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Planning application

Selfridges 400 Oxford Street London W1A 1AB

Granted Westminster 25/07763/ADV Advert Application (ADV)

Relates to 25/07760/LBC

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of one externally illuminated name plaque measuring 0.4m x 0.28m x 0.02m. (Linked with 25/07760/LBC)

As published by the council, reference 25/07763/ADV

Application record

Reference
25/07763/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Application Permitted
Received
27 Oct 2025
Validated
27 Oct 2025
Decided
18 Mar 2026
Ward
West End
Decision by
Delegated Decision
Postcode
W1A 1AB

Site history

Applications at this address on the Westminster register

This site has had 6 applications since 2025: 2 approved, 0 refused.

  • 26/03950/ADV Decided

    Selfridges 400 Oxford Street London W1A 1AB

    Display of internally illuminated digital art displays measuring 10.5,m x 9.0m, internally illuminated column light strips measuring 10.0m x 0.6m and internally illuminated Christmas decorations (trees) on Oxford Street and Duke Street for a temporary period and use of moving lighting effects.

    Submitted 16 Jun 2026 Advertising
  • 26/03951/LBC Decided

    Selfridges 400 Oxford Street London W1A 1AB

    Installation of digital art displays; column light strips; Christmas decorations on Oxford Street and Duke Street, including permanent retention of the fixing points and use of moving lighting effects.

    Submitted 16 Jun 2026 Heritage and listed buildings
  • 26/00416/ADV Awaiting decision

    Selfridges 400 Oxford Street London W1A 1AB

    Display of double-sided LED advertisement screen, measuring 1338 x 2100 x 245mm

    Submitted 23 Jan 2026 Advertising
  • 26/00415/ADV Awaiting decision

    Selfridges 400 Oxford Street London W1A 1AB

    Display of double-sided LED advertisement screen, measuring 1338 x 2100 x 245mm

    Submitted 23 Jan 2026 Advertising
  • 25/07760/LBC Granted

    Selfridges 400 Oxford Street London W1A 1AB

    Display of one externally illuminated name plaque measuring 0.4m x 0.28m x 0.025m. (Linked with 25/07763/ADV)

    Decided 18 Mar 2026 Heritage and listed buildings

Timeline

Dates from the published record

  1. 27 Oct 2025

    Received by Westminster

  2. 18 Mar 2026

    Decision issued: Application Permitted

  3. 21 Jul 2026

    Added to PlanIndex

Cases linked to this one on the register

  • 25/07760/LBC Granted

    Selfridges 400 Oxford Street London W1A 1AB

    Display of one externally illuminated name plaque measuring 0.4m x 0.28m x 0.025m. (Linked with 25/07763/ADV)

    Decided 18 Mar 2026 Heritage and listed buildings

1 later application on the register refers to this one:

  • 25/07760/LBC Granted

    Selfridges 400 Oxford Street London W1A 1AB

    Display of one externally illuminated name plaque measuring 0.4m x 0.28m x 0.025m. (Linked with 25/07763/ADV)

    Decided 18 Mar 2026 Heritage and listed buildings

Who's behind it

Company information only, from the register and Companies House

Montagu Evans LLP Agent, registered in London

Active · incorporated 2005 · London

1,074 applications on PlanIndex · across 120 councils · 98% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

See their track record

Documents

Plans, drawings, consultee responses and the officer's report

14 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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What this grant of permission means

Westminster granted permission on 18 March 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 500 metres

  • Selfridges 400 Oxford Street London W1A 1AB

    25/07760/LBC Submitted 27 Oct 2025 1m away

    Display of one externally illuminated name plaque measuring 0.4m x 0.28m x 0.025m. (Linked with 25/07763/ADV)

    Granted Heritage and listed buildings 16 docs

  • Selfridges 400 Oxford Street London W1A 1AB

    26/03950/ADV Submitted 16 Jun 2026 15m away

    84% historically approved · decision due ~11 Aug

    Display of internally illuminated digital art displays measuring 10.5,m x 9.0m, internally illuminated column light strips measuring 10.0m x 0.6m and internally illuminated Christmas decorations (trees) on Oxford Street and Duke Street for a temporary period and use of moving lighting effects.

    Decided Advertising Trees

  • Selfridges 400 Oxford Street London W1A 1AB

    26/03951/LBC Submitted 16 Jun 2026 15m away

    90% historically approved · decision due ~11 Aug

    Installation of digital art displays; column light strips; Christmas decorations on Oxford Street and Duke Street, including permanent retention of the fixing points and use of moving lighting effects.

    Decided Heritage and listed buildings

  • Selfridges 400 Oxford Street London W1A 1AB

    26/00416/ADV Submitted 23 Jan 2026 15m away

    84% historically approved · decision due ~20 Mar

    Display of double-sided LED advertisement screen, measuring 1338 x 2100 x 245mm

    Awaiting decision Advertising 1 doc

  • Selfridges 400 Oxford Street London W1A 1AB

    26/00415/ADV Submitted 23 Jan 2026 15m away

    84% historically approved · decision due ~20 Mar

    Display of double-sided LED advertisement screen, measuring 1338 x 2100 x 245mm

    Awaiting decision Advertising 1 doc

  • Duke Street London W1U 3EG

    25/05343/ADV Submitted 30 Jul 2025 76m away

    Display of illuminated festive lighting measuring 2m x 8m suspended on catenary wires at three crossings above Duke Street for a temporary period.

    Granted Advertising 10 docs

In Westminster

  • 26/06296/ADV Awaiting decision

    15 Warwick Way London SW1V 1QT

    Display of Individual soft halo externally illuminated individual brass letters on fascia. Display of externally illuminated hanging sign measuring 40mm x 40mm, including Gilded vinyl decal.

    15 Sep 2026 Advertising
  • 26/06184/ADV Awaiting decision

    Royal Horseguards Hotel 2 Whitehall Court London SW1A 2EL

    Display of two non-illuminated hotel-branded flags measuring 2m X 0.1m mounted on two angled wall-mounted flagpoles on the northern elevation. [Linked to 26/05884/LBC].

    10 Sep 2026 Advertising
  • 26/06228/ADV Awaiting decision

    Basement And Ground Floor 2 Spring Street London W2 3RA

    Display of externally illuminated projection sign measuring 600mm x 600mm, and retention of externally illuminated fascia sign (Linked with 26/05931/LBC)

    9 Sep 2026 Advertising
  • 26/06167/ADV Awaiting decision

    Basement And Ground Floor 11 Wardour Street London W1D 6PG

    Display of externally illuminated fascia signs signs measuring 0.95m X 0.35m, 0.3m X 0.1m, 0.3m X 0.1m, 0.15m X 0.15m, 0.5m X 1m and externally illuminated projecting sign 0.5m X 0.5m

    9 Sep 2026 Advertising
  • 26/06146/ADV Awaiting decision

    17 Bedford Street London WC2E 9HP

    Display of externally illuminated projection sign measuring 900mm x 300mm (Linked with 26/06155/LBC)

    9 Sep 2026 Advertising