170 - 172 Oxford Street London W1D 1NQ

1. 23 Jan 2026

   Received by Westminster

2. 21 Jul 2026

   Added to PlanIndex

3. Decision

   Awaiting decision

   Decision expected by 20 March 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

   Westminster took a median of 91 days over the applications it decided in the last year.

This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 66 days. More in our guide to how long planning decisions take.

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

• Oxford Street London

  26/02203/ADV Submitted 1 Apr 2026 50 yards away

  82% historically approved · decision due ~9 Jun

  Display of one non illuminated totem sculpture measuring 2.7m x 1.2m for a temporary period of three months located in the pedestrian zone between Oxford Street and Market Place.

  Awaiting decision Advertising 9 docs

• 185 Oxford Street London W1D 2JX

  03/05657/FULL Submitted 18 Jul 2003 50 yards away

  Alterations to existing shopfront entrance and installation of a brickbond shutter at 185b.

  Granted Full applications Windows or glazing 9 docs

• 185 Oxford Street London W1D 2JX

  03/03714/ADV Submitted 14 May 2003 50 yards away

  Display of a fascia and projecting sign with internally illuminated lettering.

  Granted Advertising 7 docs

• 185 Oxford Street London W1D 2JX

  03/03713/FULL Submitted 9 May 2003 50 yards away

  Installation of new shopfront.

  Refused Full applications Windows or glazing 5 docs

• 184 - 188 Oxford Street London W1D 1NP

  03/07722/ADV Submitted 6 Oct 2003 50 yards away

  Display of halo illuminated fascia sign and edge lit projecting sign.

  Granted Advertising 5 docs

• 184 - 188 Oxford Street London W1D 1NP

  03/07721/FULL Submitted 6 Oct 2003 50 yards away

  Installation of a new shopfront and polycarbonate glazed roller shutter.

  Granted Full applications Windows or glazing 8 docs

• 26/07474/ADV Awaiting decision

  456 - 459 Strand London WC2R 0RG

  Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

  Received 3 Nov, published by the council 6 Nov 2026 Advertising
• 26/07436/ADV Awaiting decision

  Unit 1 123 Bayswater Road London W2 3JH

  Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

  Received 2 Nov, published by the council 5 Nov 2026 Advertising
• 26/07441/ADV Awaiting decision

  2 Charing Cross Road London WC2H 0HH

  Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

  Received 2 Nov, published by the council 5 Nov 2026 Advertising
• 26/07429/ADV Awaiting decision

  24 - 25 Mount Street London W1K 2RR

  Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

  Received 2 Nov, published by the council 4 Nov 2026 Advertising
• 26/07439/ADV Awaiting decision

  5 - 6 Leicester Square London WC2H 7NA

  Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

  Received 2 Nov, published by the council 5 Nov 2026 Advertising