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Planning application

37-38 Coventry Street London W1D 6BY

Granted Westminster 11/09243/ADV Advert Application (ADV)

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of two externally illuminated fascia signs measuring 2.8m x 1.3m.

As published by the council, reference 11/09243/ADV

Application record

Reference
11/09243/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Application Permitted
Received
26 Sep 2011
Validated
17 Oct 2011
Decided
25 Oct 2011
Ward
St James's
Decision by
Delegated Decision
Postcode
W1D 6BY

Site history

Applications at this address on the Westminster register

This site has had 4 applications since 2006: 4 approved, 0 refused.

  • 25/06543/ADV Granted

    37 - 38 Coventry Street London W1D 6BY

    Display of two internally illuminated fascia signs each measuring 3m x 1.25m, one externally illuminated projecting sign measuring 0.85m x 0.85m and two non illuminated vinyls to the wall either side of ATM each measuring 1.145m x 2.787m (max measurements)

    Decided 17 Apr 2026 Advertising
  • 06/05314/ADV Granted

    37 - 38 Coventry Street London W1D 6BY

    Display of externally illuminated fascia sign and one externally illuminated projecting sign.

    Decided 29 Aug 2006 Advertising
  • 06/05313/FULL Granted

    37 - 38 Coventry Street London W1D 6BY

    Installation of new stainless steel framed shopfront at Nos. 38-39.

    Decided 29 Aug 2006 Full applications

Timeline

Dates from the published record

  1. 26 Sep 2011

    Received by Westminster

  2. 17 Oct 2011

    Validated

    Checked as complete and ready for consideration.

  3. 25 Oct 2011

    Decision issued: Application Permitted

  4. 30 Aug 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Agent on file

1 application on PlanIndex

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Documents

Plans, drawings, consultee responses and the officer's report

5 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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What this grant of permission means

Westminster granted permission on 25 October 2011, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 500 metres

  • 37 - 38 Coventry Street London W1D 6BY

    25/06543/ADV Submitted 12 Sep 2025 0m away

    Display of two internally illuminated fascia signs each measuring 3m x 1.25m, one externally illuminated projecting sign measuring 0.85m x 0.85m and two non illuminated vinyls to the wall either side of ATM each measuring 1.145m x 2.787m (max measurements)

    Granted Advertising 8 docs
  • 37 - 38 Coventry Street London W1D 6BY

    06/05314/ADV Submitted 5 Jul 2006 0m away

    Display of externally illuminated fascia sign and one externally illuminated projecting sign.

    Granted Advertising 3 docs
  • 37 - 38 Coventry Street London W1D 6BY

    06/05313/FULL Submitted 5 Jul 2006 0m away

    Installation of new stainless steel framed shopfront at Nos. 38-39.

    Granted Full applications Windows or glazing 5 docs
  • Thistle Hotel 39 Coventry Street London W1D 6BZ

    25/07208/TELNOT Submitted 19 Sep 2025 5m away

    The proposed upgrade of an existing telecommunications base station installation comprising the installation of 1 no dish on existing steel work and ancillary development thereto at Every Hotel Piccadilly, previously known as Thistle Hotel.

    Decided Telecoms
  • 36 Coventry Street London W1D 6BX

    25/07779/ADV Submitted 27 Oct 2025 7m away

    85% historically approved · decision due ~22 Dec

    Display of non illuminated fascia sign measuring 3m X 0.8m, non illuminated projecting sign measuring 0.68m X 0.6m and non illuminated other sign measuring 3m X 0.6m

    Awaiting decision Advertising 7 docs
  • 31 Coventry Street London W1D 6AS

    26/04307/ADV Submitted 30 Jun 2026 12m away

    85% historically approved · decision due ~25 Aug

    Display of externally illuminated temporary scaffold-mounted advertising banner measuring 10m x 20.3m from the Coventry Street elevation onto the Whitcomb Street elevation.

    Awaiting decision Advertising 5 docs

In Westminster

  • 26/05953/ADV Awaiting decision

    Public House 40 Porchester Road London W2 6ES

    Retention of one non-illuminated printed advertisement measuring 2.74m x 2.06m on the ground floor glazing.

    1 Sep 2026 Advertising
  • 26/05958/ADV Awaiting decision

    Basement And Ground Floor 50 New Bond Street London W1S 1BJ

    Display of internally illuminated fascia sign measuring 0.50m x 2.00; non illuminated hanging sign measuring 0.50m x 0.50m; and temporary vinyl on the glazing during construction.

    1 Sep 2026 Advertising
  • 26/05912/ADV Awaiting decision

    Noel Coward Theatre 85 - 89 St Martin's Lane London WC2N 4AU

    Display of internally illuminated fascia sign measuring 0.41m x 5.74m. (Linked with 26/05916/LBC).

    28 Aug 2026 Advertising
  • 26/05898/ADV Awaiting decision

    66 - 68 Brewer Street London W1F 9TP

    Display of internally illuminated wall mounted projection sign measuring 0.5m x 0.225m, including display of non-illuminated, printed logo onto canopy fabric.

    28 Aug 2026 Advertising
  • 26/05873/ADV Awaiting decision

    Site At Horse Shoe Yard, White Lion Yard And Lancashire Court London W1S 1EY

    Display of two internally illuminated fascia signs measuring 0.2m x 0.687m, 0.34m x 0.34m, one internally illuminated projecting sign measuring 0.5m x 0.5m and non illuminated window signs measuring 0.1m x 0.35m on the Brook Street elevation. Linked with 26/05865/LBC

    27 Aug 2026 Advertising