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Planning application

170 New Bond Street London W1S 4RB

Granted Westminster 25/08450/ADV Advert Application (ADV)

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of an externally illuminated (halo illuminated) fascia sign measuring 0.27m x 1.80m.

As published by the council, reference 25/08450/ADV

Application record

Reference
25/08450/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Application Permitted
Received
19 Nov 2025
Validated
19 Nov 2025
Decided
13 Jan 2026
Ward
West End
Decision by
Delegated Decision
Postcode
W1S 4RB

Site history

Applications at this address on the Westminster register

This site has had 2 applications since 2025: 2 approved, 0 refused.

  • 26/01169/LBC Granted

    170 New Bond Street London W1S 4RB

    Installation of replacement signage.

    Decided 14 Apr 2026 Heritage and listed buildings

Timeline

Dates from the published record

  1. 19 Nov 2025

    Received by Westminster

  2. 13 Jan 2026

    Decision issued: Application Permitted

  3. 20 Aug 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

12 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

Open the documents

What this grant of permission means

Westminster granted permission on 13 January 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 500 metres

  • 170 New Bond Street London W1S 4RB

    26/01169/LBC Submitted 24 Feb 2026 0m away

    Installation of replacement signage.

    Granted Heritage and listed buildings 12 docs
  • 172 New Bond Street London W1S 4RE

    25/05423/LBC Submitted 1 Aug 2025 10m away

    90% historically approved · decision due ~7 Oct

    Installation of internally illuminated fascia sign measuring 3.06m x 0.18m. (Linked with 25/05420/ADV)

    Awaiting decision Heritage and listed buildings 13 docs
  • 172 New Bond Street London W1S 4RE

    25/05420/ADV Submitted 1 Aug 2025 10m away

    85% historically approved · decision due ~7 Oct

    Display of internally illuminated fascia sing measuring 3.06m x 0.18m. (Linked with 25/05423/LBC)

    Awaiting decision Advertising 6 docs
  • Development Site At 16, 16a, 16b, 16C Grafton Street & 22, 23 Albemarle Street 165 - 169 New Bond Street London W1S 4RB

    26/01686/ADV Submitted 16 Mar 2026 18m away

    85% historically approved · decision due ~11 May

    Display of one non-illuminated fascia sign measuring 1985mm x 352mm, between the first and second floor on the New Bond Street Elevation.

    Awaiting decision Advertising 12 docs
  • 168 New Bond Street London W1S 4AR

    25/06036/LBC Submitted 22 Aug 2025 19m away

    Installation of temporary internally illuminated seasonal Christmas decoration measuring 1.7m x 4.5m from 01 October 2025 until 9 January 2026

    Granted Heritage and listed buildings 17 docs
  • 165 New Bond Street London W1S 4AY

    25/05214/ADV Submitted 25 Jul 2025 19m away

    Display of vinyl graphics applied to internal face of shopfront window glazing for a temporary period until 25 September 2025

    Decided Advertising Windows or glazing 14 docs

In Westminster

  • 26/05953/ADV Awaiting decision

    Public House 40 Porchester Road London W2 6ES

    Retention of one non-illuminated printed advertisement measuring 2.74m x 2.06m on the ground floor glazing.

    1 Sep 2026 Advertising
  • 26/05958/ADV Awaiting decision

    Basement And Ground Floor 50 New Bond Street London W1S 1BJ

    Display of internally illuminated fascia sign measuring 0.50m x 2.00; non illuminated hanging sign measuring 0.50m x 0.50m; and temporary vinyl on the glazing during construction.

    1 Sep 2026 Advertising
  • 26/05912/ADV Awaiting decision

    Noel Coward Theatre 85 - 89 St Martin's Lane London WC2N 4AU

    Display of internally illuminated fascia sign measuring 0.41m x 5.74m. (Linked with 26/05916/LBC).

    28 Aug 2026 Advertising
  • 26/05898/ADV Awaiting decision

    66 - 68 Brewer Street London W1F 9TP

    Display of internally illuminated wall mounted projection sign measuring 0.5m x 0.225m, including display of non-illuminated, printed logo onto canopy fabric.

    28 Aug 2026 Advertising
  • 26/05873/ADV Awaiting decision

    Site At Horse Shoe Yard, White Lion Yard And Lancashire Court London W1S 1EY

    Display of two internally illuminated fascia signs measuring 0.2m x 0.687m, 0.34m x 0.34m, one internally illuminated projecting sign measuring 0.5m x 0.5m and non illuminated window signs measuring 0.1m x 0.35m on the Brook Street elevation. Linked with 26/05865/LBC

    27 Aug 2026 Advertising