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Planning application

2025/00050/ADV

Latymers, 157 Hammersmith Road, London, W6 8BS

Awaiting decision Hammersmith and Fulham Advertisement

Proposal

Display of 2no 'A board' signs on the public highway at the front of the premises.

As published by the council, reference 2025/00050/ADV

Timeline

Dates from the published record

  1. 9 Jan 2025

    Received by Hammersmith and Fulham

  2. 31 Jan 2025

    Validated

    Checked as complete and ready for consideration.

  3. 25 Jul 2026

    Added to PlanIndex

  4. Decision

    Awaiting decision

    The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.

What happens while it is decided

The process from here

This application is with Hammersmith and Fulham for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.

The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • P/2026/01610/FUL Awaiting decision

    Griffin House, 161 Hammersmith Road, London, W6 8BS

    Alterations to external fenestration of the building to include: replacement of all existing windows with new double glazed windows (to match existing window frames), installation of new window openings to the front, rear and both side elevations (to match existing window frames), and removal of external cladding.

    23 Jun 2026 56m away Full applications
  • P/2026/01329/PACU1 Awaiting decision

    Griffin House, 161 Hammersmith Road, London, W6 8BS

    Change of use of the existing building from offices (Class E) into 139no. self-contained flats (Class C3).

    19 May 2026 56m away Prior approval
  • P/2026/01437/PAND2 Awaiting decision

    Griffin House, 161 Hammersmith Road, London, W6 8BS

    Erection of an additional floor at roof level in connection with the creation of 34no self-contained flats (Class C3).

    3 Jun 2026 56m away Prior approval
  • 2024/03275/ADV Awaiting decision

    110-112 Hammersmith Road, London, W6 7JP

    Display of an 'A board' sign on the public highway at the front of the premises.

    24 Dec 2024 60m away Advertising
  • 2026/00086/DET Granted

    43 Brook Green, London, W6 7EF

    Submission of full details of any building signage including artificial lighting levels (candelas/m2 size of sign), pursuant to Condition 34 of planning permission reference: 2022/00949/FUL dated 13th July 2023 as amended under s96a application (ref. 2023/03095/NMAT) dated 26 February 2024 and (ref. 2024/02632/NMAT) dated 10 October 2025.

    13 Jan 2026 126m away Conditions
  • 43 Brook Green, London, W6 7EF

    Submission of details of drawings of the appearance, materials and locations of all external lighting luminaires pursuant to condition 56 of planning permission ref: 2022/00949/FUL granted 13th July 2023 amended under s96a application (ref. 2023/03095/NMAT) dated 26 February 2024 and (ref. 2024/02632/NMAT) dated 10 October 2025.

    11 Mar 2026 126m away Conditions

In Hammersmith and Fulham

  • 2025/01324/ADV Refused

    Pavement Adjacent To 1 Hammersmith Broadway London W6 9DL

    Display of internally illuminated digital LED screens to both sides of a new free standing "Pulse Smart Hub".

    13 May 2025 Advertising
  • Ground Floor,108-114 Fulham Palace Road,London,W6 9PL

    Display of 1no. internally illuminated fascia sign, 1no. non-illuminated fascia sign and 1no. internally illuminated projecting sign to the Fulham Palace Road elevation; and display of 1no. internally illuminated fascia sign to the Winslow Road elevation.

    16 Mar 2026 Advertising
  • P/2026/01809/ADV Awaiting decision

    274 North End Road, London, SW6 1NJ

    Display of an internally illuminated fascia sign to the front corner elevation, and 2no. internally illuminated fascia signs and 2no. internally illuminated double sided projecting signs to the side elevations fronting Coomer Place and North End Road.

    16 Jul 2026 Advertising
  • 49 Goldhawk Road, London, W12 8QP

    Display of 1no. internally illuminated fascia sign, 1no. non-illuminated fascia sign, 1no. internally illuminated projecting sign, 1no. dibond panel wrapped around the ATM surround, and 1no. vinyl internally applied to the shopfront glazing to the north elevation at ground floor level.

    26 Feb 2026 Advertising
  • 2025/00604/ADV Granted

    Pavement Outside 65 King Street London W6 9HW

    Display of two internally illuminated digital advertisement LCD screens to a proposed BT Street Hub 3 unit following the removal of the existing BT InLink unit located on the Pavement Outside 65 King Street.

    4 Mar 2025 Advertising