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Planning application

26/04633/ADV

100 Brompton Road London SW3 1ER

Awaiting decision Westminster Advert Application (ADV)

Proposal

Display of a double-sided advertisement panel consisting of 2 LED digital screens positioned back-to-back measuring 2370mm x 1338mm attached to the bus shelter adjacent to no 100 Brompton Road.

As published by the council, reference 26/04633/ADV

Timeline

Dates from the published record

  1. 10 Jul 2026

    Received by Westminster

  2. 21 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.

What happens while it is decided

The process from here

This application is with Westminster for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.

The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 02/06563/FULL Granted

    Princes Court 78 - 94 Brompton Road London SW3 1ES

    Installation of three antennae, one radio equipment cabin on grille and safety handrail at roof level to form a Metropolitan Police telecommunications base station.

    21 Aug 2002 44m away Full applications
  • 05/01619/FULL Refused

    Flat 76 Princes Court 88 Brompton Road London SW3 1ET

    Retention of six air conditioning units at roof level.

    4 Mar 2005 44m away Full applications
  • 05/06787/FULL Granted

    Flat 76 Princes Court 88 Brompton Road London SW3 1ET

    Retention of seven air conditioning units at roof level.

    19 Aug 2005 44m away Full applications
  • 26/03516/FULL Awaiting decision

    Princes Court 88 Brompton Road London SW3 1ER

    Construction of a single storey roof extension on the rooftop of Princes Court to create 5 no. residential dwellings (Class C3), provision of cycle storage at ground floor, use of ground floor residential waste stores, and associated works.

    28 May 2026 51m away Full applications
  • 25/07279/ADV Granted

    118 Brompton Road London SW3 1JJ

    Display of 1 x externally illuminated sign measuring 0.44m x 2.69m and 1 x externally illuminated projecting sign measuring 0.7m x 0.7m

    8 Oct 2025 57m away Advertising
  • PP/25/06685 Granted

    Harrods, 87-135 Brompton Road, London, SW1X 7XL

    Removal of an existing external door and over-panel and installation of a new security rated door with bi-fold doors above to permit the use of an existing lifting beam for deliveries.

    11 Nov 2025 65m away Full applications

In Westminster

  • 26/04988/ADV Awaiting decision

    34A Paddington Street London W1U 4HG

    Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m

    24 Jul 2026 Advertising
  • 26/04973/ADV Awaiting decision

    Cathedral Piazza Victoria Street London SW1E 5NN

    Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.

    24 Jul 2026 Advertising
  • 26/04993/ADV Awaiting decision

    Unit 11 Marylebone Station Melcombe Place London NW1 6JJ

    Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)

    24 Jul 2026 Advertising
  • 26/04959/ADV Awaiting decision

    Ground Floor 72 - 73 Margaret Street London W1W 8ST

    Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.

    24 Jul 2026 Advertising
  • 26/04964/ADV Awaiting decision

    13 Marylebone Lane London W1U 2NE

    Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.

    24 Jul 2026 Advertising