386 Oxford Street London W1C 1JS

1. 17 Jul 2026

   Received by Westminster

2. 29 Jul 2026

   Validated

   Checked as complete and ready for consideration.

3. 1 Aug 2026

   Added to PlanIndex

4. Decision

   Awaiting decision

   Decision expected by 23 September 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

   Westminster took a median of 91 days over the applications it decided in the last year.

This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 66 days. More in our guide to how long planning decisions take.

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

• 388 Oxford Street London W1C 1JT

  04/07239/AD7 Submitted 13 Sep 2004 50 yards away

  Display for a temporary period of six months of a non-illuminated 'to let' board located on the face of the building at a height of between 3m and 4.6m above pavement level and measuring 1.2m x 0.9m.

  Granted Advertising 2 docs

• 396 Oxford Street London W1C 1JX

  06/08638/ADV Submitted 27 Oct 2006 50 yards away

  Installation of shimmer panels above fascia level.

  Granted Advertising 5 docs

• 396 Oxford Street London W1C 1JX

  13/01726/ADV Submitted 25 Feb 2013 50 yards away

  Display of projecting internally illuminated projecting sign measuring 0.8m x 0.8m.

  Decided Advertising 4 docs

• 388 - 390 Oxford Street London W1C 1JT

  08/03892/AD7 Submitted 1 May 2008 50 yards away

  Display for a temporary period of six months of a non-illuminated 'to let' Estate Agent Board located on the face of the building at a height of between 3m and 4.6m above pavement level and measuring 1.2m x 0.9m.

  Granted Advertising 3 docs

• 388 - 390 Oxford Street London W1C 1JT

  07/08967/AD7 Submitted 15 Oct 2007 50 yards away

  Display for a temporary period of six months of a non-illuminated estate agent's board located on the face of the building at first floor level at a height of 4.6m above pavement level and measuring 1.2m x 0.9m.

  Granted Advertising 2 docs

• 388 - 390 Oxford Street London W1C 1JT

  07/05854/FULL Submitted 4 Jul 2007 50 yards away

  Alterations to existing shopfront at No. 388.

  Granted Full applications Windows or glazing 9 docs

• 26/07474/ADV Awaiting decision

  456 - 459 Strand London WC2R 0RG

  Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

  Received 3 Nov, published by the council 6 Nov 2026 Advertising
• 26/07436/ADV Awaiting decision

  Unit 1 123 Bayswater Road London W2 3JH

  Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

  Received 2 Nov, published by the council 5 Nov 2026 Advertising
• 26/07441/ADV Awaiting decision

  2 Charing Cross Road London WC2H 0HH

  Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

  Received 2 Nov, published by the council 5 Nov 2026 Advertising
• 26/07429/ADV Awaiting decision

  24 - 25 Mount Street London W1K 2RR

  Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

  Received 2 Nov, published by the council 4 Nov 2026 Advertising
• 26/07439/ADV Awaiting decision

  5 - 6 Leicester Square London WC2H 7NA

  Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

  Received 2 Nov, published by the council 5 Nov 2026 Advertising