Planning application
26/00976/AD7
Bridle House 36 Bridle Lane London W1F 9BZ
Proposal
Display for a temporary period of six months of a non-illuminated estate agent board located on the face of the building at first floor level and measuring 0.6 x 0.45m.
As published by the council, reference 26/00976/AD7
Timeline
Dates from the published record
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16 Feb 2026
Received by Westminster
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31 Mar 2026
Decision issued: Application Permitted
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21 Jul 2026
Added to PlanIndex
What a grant of permission means
The process from here
Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.
Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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26/00580/AD7 Granted
54 Brewer Street London W1F 9TH
Display for a temporary period of six months of a non-illuminated estate agent board located on the face of the building at first floor level and measuring 0.6m x 0.45m.
-
26/01631/FULL Awaiting decision
12 Golden Square London W1F 9JE
Installation of external air conditioning units and screen to the roof.
-
26/01242/FULL Awaiting decision
The Basement 38 Great Pulteney Street London W1F 9NU
Minor internal reconfiguration of existing commercial space at basement level only of 37-40 Great Pulteney Street, and the addition of a new external front light well staircase from ground to basement level at 38 Great Pulteney Street. [Linked to 26/01243/LBC]
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26/01243/LBC Awaiting decision
The Basement 38 Great Pulteney Street London W1F 9NU
Minor internal reconfiguration of existing commercial space at basement level only of 37-40 Great Pulteney Street, and the addition of a new external front light well staircase from ground to basement level at 38 Great Pulteney Street. [Linked to 26/01242/FULL]
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26/03550/FULL Awaiting decision
75 Brewer Street London W1F 9US
Installation of new louvre to existing shop window top light.
-
26/04211/ADV Awaiting decision
75 Brewer Street London W1F 9US
Display of an externally illuminated projecting sign measuring 0.64m x 0.64m
Other advertising applications
In Westminster
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26/04988/ADV Awaiting decision
34A Paddington Street London W1U 4HG
Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m
-
26/04973/ADV Awaiting decision
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.
-
26/04993/ADV Awaiting decision
Unit 11 Marylebone Station Melcombe Place London NW1 6JJ
Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)
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26/04959/ADV Awaiting decision
Ground Floor 72 - 73 Margaret Street London W1W 8ST
Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.
-
26/04964/ADV Awaiting decision
13 Marylebone Lane London W1U 2NE
Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.