Planning application
The Swan, 46 Hammersmith Broadway, London, W6 0DZ
Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.
Proposal
Display of a freestanding 'A board' sign on the public highway at the front of the premises.
As published by the council, reference 2025/01074/ADV
Application record
- Reference
- 2025/01074/ADV
- Type
- Advertisement
- Status
- REGISTERED: Pending recommendation
- Received
- 11 Apr 2025
- Validated
- 16 Apr 2025
- Ward
- Hammersmith Broadway
- Postcode
- W6 0DZ
Site history
Applications at this address on the Hammersmith and Fulham register
This site has had 6 applications since 2018: 0 approved, 1 refused.
-
2025/02716/ADV Refused
The Swan, 46 Hammersmith Broadway, London, W6 0DZ
Display of a freestanding 'A board' sign on the public highway at the front of the premises.
-
2019/02889/LBC Awaiting decision
The Swan 46 Hammersmith Broadway London W6 0DZ
Replacement of existing 2no. microcell antennas with 4no. new microcell antennas, installation of ancillary equipment cabinets within the building and associated external alterations.
-
2019/02888/FUL Awaiting decision
The Swan 46 Hammersmith Broadway London W6 0DZ
Replacement of existing 2no. microcell antennas with 4no. new microcell antennas, installation of ancillary equipment cabinets within the building and associated external alterations.
-
2018/02388/LBC Withdrawn
The Swan, 46 Hammersmith Broadway, London, W6 0DZ
Replacement of the existing 2no. microcell antennas with 4no. new microcell antennas in new positions on the facade of the building; installation of 1no. equipment cabinet within the plant room of the building, 1no. external Air conditioning unit behind balcony parapet, 1no. internal Air conditioning unit, 1no. GPS module and feeder cables; associated internal and external alterations.
-
2018/02387/FUL Withdrawn
The Swan, 46 Hammersmith Broadway, London, W6 0DZ
Replacement of the existing 2no. microcell antennas with 4no. new microcell antennas in new positions on the facade of the building; installation of 1no. equipment cabinet within the plant room of the building, 1no. external Air conditioning unit behind balcony parapet, 1no. internal Air conditioning unit, 1no. GPS module and feeder cables; associated internal and external alterations.
Timeline
Dates from the published record
-
11 Apr 2025
Received by Hammersmith and Fulham
-
16 Apr 2025
Validated
Checked as complete and ready for consideration.
-
25 Jul 2026
Added to PlanIndex
-
Decision
Awaiting decision
Decision expected by 11 June 2025, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.
Hammersmith and Fulham took a median of 79 days over the applications it decided in the last year.
Documents
Plans, drawings, consultee responses and the officer's report
2 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Trade members open them from here.
Open the documentsWhat happens while it is decided
This application is with Hammersmith and Fulham for determination, against a statutory target of eight weeks. Over the last year Hammersmith and Fulham decided advertisement consent applications in a median of 89 days. More in our guide to how long planning decisions take.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 500 metres
-
The Swan, 46 Hammersmith Broadway, London, W6 0DZ
Replacement of the existing 2no. microcell antennas with 4no. new microcell antennas in new positions on the facade of the building; installation of 1no. equipment cabinet within the plant room of the building, 1no. external Air conditioning unit behind balcony parapet, 1no. internal Air conditioning unit, 1no. GPS module and feeder cables; associated internal and external alterations.
Withdrawn Heritage and listed buildings 8 docs -
The Swan, 46 Hammersmith Broadway, London, W6 0DZ
Replacement of the existing 2no. microcell antennas with 4no. new microcell antennas in new positions on the facade of the building; installation of 1no. equipment cabinet within the plant room of the building, 1no. external Air conditioning unit behind balcony parapet, 1no. internal Air conditioning unit, 1no. GPS module and feeder cables; associated internal and external alterations.
Withdrawn Full applications 8 docs -
The Swan, 46 Hammersmith Broadway, London, W6 0DZ
Display of a freestanding 'A board' sign on the public highway at the front of the premises.
Refused Advertising 10 docs -
The Swan 46 Hammersmith Broadway London W6 0DZ
100% historically approved · decision due ~10 Mar
Replacement of existing 2no. microcell antennas with 4no. new microcell antennas, installation of ancillary equipment cabinets within the building and associated external alterations.
Awaiting decision Heritage and listed buildings 24 docs -
The Swan 46 Hammersmith Broadway London W6 0DZ
98% historically approved · decision due ~10 Mar
Replacement of existing 2no. microcell antennas with 4no. new microcell antennas, installation of ancillary equipment cabinets within the building and associated external alterations.
Awaiting decision Full applications 26 docs -
First, Second And Third Floor Levels 2-4 King Street,London,W6 0QA
96% historically approved · decision due ~20 Sep
Change of use of first, second and third floor levels from office (Class E) into 5no self-contained residential flats (Class C3).
Awaiting decision Prior approval New dwelling 52 docs
Other advertisement consent applications
In Hammersmith and Fulham
-
P/2026/01631/ADV Granted
Ground Floor, 72 Uxbridge Road, London, W12 8LP
Display of 1no. double sided internally illuminated projecting box sign, to the front elevation of existing shopfront.
-
P/2026/01126/ADV Granted
Queen Adelaide, 412 Uxbridge Road, London, W12 0NR
Replacement of existing projecting sign with new double sided externally illuminated projecting sign to southern elevation of the building; re-lamping of 3 lanterns.
-
P/2026/01671/ADV Granted
184 Uxbridge Road, London, W12 7JP
Display of 1no. non-illuminated lettering fascia sign, and 1no. non-illuminated logo sign applied to the glazing to the front elevation fronting Hopgood Street.
-
2025/03051/ADV Withdrawn
Pavement Outside 1B Shepherd's Bush Road London W6 7NA
Display of an internally illuminated digital LED screen to one side of a new free standing multifunctional hub unit, showing static and animated displays in sequence comprising commercial and community messages.
-
2025/03049/ADV Withdrawn
Pavement Outside 297 King Street London W6 9NH
Display of an internally illuminated digital LED screen to one side of a new free-standing multifunctional Hub unit, showing static and animated displays in sequence comprising of commercial and community messages.