Planning application
25/09134/ADV
16 Gloucester Place London W1U 8HA
Proposal
Installation of two digital 75-inch LCD display screens, one on each side of the Street Hub unit. (Linked to 25/09133/FULL)
As published by the council, reference 25/09134/ADV
Timeline
Dates from the published record
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17 Dec 2025
Received by Westminster
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20 Jul 2026
Added to PlanIndex
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Decision
Awaiting decision
The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.
What happens while it is decided
The process from here
This application is with Westminster for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.
The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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25/09133/FULL Awaiting decision
16 Gloucester Place London W1U 8HA
Installation of 'BT Street Hub 3' unit (Linked to 25/09134/ADV)
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26/02601/LBC Awaiting decision
29 Gloucester Place London W1U 8HT
Installation of lightweight metal stud partitions finished with plasterboard and a skim coat to 2nd , 3rd and 4th floor offices.
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25/06633/FULL Granted
1 Gloucester Place Mews London W1U 8BA
Removal of the existing asphalt flat roof at first floor level and installation of a ventilated lead roof with other associated works.
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26/04508/LBC Awaiting decision
30 Gloucester Place London W1U 8PL
Installation of four non-illuminated signsto the western elevation, two measuring 350mm x 100mm and two measuring 350mm x 250mm and a further four non-illuminated signs installed within the arcade, two measuring 270mm x 175mm and two comprised of individual lettering, each letter measuring 22mm in height.
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25/06616/LBC Granted
1 Montagu Square London W1H 2LA
Installation of a replacement Portland stone step to match existing. Installation of reinforcing bars to horizontal mortar beds at basement and ground floor levels.
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26/02300/FULL Awaiting decision
Apartment E501 100 George Street London W1U 8AW
Installation of a pergola on seventh floor roof terrace.
Other advertising applications
In Westminster
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26/04988/ADV Awaiting decision
34A Paddington Street London W1U 4HG
Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m
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26/04973/ADV Awaiting decision
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.
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26/04993/ADV Awaiting decision
Unit 11 Marylebone Station Melcombe Place London NW1 6JJ
Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)
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26/04959/ADV Awaiting decision
Ground Floor 72 - 73 Margaret Street London W1W 8ST
Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.
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26/04964/ADV Awaiting decision
13 Marylebone Lane London W1U 2NE
Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.