroom units and associated internal and external alterations including replacement sash windows to rear, installation of secondary glazing, and extract grilles and vents. namely, first floor: revised kitchen layout, changes to wall around approved soil vent pipe, electrical cupboard to be relocated to the main flat lobby, revised bathroom layout including introduction of utility room and new partition walls, approved door to bedroom to be omitted, ceramic tile floor finish laid on existing floor substrate. Existing floorboards relaid to replace any damaged boards following careful removal to facilitate floor strengthening works, new bulkhead within ceiling to accommodate extract and drainage pipework/ductwork from kitchen on second floor, Second Floor: revised kitchen layout, changes to walls around soil vent pipe electrical cupboard to be relocated to the main flat lobby, revised bathroom layout including introduction of utility room and new partition walls, approved door to bedroom to be omitted and ceramic tile floor finish laid on existing floor substrate. Existing floorboards relaid to replace any damaged boards following careful removal to facilitate floor strengthening works (Linked 26/00623/LBC)
Other advertising applications
In Westminster
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26/04988/ADV Awaiting decision
34A Paddington Street London W1U 4HG
Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m
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26/04973/ADV Awaiting decision
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.
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26/04993/ADV Awaiting decision
Unit 11 Marylebone Station Melcombe Place London NW1 6JJ
Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)
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26/04959/ADV Awaiting decision
Ground Floor 72 - 73 Margaret Street London W1W 8ST
Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.
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26/04964/ADV Awaiting decision
13 Marylebone Lane London W1U 2NE
Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.