Planning application
25/07418/ADV
Wyndhams Theatre Charing Cross Road London WC2H 0DA
Proposal
Display of digital sign, set within recess on wall under the theatre entrance canopy measuring 1.75m x 0.60m. (Linked with 25/07417/LBC)
As published by the council, reference 25/07418/ADV
Timeline
Dates from the published record
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14 Oct 2025
Received by Westminster
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21 Jul 2026
Added to PlanIndex
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Decision
Awaiting decision
The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.
What happens while it is decided
The process from here
This application is with Westminster for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.
The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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25/07417/LBC Awaiting decision
Wyndhams Theatre Charing Cross Road London WC2H 0DA
Digital display sign, set within recess on wall under the theatre entrance canopy. (Linked with 25/07418/ADV)
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26/04865/ADV Awaiting decision
26 - 27 St Martin's Court London WC2N 4AL
Display of externally illuminated hanging sign measuring 0.9m X 1.2m, externally illuminated fascia sign 3.31m X 0.266m, 0.73m X 0.175m, non illuminated fascia sign 0.25m X 0.25m, and internally illuminated fascia sign measuring 0.377m X 0.5m
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26/00630/ADV Awaiting decision
30 Charing Cross Road London WC2H 0DE
Display of an externally illuminated fascia sign measuring 4.45m x 0.49m and three externally illuminated fascia signs each measuring 4.16m x 0.67m and two externally illuminated projecting signs each measuring 0.49m x 0.55m (on each on the Charing Cross Road and St Martin's Court elevations).
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25/06449/FULL Awaiting decision
30 Charing Cross Road London WC2H 0DE
Increase in size of restaurant (Class E) including extract ducting.
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26/04181/FULL Awaiting decision
10 - 11 St Martin's Court London WC2N 4AJ
Variation of condition 5 of planning permission dated 25th August 2022 (RN 15/00011/FULL) (which varied permissions dated 06 August 2020 (20/03948/FULL, 21 August 2018 (18/05541/FULL) and 20 July 2016 (16/04513/TCH) for 'Use of an area of public highway measuring 9.4m x 2.0m for the placing of eight tables and 16 chairs, 3 barriers and the use of the central part of the public highway in two areas measuring 1.6m x 3.3m and 1.6m x 8.4m for the placing of 11 tables, 22 chairs and 14 barriers in connection with the existing restaurant'. Namely, to allow the continued use of the highway for a further temporary period.
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26/01156/FULL Awaiting decision
Basement And Ground Floor 28 - 32 St Martin's Court London WC2N 4AL
Variation of Conditions 1 and 4 of planning permission dated 22 February 2024 (23/08953/FULL) for use of an area of public highway measuring 2.1m x 32.19m for the placing of 23 tables and 46 chairs, 9 barriers, 3 waiter stations, 15 moveable planters, 1 crustacean display and 2 bus trays and shelf racks and 2 portable heaters OR 25 tables and 50 chairs, 9 barriers, 3 waiter stations, 15 moveable planters, 1 crustacean display and 2 bus trays and shelf racks in association with the ground floor restaurant namely; to amend the drawings to vary the arrangement and layout to include 19 planters, 49 chairs, 26 tables, 2 three-seater benches, and 6 waiter stations; and to allow the use of the public highway for a further 2 year period.
Other advertising applications
In Westminster
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26/04988/ADV Awaiting decision
34A Paddington Street London W1U 4HG
Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m
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26/04973/ADV Awaiting decision
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.
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26/04993/ADV Awaiting decision
Unit 11 Marylebone Station Melcombe Place London NW1 6JJ
Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)
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26/04959/ADV Awaiting decision
Ground Floor 72 - 73 Margaret Street London W1W 8ST
Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.
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26/04964/ADV Awaiting decision
13 Marylebone Lane London W1U 2NE
Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.