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Planning application

154 Victoria Street London SW1E 5LB

Granted Westminster 04/09239/ADV Advert Application (ADV)

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Retention of halo illuminated fascia sign and internally illuminated projecting sign.

As published by the council, reference 04/09239/ADV

Application record

Reference
04/09239/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Granted As published: Application Permitted
Received
22 Nov 2004
Validated
6 Dec 2004
Decided
22 Dec 2004
Ward
St James's
Decision by
Delegated Decision
Postcode
SW1E 5LB

Site history

Applications at this address on the Westminster register

This site has had 3 applications since 2004: 2 approved, 1 refused.

  • 04/03783/ADV Refused

    154 Victoria Street London SW1E 5LB

    Display of internally illuminated projecting sign, menu box sign and halo illuminated fascia sign.

    Decided 8 Jun 2004 Advertising
  • 04/03183/FULL Granted

    154 Victoria Street London SW1E 5LB

    Erection of extensions at rear first floor level to provide new toilets and fire exit.

    Decided 7 Jul 2004 Full applications

Timeline

Dates from the published record

  1. 22 Nov 2004

    Received by Westminster

  2. 6 Dec 2004

    Validated

    Checked as complete and ready for consideration.

  3. 22 Dec 2004

    Decision issued: Application Permitted

  4. 18 Sep 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

5 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What this grant of permission means

Westminster granted permission on 22 December 2004, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 168 Victoria Street London SW1E 5LB

    05/06935/ADFULL Submitted 24 Aug 2005 50 yards away

    Details of waste storage pursuant to Condition 2 of planning permission dated 4 July 2005 (RN: 05/03667/FULL)

    Granted Full applications 1 doc

  • 168 Victoria Street London SW1E 5LB

    05/03667/FULL Submitted 11 May 2005 50 yards away

    Use of first floor of 166-168 and second floor of 168 Victoria Street as mixed office (Class B1) and educational (Class D1) use for a temporary period until 31 July 2010.

    Granted Full applications 9 docs

  • 154 Victoria Street London SW1E 5LB

    04/03783/ADV Submitted 18 May 2004 50 yards away

    Display of internally illuminated projecting sign, menu box sign and halo illuminated fascia sign.

    Refused Advertising 6 docs

  • 154 Victoria Street London SW1E 5LB

    04/03183/FULL Submitted 26 Apr 2004 50 yards away

    Erection of extensions at rear first floor level to provide new toilets and fire exit.

    Granted Full applications Extension 13 docs

  • 152 Victoria Street London SW1E 5LB

    05/09054/FULL Submitted 7 Nov 2005 50 yards away

    Installation of openable shopfront.

    Granted Full applications Windows or glazing 5 docs

  • 152 Victoria Street London SW1E 5LB

    05/09055/LBC Submitted 7 Nov 2005 50 yards away

    Installation of openable shopfront.

    Granted Heritage and listed buildings Windows or glazing 2 docs

In Westminster

  • 26/06444/ADV Awaiting decision

    107 Long Acre London WC2E 9NT

    Display of two internally illuminated (letters only) fascia signs each measuring 0.55m x 1.21m on the Long Acre and Neal Street elevations.

    21 Sep 2026 Advertising
  • 26/06296/ADV Awaiting decision

    15 Warwick Way London SW1V 1QT

    Display of Individual soft halo externally illuminated individual brass letters on fascia. Display of externally illuminated hanging sign measuring 40mm x 40mm, including Gilded vinyl decal.

    Received 15 Sep, published by the council 17 Sep 2026 Advertising
  • 26/06070/ADV Granted

    36 Shepherd Market London W1J 7QR

    Display of non-illuminated screen-printed signage to the fabric and valance of retractable canvas awning.

    Received 7 Sep, published by the council 11 Sep 2026 Advertising
  • 26/05573/ADV Decided

    1 The Piazza Covent Garden London WC2E 8HB

    Display of two platforms measuring 13.6m x 3.6m x 2.263m and 14.61m x 3.6m x 2.263m each featuring three internally illuminated sculptures for a temporary period from 16 October 2026 to 6 January 2027.

    Received 17 Aug, published by the council 22 Aug 2026 Advertising
  • 26/06247/ADV Awaiting decision

    57 Carnaby Street London W1F 9PX

    Display of three internally illuminated fascia sign measuring 2.34m X 0.3m, 0.796m X 0.3m, 2.34m X 0.3m, two internally illuminated projecting sign measuring 0.1m x 0.5m and 0.1m X 0.5m

    Received 11 Sep, published by the council 21 Sep 2026 Advertising