Planning application
Basement And Ground Floor Front 35 Great Marlborough Street London W1F 7JF
Works: Windows or glazing
Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.
Proposal
Display of internally illuminated brass lettering fascia sign measuring 200mm x 1000mm, Installation of non-illuminated brass lettering to side of shopfront entrance, measuring 765mm x 350mm
As published by the council, reference 26/02223/ADV
Application record
- Reference
- 26/02223/ADV
- Type
- Advert Application (ADV)
- Status
- Pending
- Received
- 2 Apr 2026
- Validated
- 2 Apr 2026
- Ward
- West End
- Postcode
- W1F 7JF
Site history
Applications at this address on the Westminster register
This site has had 2 applications since 2026.
-
26/02222/FULL Awaiting decision
Basement And Ground Floor Front 35 Great Marlborough Street London W1F 7JF
Installation of new shopfront.
Timeline
Dates from the published record
-
2 Apr 2026
Received by Westminster
-
21 Jul 2026
Added to PlanIndex
-
Decision
Awaiting decision
Decision expected by 28 May 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.
Westminster took a median of 66 days over the applications it decided in the last year.
Who's behind it
Company information only, from the register and Companies House
Planning Potential Ltd. Agent, a planning consultancy registered in London
Active · incorporated 2005 · London
832 applications on PlanIndex · across 143 councils · 90% granted
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See their track recordDocuments
Plans, drawings, consultee responses and the officer's report
5 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Watch members (£5 a month) open the document list from here.
Open the documentsWhat happens while it is decided
This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 52 days. More in our guide to how long planning decisions take.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
-
Basement And Ground Floor Front 35 Great Marlborough Street London W1F 7JF
87% historically approved · decision due ~28 May
Installation of new shopfront.
Awaiting decision Full applications Windows or glazing 5 docs -
36 Great Marlborough Street London W1F 7JE
84% historically approved · decision due ~29 Sep
Display of non illuminated seven identical window vinyl graphics measuring 0.5m X 1.6m for the duration of the strip-out and fit-out works.
Decided Advertising Windows or glazing -
35 Great Marlborough Street London W1F 7JF
Variation of condition 4 of planning permission dated 23 June 2020 (RN:20/03000/FULL) which varied condition 4 of planning permission dated 13th June 2019 (RN:19/03325/FULL) for the use of public highway for the placing of 5 tables and 16 chairs and four canvas barriers measuring in an area measuring 4.1m x 2.7m in association with existing restaurant. Namely, to extend permission for a further 2 years.
Granted Full applications 7 docs -
(Including Basement To First Floor Foubert's Place) Basement And Ground Floor 30 - 31 Great Marlborough Street London W1F 7JA
Display of two internally illuminated fascia signs on Great Marlborough Street and Foubert's Place each measuring 1.78m x 0.20m; an internally illuminated fascia sign Foubert's Place at the rear of the unit measuring 1.78m x 0.20m; and externally illuminated hanging sign measuring 0.50m x 0.50m.
Granted Advertising 13 docs -
Great Marlborough Street London
Relocation of three bollards; removal of planter, replacement railings and plinth to the shared entrance stair (previously female stair); new illuminated signage, recladding of stair, new lighting to handrail, plinth and to base of tree, and other changes to street furniture items. (Linked with 25/07544/COFUL)
Granted Heritage and listed buildings Trees 31 docs -
Great Marlborough Street London
Relocation of three bollards; removal of planter, replacement railings and plinth to the shared entrance stair (previously female stair); recladding of stair, new lighting to handrail, plinth and to base of tree, and other changes to street furniture items. (Linked with 25/07545/COLBC)
Granted Full applications Trees 36 docs
Other advertisement consent applications
In Westminster
-
26/06444/ADV Awaiting decision
107 Long Acre London WC2E 9NT
Display of an internally illuminated (backlit letters only) projecting sign measuring 0.60m x 0.77m on the Neal Street elevation. [Split decision].
-
26/06296/ADV Awaiting decision
15 Warwick Way London SW1V 1QT
Display of Individual soft halo externally illuminated individual brass letters on fascia. Display of externally illuminated hanging sign measuring 40mm x 40mm, including Gilded vinyl decal.
-
26/06070/ADV Granted
36 Shepherd Market London W1J 7QR
Display of non-illuminated screen-printed signage to the fabric and valance of retractable canvas awning.
-
26/06304/ADV Awaiting decision
10 Piccadilly London W1J 0DD
Display of an externally illuminated advertising area measuring 7.4m x 10.1m and a 1:1 printed image of the building for a temporary period of 15 months.
-
26/05573/ADV Decided
1 The Piazza Covent Garden London WC2E 8HB
Display of two platforms measuring 13.6m x 3.6m x 2.263m and 14.61m x 3.6m x 2.263m each featuring three internally illuminated sculptures for a temporary period from 16 October 2026 to 6 January 2027.