Planning application
53 King Street, London, W6 9HW
Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.
Proposal
Display of 1no. internally illuminated fascia sign, 1no. non-illuminated sub fascia sign, and 1no. internally illuminated double sided projecting sign to the front elevation.
As published by the council, reference P/2026/01700/ADV
Application record
- Reference
- P/2026/01700/ADV
- Type
- Advertisement
- Status
- REGISTERED: Under Assessment
- Received
- 3 Jul 2026
- Validated
- 26 Jul 2026
- Ward
- Hammersmith Broadway
- Postcode
- W6 9HW
Timeline
Dates from the published record
-
3 Jul 2026
Received by Hammersmith and Fulham
-
26 Jul 2026
Validated
Checked as complete and ready for consideration.
-
31 Jul 2026
Added to PlanIndex
-
4 Sep 2026
Status changed to REGISTERED: Under Assessment
Previously REGISTERED: Under Consultation.
-
Decision
Awaiting decision
Decision expected by 20 September 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.
Hammersmith and Fulham took a median of 79 days over the applications it decided in the last year.
Documents
Plans, drawings, consultee responses and the officer's report
12 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Trade members open them from here.
Open the documentsWhat happens while it is decided
This application is with Hammersmith and Fulham for determination, against a statutory target of eight weeks. Over the last year Hammersmith and Fulham decided advertisement consent applications in a median of 89 days. More in our guide to how long planning decisions take.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 500 metres
-
27-29 King Street And 58 Kings Mall King Street London W6 0QB
Submission of details of a Construction Logistics Plan pursuant to Condition 3 of planning permission 2018/03978/FUL granted 8th February 2019.
Granted Conditions 12 docs -
Pavement Outside 65 King Street London W6 9HW
Display of two internally illuminated digital advertisement LCD screens to a proposed BT Street Hub 3 unit following the removal of the existing BT InLink unit located on the Pavement Outside 65 King Street.
Granted Advertising 32 docsSeveral homes -
Kings Mall Shopping Centre King Street London W6 9HW
93% historically approved · decision due ~14 Sep
Display of 3no. internally illuminated projecting signs and 3no. non-illuminated glazing fixed vinyl signs to the front elevation.
Awaiting decision Advertising Windows or glazing 15 docs -
Unit 25, Livat Hammersmith, King Street, London, W6 9HW
Display of an internally illuminated fascia sign; and display of an internally illuminated projecting sign.
Granted Advertising 17 docs -
25, Kings Mall King Street, London, W6 0PZ
93% historically approved · decision due ~21 May
Display of a freestanding 'A board' sign on the public highway at the front of the premises.
Awaiting decision Advertising 4 docs -
24 King Street, London, W6 0RG
Display of an internally illuminated fascia sign; display of an internally illuminated roundel sign, suspended internally behind glazing at first floor level; and display of an internally illuminated double-sided projecting sign.
Granted Advertising Windows or glazing 15 docs
Other advertisement consent applications
In Hammersmith and Fulham
-
P/2026/01631/ADV Granted
Ground Floor, 72 Uxbridge Road, London, W12 8LP
Display of 1no. double sided internally illuminated projecting box sign, to the front elevation of existing shopfront.
-
P/2026/01126/ADV Granted
Queen Adelaide, 412 Uxbridge Road, London, W12 0NR
Replacement of existing projecting sign with new double sided externally illuminated projecting sign to southern elevation of the building; re-lamping of 3 lanterns.
-
P/2026/01671/ADV Granted
184 Uxbridge Road, London, W12 7JP
Display of 1no. non-illuminated lettering fascia sign, and 1no. non-illuminated logo sign applied to the glazing to the front elevation fronting Hopgood Street.
-
2025/03051/ADV Withdrawn
Pavement Outside 1B Shepherd's Bush Road London W6 7NA
Display of an internally illuminated digital LED screen to one side of a new free standing multifunctional hub unit, showing static and animated displays in sequence comprising commercial and community messages.
-
2025/03049/ADV Withdrawn
Pavement Outside 297 King Street London W6 9NH
Display of an internally illuminated digital LED screen to one side of a new free-standing multifunctional Hub unit, showing static and animated displays in sequence comprising of commercial and community messages.