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Planning application

123 Buckingham Palace Road London SW1W 9SL

Decided Westminster 26/05353/ADV Advertising

Decided. The decision notice on the council portal carries the outcome in full, including any conditions.

Proposal

Display of an externally illuminated fascia sign (Belvedere SW1) measuring 8.7mx 0.3m, an externally illuminated fascia sign (North) measuring 3.27m x 0.3m; an externally illuminated fascia sign (South) measuring 3.2m x 0.3m; an externally illuminated fascia sign (Sky) measuring 1.18m x 0.2m; and an externally illuminated wayfinding lectern measuring 1.25m x 1.2m.

As published by the council, reference 26/05353/ADV

Application record

Reference
26/05353/ADV
Category
Advertising
Status
Decided
Received
6 Aug 2026
Validated
17 Aug 2026
Decided
10 Sep 2026
Postcode
SW1W 9SL

Site history

Applications at this address on the Westminster register

This site has had 4 applications since 2025: 1 approved, 0 refused.

  • 26/03285/FULL Awaiting decision

    123 Buckingham Palace Road London SW1W 9SL

    Variation of condition 12 of planning permission dated 23 May 2019 (RN: 17/07726/FULL) for: Extension of existing office and retail building and associated works to provide additional office floorspace at roof level, use of part of the ground floor for retail use within Classes A1, A3 or A4, part demolition and alterations to the stone facade fronting Buckingham Palace Road and the part removal of the glazed building canopy, alterations to the public realm, creation of high level terraces, alterations to bus facility on Bulleid Way and roof top plant along with highway, landscaping and other works. NAMELY, to allow amendments to operating hours for Unit 01 to allow earlier opening from 8am daily.

    Submitted 19 May 2026 Full applications
  • 26/03288/ADFULL Awaiting decision

    123 Buckingham Palace Road London SW1W 9SL

    Details of d HVAC layout drawing and supporting equipment schedule and Servicing Management Plan pursuant to conditions 9 and 14 of planning permission dated 23 May 2019 (RN: 17/07726/FULL).

    Submitted 19 May 2026 Full applications
  • 25/09203/FULL Granted

    123 Buckingham Palace Road London SW1W 9SL

    A landscaping scheme comprising hard and soft landscaping features and associated works at 123-151 Buckingham Palace Road.

    Decided 2 Apr 2026 Full applications

Timeline

Dates from the published record

  1. 6 Aug 2026

    Received by Westminster

  2. 17 Aug 2026

    Validated

    Checked as complete and ready for consideration.

  3. 20 Aug 2026

    Added to PlanIndex

  4. 10 Sep 2026

    Decision issued

  5. 11 Sep 2026

    Status changed to Decided

    Previously Pending.

After the decision

Westminster has decided this application; the outcome above is the register's own wording and the decision notice on the council portal carries the detail. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Unit 1 Colonnade Walk 123 Buckingham Palace Road London SW1W 9SH

    26/05853/ADV Submitted 26 Aug 2026 50 yards away

    82% historically approved · decision due ~23 Nov

    Display of two internally illuminated fascia signs each measuring 0.47m x 0.53m and two internally illuminated projecting signs each measuring 0.63m x 0.7m.

    Decided Advertising
  • 123 Buckingham Palace Road London SW1W 9SL

    26/03288/ADFULL Submitted 19 May 2026 50 yards away

    88% historically approved · decision due ~14 Jul

    Details of d HVAC layout drawing and supporting equipment schedule and Servicing Management Plan pursuant to conditions 9 and 14 of planning permission dated 23 May 2019 (RN: 17/07726/FULL).

    Awaiting decision Full applications 6 docs
  • 123 Buckingham Palace Road London SW1W 9SL

    26/03285/FULL Submitted 19 May 2026 50 yards away

    88% historically approved · decision due ~14 Jul

    Variation of condition 12 of planning permission dated 23 May 2019 (RN: 17/07726/FULL) for: Extension of existing office and retail building and associated works to provide additional office floorspace at roof level, use of part of the ground floor for retail use within Classes A1, A3 or A4, part demolition and alterations to the stone facade fronting Buckingham Palace Road and the part removal of the glazed building canopy, alterations to the public realm, creation of high level terraces, alterations to bus facility on Bulleid Way and roof top plant along with highway, landscaping and other works. NAMELY, to allow amendments to operating hours for Unit 01 to allow earlier opening from 8am daily.

    Awaiting decision Full applications Extension Demolition +1 5 docs
  • Unit 5 Colonnade Walk 151 Buckingham Palace Road London SW1W 9SZ

    25/06589/FULL Submitted 15 Sep 2025 50 yards away

    Installation of an additional frameless glass door to match the existing glass doors in the existing shopfront.

    Granted Full applications Windows or glazing 13 docs
  • 123 Buckingham Palace Road London SW1W 9SL

    25/09203/FULL Submitted 19 Dec 2025 50 yards away

    A landscaping scheme comprising hard and soft landscaping features and associated works at 123-151 Buckingham Palace Road.

    Granted Full applications 27 docs
  • 123 Buckingham Palace Road London SW1W 9DZ

    20/04627/COFUL Submitted 21 Jul 2020 50 yards away

    Installation of a cabin measuring 5.5m x 3.0m on a suspended parking bay for temporary period of 2 years on Bulleid Way for use as offices in connection with Bulleid Way Express Coach Terminal management.

    Granted Full applications 20 docs

In Westminster

  • 26/06992/ADV Decided

    78 - 80 Wigmore Street London W1U 2SJ

    Display of self-adhesive vinyl in the windows measuring 3.06m x 2.16m.

    Received 13 Oct, published by the council 15 Oct 2026 Advertising
  • 26/07194/ADV Awaiting decision

    98 Victoria Street London SW1E 5JL

    Display of two internally illuminated double-sided projecting signs, each measuring 0.57m × 0.67m. (Linked with 26/07193/FULL)

    Received 21 Oct, published by the council 22 Oct 2026 Advertising
  • 26/07160/ADV Awaiting decision

    18 - 21 Haymarket London SW1Y 4DQ

    Display of non illuminated fascia sign measauring 2.3m X 4m and 2.4m X 3.6m

    Received 20 Oct, published by the council 22 Oct 2026 Advertising
  • 26/07157/ADV Awaiting decision

    41 - 44 Great Windmill Street London W1D 7NF

    Display of one non illuminated projection sign, measuring 800mm x 300mm

    Received 20 Oct, published by the council 21 Oct 2026 Advertising
  • 26/07125/ADV Awaiting decision

    1 Upper St Martin's Lane London WC2H 9NY

    Display of 2 externally illuminated hanging signs each measuring 1.00m x 1.00m; 8 externally illuminated fascia signs each measuring 0.40m x 3.35m; 1 no. fanlight measuring 0.80m x 1.40m

    19 Oct 2026 Advertising