Basement And Ground Floor 51 South Molton Street London W1K 5SD

1. 3 Feb 2026

   Received by Westminster

2. 3 Mar 2026

   Validated

   Checked as complete and ready for consideration.

3. 21 Jul 2026

   Added to PlanIndex

4. Decision

   Awaiting decision

   Decision expected by 28 April 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

   Westminster took a median of 66 days over the applications it decided in the last year.

This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 52 days. More in our guide to how long planning decisions take.

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

• 49 South Molton Street London W1K 5LH

  25/08790/ADV Submitted 3 Dec 2025 50 yards away

  84% historically approved · decision due ~29 Jul

  Display of an A board on the public highway measuring 0.64m x 1.04m x 0.68m (W x H x D)

  Awaiting decision Advertising 15 docs

• South Molton Street London

  25/05336/ADV Submitted 30 Jul 2025 50 yards away

  Display of six green plastic trees with gold star and warm white LED Lights measuring 7m x 2.4m from 27 October 2025 and 12 January 2026.

  Refused Advertising Trees 9 docs

• Basement And Ground Floor 54 South Molton Street London W1K 5SE

  25/05372/ADV Submitted 31 Jul 2025 50 yards away

  Display of one internally illuminated (letters only) fascia sign measuring 0.47m x 1.6m, one internally illuminated (letters only) projecting sign measuring 0.4m x 0.5m.

  Granted Advertising 16 docs

• 55 South Molton Street London W1K 5SQ

  26/04952/FULL Submitted 23 Jul 2026 50 yards away

  87% historically approved · decision due ~17 Sep

  Alterations to shopfront.

  Awaiting decision Full applications Windows or glazing

• 55 South Molton Street London W1K 5SQ

  26/04953/ADV Submitted 23 Jul 2026 50 yards away

  84% historically approved · decision due ~17 Sep

  Display of halo illuminated fascia sign measuring 0.75m x 4.93m.

  Decided Advertising

• Lampost Outside 18 South Molton Street London W1K 5QU

  06/10284/TELCOM Submitted 21 Dec 2006 50 yards away

  Erection of telecommunication equipment to lamp post.

  Decided Telecoms 3 docs

• 26/06444/ADV Awaiting decision

  107 Long Acre London WC2E 9NT

  Display of two internally illuminated (letters only) fascia signs each measuring 0.55m x 1.21m on the Long Acre and Neal Street elevations.

  21 Sep 2026 Advertising
• 26/06296/ADV Awaiting decision

  15 Warwick Way London SW1V 1QT

  Display of Individual soft halo externally illuminated individual brass letters on fascia. Display of externally illuminated hanging sign measuring 40mm x 40mm, including Gilded vinyl decal.

  Received 15 Sep, published by the council 17 Sep 2026 Advertising
• 26/06070/ADV Granted

  36 Shepherd Market London W1J 7QR

  Display of non-illuminated screen-printed signage to the fabric and valance of retractable canvas awning.

  Received 7 Sep, published by the council 11 Sep 2026 Advertising
• 26/05573/ADV Decided

  1 The Piazza Covent Garden London WC2E 8HB

  Display of two platforms measuring 13.6m x 3.6m x 2.263m and 14.61m x 3.6m x 2.263m each featuring three internally illuminated sculptures for a temporary period from 16 October 2026 to 6 January 2027.

  Received 17 Aug, published by the council 22 Aug 2026 Advertising
• 26/06247/ADV Awaiting decision

  57 Carnaby Street London W1F 9PX

  Display of three internally illuminated fascia sign measuring 2.34m X 0.3m, 0.796m X 0.3m, 2.34m X 0.3m, two internally illuminated projecting sign measuring 0.1m x 0.5m and 0.1m X 0.5m

  Received 11 Sep, published by the council 21 Sep 2026 Advertising