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Planning application

Trocadero 13 Coventry Street London W1D 7DH

Awaiting decision Westminster 26/04160/ADV Advertising

Relates to 26/04161/LBC

Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.

Proposal

Temporary display of one externally illuminated scaffold mounted advertisement, turning the corner from the Coventry Street elevation onto the Rupert Street elevation, set within a 1:1 replica facade scaffold shroud, for a temporary period of 12 months from first display or until the scaffold is removed, whichever is sooner. (Linked with 26/04161/LBC)

As published by the council, reference 26/04160/ADV

Application record

Reference
26/04160/ADV
Category
Advertising
Status
Pending
Received
23 Jun 2026
Validated
23 Jun 2026
Postcode
W1D 7DH

Site history

Applications at this address on the Westminster register

This site has had 5 applications since 2020: 1 approved, 0 refused.

  • 26/07419/LBC Awaiting decision

    Trocadero 13 Coventry Street London W1D 7DH

    Installation of a telecommunications cable within a Grade II listed building to provide fibre connectivity.

    Submitted 30 Oct 2026 Heritage and listed buildings
  • 26/06803/ADFULL Decided

    Trocadero 13 Coventry Street London W1D 7DH

    Details of future district heating network pursuant to discharge of condition 16 of planning permission dated 6th March 2024 (RN: 21/05795/FULL)

    Submitted 5 Oct 2026
  • 26/04161/LBC Awaiting decision

    Trocadero 13 Coventry Street London W1D 7DH

    Strictly temporary scaffold mounted shroud, associated advertisement, support/fixing arrangements and any temporary works affecting the listed building's special architectural or historic interest. (Linked with 26/04160/ADV)

    Submitted 23 Jun 2026 Heritage and listed buildings
  • 20/06272/ADFULL Granted

    Trocadero 13 Coventry Street London W1D 7DH

    Samples of the facing materials pursuant to Condition 5 of planning permission dated 15 May 2020 (RN: 19/08886)

    Decided 29 Jan 2021 Full applications

Timeline

Dates from the published record

  1. 23 Jun 2026

    Received by Westminster

  2. 21 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    Decision expected by 18 August 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

    Westminster took a median of 91 days over the applications it decided in the last year.

Cases linked to this one on the register

  • 26/04161/LBC Awaiting decision

    Trocadero 13 Coventry Street London W1D 7DH

    Strictly temporary scaffold mounted shroud, associated advertisement, support/fixing arrangements and any temporary works affecting the listed building's special architectural or historic interest. (Linked with 26/04160/ADV)

    Submitted 23 Jun 2026 Heritage and listed buildings

1 later application on the register refers to this one:

  • 26/04161/LBC Awaiting decision

    Trocadero 13 Coventry Street London W1D 7DH

    Strictly temporary scaffold mounted shroud, associated advertisement, support/fixing arrangements and any temporary works affecting the listed building's special architectural or historic interest. (Linked with 26/04160/ADV)

    Submitted 23 Jun 2026 Heritage and listed buildings

What happens while it is decided

This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 66 days. More in our guide to how long planning decisions take.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Trocadero 13 Coventry Street London W1D 7DH

    26/06803/ADFULL Submitted 5 Oct 2026 50 yards away

    89% historically approved · decision due ~8 Dec

    Details of future district heating network pursuant to discharge of condition 16 of planning permission dated 6th March 2024 (RN: 21/05795/FULL)

    Decided

  • The Sky Bar Trocadero 13 Coventry Street London W1D 7DH

    26/05724/CLEUD Submitted 20 Aug 2026 50 yards away

    84% historically approved · decision due ~15 Oct

    Confirmation of the lawful implementation of planning permission dated 31 August 2023 (RN: 22/06174/FULL) for "New entrance and provision of internal queuing area ancillary to the existing sky-bar (Sui Generis), including installation of new entrance doors and roller shutters onto Rupert Street" has commenced before the expiry of the three year time period.

    Decided Lawful development

  • Rupert House 19 Rupert Street London W1D 7PA

    26/07422/FULL Submitted 30 Oct 2026 50 yards away

    88% historically approved · decision due ~25 Dec

    Remediation works to the existing facade.

    Awaiting decision Full applications

  • 7 - 14 Coventry Street London W1D 7DH

    26/05532/FULL Submitted 13 Aug 2026 50 yards away

    88% historically approved · decision due ~8 Oct

    Installation of external light fixtures and fittings to the Coventry Street and Rupert Street elevations, and associated works. (Linked with 26/05533/LBC)

    Decided Full applications

  • 7 - 14 Coventry Street London W1D 7DH

    26/05533/LBC Submitted 13 Aug 2026 50 yards away

    90% historically approved · decision due ~8 Oct

    Installation of external light fixtures and fittings to the Coventry Street and Rupert Street elevations, and associated works. (Linked with 26/05532/FULL)

    Decided Heritage and listed buildings

  • Trocadero 13 Coventry Street London W1D 7DH

    26/07419/LBC Submitted 30 Oct 2026 50 yards away

    90% historically approved · decision due ~25 Dec

    Installation of a telecommunications cable within a Grade II listed building to provide fibre connectivity.

    Awaiting decision Heritage and listed buildings

In Westminster

  • 26/07474/ADV Awaiting decision

    456 - 459 Strand London WC2R 0RG

    Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

    Received 3 Nov, published by the council 6 Nov 2026 Advertising
  • 26/07436/ADV Awaiting decision

    Unit 1 123 Bayswater Road London W2 3JH

    Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07441/ADV Awaiting decision

    2 Charing Cross Road London WC2H 0HH

    Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07429/ADV Awaiting decision

    24 - 25 Mount Street London W1K 2RR

    Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

    Received 2 Nov, published by the council 4 Nov 2026 Advertising
  • 26/07439/ADV Awaiting decision

    5 - 6 Leicester Square London WC2H 7NA

    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising