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Planning application

26/02223/ADV

Basement And Ground Floor Front 35 Great Marlborough Street London W1F 7JF

Awaiting decision Westminster Advert Application (ADV)

Proposal

Display of internally illuminated brass lettering fascia sign measuring 200mm x 1000mm, Installation of non-illuminated brass lettering to side of shopfront entrance, measuring 765mm x 350mm

As published by the council, reference 26/02223/ADV

Timeline

Dates from the published record

  1. 2 Apr 2026

    Received by Westminster

  2. 21 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.

What happens while it is decided

The process from here

This application is with Westminster for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.

The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 26/02222/FULL Awaiting decision

    Basement And Ground Floor Front 35 Great Marlborough Street London W1F 7JF

    Installation of new shopfront.

    2 Apr 2026 0m away Full applications
  • 25/05170/ADV Granted

    (Including Basement To First Floor Foubert's Place) Basement And Ground Floor 30 - 31 Great Marlborough Street London W1F 7JA

    Display of two internally illuminated fascia signs on Great Marlborough Street and Foubert's Place each measuring 1.78m x 0.20m; an internally illuminated fascia sign Foubert's Place at the rear of the unit measuring 1.78m x 0.20m; and externally illuminated hanging sign measuring 0.50m x 0.50m.

    24 Jul 2025 19m away Advertising
  • 25/06547/FULL Granted

    30 - 31 Great Marlborough Street London W1F 7JA

    Installation of four plate and eye bolt fixings; x1 at 30-31 Great Marlborough Street, x2 at 9 Carnaby Street, and x1 at 32 Carnaby Street to support lighting decorations.

    12 Sep 2025 28m away Full applications
  • 25/07545/COLBC Awaiting decision

    Great Marlborough Street London

    Relocation of three bollards and Ventilation standard; removal of planter, replacement railings and plinth to the shared entrance stair (previously female stair); new illuminated signage, repaving of area around the entrance to the public WCs including recladding of stair, new lighting to handrail, plinth and to base of tree, and other changes to street furniture items. (Linked with 25/07544/COFUL)

    17 Oct 2025 29m away Heritage and listed buildings
  • 25/07544/COFUL Awaiting decision

    Great Marlborough Street London

    Relocation of three bollards and Ventilation standard; removal of planter, replacement railings and plinth to the shared entrance stair (previously female stair); repaving of area around the entrance to the public WCs including recladding of stair, new lighting to handrail, plinth and to base of tree, and other changes to street furniture items. (Linked with 25/07545/COLBC)

    17 Oct 2025 29m away Full applications
  • 25/05781/FULL Granted

    44 Great Marlborough Street London W1F 7JL

    Installation of plant machinery and photovoltaic panels

    15 Aug 2025 38m away Full applications

In Westminster

  • 26/04988/ADV Awaiting decision

    34A Paddington Street London W1U 4HG

    Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m

    24 Jul 2026 Advertising
  • 26/04973/ADV Awaiting decision

    Cathedral Piazza Victoria Street London SW1E 5NN

    Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.

    24 Jul 2026 Advertising
  • 26/04993/ADV Awaiting decision

    Unit 11 Marylebone Station Melcombe Place London NW1 6JJ

    Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)

    24 Jul 2026 Advertising
  • 26/04959/ADV Awaiting decision

    Ground Floor 72 - 73 Margaret Street London W1W 8ST

    Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.

    24 Jul 2026 Advertising
  • 26/04964/ADV Awaiting decision

    13 Marylebone Lane London W1U 2NE

    Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.

    24 Jul 2026 Advertising