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Planning application

107 Charing Cross Road London WC2H 0DT

Awaiting decision Westminster 26/01559/ADV Advert Application (ADV)

Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.

Proposal

Display of a double-sided advertisement panel consisting of 2 LCD screens both measuring 2.1m x 1.34m capable of static and dynamic content display with automatic rotation of images (Bus Shelter Pavement Outside 107 Charing Cross Road)

As published by the council, reference 26/01559/ADV

Application record

Reference
26/01559/ADV
Type
Advert Application (ADV)
Status
Pending
Received
10 Mar 2026
Validated
10 Mar 2026
Ward
West End
Postcode
WC2H 0DT

Timeline

Dates from the published record

  1. 10 Mar 2026

    Received by Westminster

  2. 21 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    Decision expected by 5 May 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

    Westminster took a median of 91 days over the applications it decided in the last year.

Who's behind it

Company information only, from the register and Companies House

JCDecaux UK Ltd Agent, registered in Middlesex

Active · incorporated 1982 · Middlesex

270 applications on PlanIndex · across 28 councils · 64% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

See their track record

Documents

Plans, drawings, consultee responses and the officer's report

9 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What happens while it is decided

This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 66 days. More in our guide to how long planning decisions take.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

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  • Phoenix Theatre 112 Charing Cross Road London WC2H 0JP

    2022/5537/P 50 yards away

    Change of use of existing commercial units on Charing Cross Road from Class E(a) to ancillary theatre use (sui generis) to provide flexible area for uses including bar, lounge, ticketing and merchandising and associated alterations to shopfronts, infill extension within the rear lightwell to provide a passenger lift with installation of mechanical plant and associated screening at first and second floor levels, additional roof top plant and alterations to the ground floor fenestration including replacement canopy to Charing Cross Road.

    Granted Full applications Extension Windows or glazing
  • Phoenix House 104-110 Charing Cross Road London WC2H 0JP

    2018/4492/P Submitted 18 Sep 2018 50 yards away

    Replacement and relocation of extraction ducting running from rear basement lightwell to roof level.

    Granted Full applications 25 docs
  • Phoenix House 104-110 Charing Cross Road London WC2H 0JN

    2018/0403/P Submitted 12 Jan 2018 50 yards away

    Alterations including changes to materials, removal of rear brise soleil, change in orientation of PV panels, realignment of 5th floor south elevation windows and new window to stairwell, replacement of metal screen and balustrade with Kalwall screen, and removal of internal lifts; as non-material amendments to planning permission granted under ref: 2016/5190/P dated 30/06/2017 (erection of 2 storey roof extension with garden room and terrace at rooftop level to provide 2 x 2 bedroom flats).

    Granted Amendments New dwelling Extension +1 18 docs
  • Phoenix House 104-110 Charing Cross Road London WC2H 0JN

    2018/3308/P Submitted 12 Jul 2018 50 yards away

    Variation of condition 3 (approved drawings) of planning permission ref: 2016/5190/P dated 30/06/2017 (as amended by ref: 2018/0403/P dated 28/02/2018) for the erection of 2 storey roof extension with garden room and terrace at rooftop level to provide 2 x 2 bedroom flats; namely to increase the footprint of the rooftop structure to the rear (east) elevation and revisions to the detailed design of this elevation.

    Granted Amendments New dwelling Extension 17 docs
  • Phoenix House 104 - 110 Charing Cross Road London WC2H 0JN

    2010/2824/P 50 yards away

    Erection of a single storey infill extension to existing ground floor courtyard to provide additional retail floorspace (Class A1).

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    Small domestic

In Westminster

  • 26/07474/ADV Awaiting decision

    456 - 459 Strand London WC2R 0RG

    Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

    Received 3 Nov, published by the council 6 Nov 2026 Advertising
  • 26/07436/ADV Awaiting decision

    Unit 1 123 Bayswater Road London W2 3JH

    Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07441/ADV Awaiting decision

    2 Charing Cross Road London WC2H 0HH

    Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07429/ADV Awaiting decision

    24 - 25 Mount Street London W1K 2RR

    Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

    Received 2 Nov, published by the council 4 Nov 2026 Advertising
  • 26/07439/ADV Awaiting decision

    5 - 6 Leicester Square London WC2H 7NA

    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising