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Planning application

31 Broadwick Street London W1F 0DG

Refused Westminster 12/08808/ADV Advert Application (ADV)

Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.

Proposal

Display of two internally illuminated (letters only) projecting signs (both 1m x 0.7m). (SPLIT DECISION.)

As published by the council, reference 12/08808/ADV

Application record

Reference
12/08808/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Refused As published: Application Refused
Received
30 Aug 2012
Validated
30 Aug 2012
Decided
1 Oct 2012
Ward
West End
Decision by
Delegated Decision
Postcode
W1F 0DG

Site history

Applications at this address on the Westminster register

This site has had 3 applications since 2012: 0 approved, 1 refused.

  • 26/06394/FULL Awaiting decision

    31 Broadwick Street London W1F 0DG

    Replacement shopfront. (Linked with 26/06354/ADV)

    Submitted 17 Sep 2026 Full applications
  • 26/06354/ADV Awaiting decision

    31 Broadwick Street London W1F 0DG

    Display of non illuminated fascia sign measuring 8.5m X 1m and internally illuminated hanging sign 1m X 0.5m. (Linked with 26/06394/FULL)

    Submitted 16 Sep 2026 Advertising

Timeline

Dates from the published record

  1. 30 Aug 2012

    Received by Westminster

  2. 1 Oct 2012

    Decision issued: Application Refused

  3. 1 Aug 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

4 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What this refusal means

Westminster refused this application for the reasons on the decision notice; only the applicant can appeal, and refused schemes often return in revised form. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 31 Broadwick Street London W1F 0DG

    26/06394/FULL Submitted 17 Sep 2026 50 yards away

    88% historically approved · decision due ~30 Nov

    Replacement shopfront. (Linked with 26/06354/ADV)

    Awaiting decision Full applications Windows or glazing

  • 31 Broadwick Street London W1F 0DG

    26/06354/ADV Submitted 16 Sep 2026 50 yards away

    82% historically approved · decision due ~30 Nov

    Display of non illuminated fascia sign measuring 8.5m X 1m and internally illuminated hanging sign 1m X 0.5m. (Linked with 26/06394/FULL)

    Awaiting decision Advertising

  • 35 Broadwick Street London W1F 0DH

    25/08762/ADV Submitted 2 Dec 2025 50 yards away

    Display of non-illuminated hoarding measuring 4.20m x 8.70m for temporary period from 1 January 2026 until 6 February 2026.

    Granted Advertising 9 docs

  • 35 Broadwick Street London W1F 0DH

    25/05412/FULL Submitted 1 Aug 2025 50 yards away

    Installation of new shopfront to Broadwick Street and Lexington Street

    Granted Full applications Windows or glazing 10 docs

  • 35 Broadwick Street London W1F 0DH

    25/05413/ADV Submitted 1 Aug 2025 50 yards away

    Display of two halo illuminated fascia signs both measuring 1.1m x 0.3m.

    Granted Advertising 9 docs

  • 35 Broadwick Street London W1F 0DH

    25/07501/ADV Submitted 16 Oct 2025 50 yards away

    Display of non-illuminated vinyl wrap hoarding sign measuring 4.1m x 8.5m at ground floor level from 3 November 2025 until 7 February 2026.

    Granted Advertising 14 docs

In Westminster

  • 26/07474/ADV Awaiting decision

    456 - 459 Strand London WC2R 0RG

    Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

    Received 3 Nov, published by the council 6 Nov 2026 Advertising
  • 26/07436/ADV Awaiting decision

    Unit 1 123 Bayswater Road London W2 3JH

    Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07441/ADV Awaiting decision

    2 Charing Cross Road London WC2H 0HH

    Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07429/ADV Awaiting decision

    24 - 25 Mount Street London W1K 2RR

    Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

    Received 2 Nov, published by the council 4 Nov 2026 Advertising
  • 26/07439/ADV Awaiting decision

    5 - 6 Leicester Square London WC2H 7NA

    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising