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Planning application

38 New King's Road London SW6 4ST

Awaiting decision Hammersmith and Fulham 2021/00300/ADV Display of Advertisements

Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.

Proposal

Display of an externally illuminated fascia sign and non-illuminated projecting sign to the front elevation.

As published by the council, reference 2021/00300/ADV

Application record

Reference
2021/00300/ADV
Type
Display of Advertisements
Status
Pending Consideration
Received
30 Jan 2021
Validated
2 Feb 2021
Ward
Parsons Green And Walham
Decision by
Delegated Decision
Postcode
SW6 4ST

Site history

Applications at this address on the Hammersmith and Fulham register

This site has had 2 applications since 2021.

  • 2021/00299/FUL Awaiting decision

    38 New King's Road London SW6 4ST

    Erection of a single storey rear extension to the side of the existing back addition; replacement of existing door and window with new sliding doors at ground floor level to the rear elevation; change shopfront colour from black to graphite grey

    Submitted 30 Jan 2021 Full applications

Timeline

Dates from the published record

  1. 30 Jan 2021

    Received by Hammersmith and Fulham

  2. 2 Feb 2021

    Validated

    Checked as complete and ready for consideration.

  3. 15 Aug 2026

    Added to PlanIndex

  4. Decision

    Awaiting decision

    Decision expected by 30 March 2021, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

    Hammersmith and Fulham took a median of 78 days over the applications it decided in the last year.

Documents

Plans, drawings, consultee responses and the officer's report

15 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

Open the documents

What happens while it is decided

This application is with Hammersmith and Fulham for determination, against a statutory target of eight weeks. Over the last year Hammersmith and Fulham decided advertisement consent applications in a median of 86 days. More in our guide to how long planning decisions take.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 500 metres

  • 38 New King's Road London SW6 4ST

    2021/00299/FUL Submitted 30 Jan 2021 0m away

    97% historically approved · decision due ~2 Apr

    Erection of a single storey rear extension to the side of the existing back addition; replacement of existing door and window with new sliding doors at ground floor level to the rear elevation; change shopfront colour from black to graphite grey

    Awaiting decision Full applications Extension Windows or glazing 23 docs
    Small domestic
  • 209 New King's Road London SW6 4XD

    2025/00909/TREE Submitted 27 Mar 2025 55m away

    97% historically approved · decision due ~22 May

    T2 - Lime - Fell tree due to root ingress into drains, report attached. Tree has outgrown its location and is causing damage.

    Awaiting decision Trees 1 doc
  • 209 New King's Road, London, SW6 4XD

    P/2026/01637/TPO Submitted 9 Jun 2026 55m away

    97% historically approved · decision due ~27 Aug

    Felling of a Lime tree (T1) in the front garden, subject to Tree Preservation Order TPO/141/10/86.

    Awaiting decision Trees 4 docs
  • 213 New King's Road London SW6 4XD

    2025/03531/FUL Submitted 19 Dec 2025 56m away

    97% historically approved · decision due ~29 Apr

    Replacement of the existing side conservatory with a single-storey side extension; replacement of the door to the front lightwell with a window; replacement of the existing rear door with crittall-style doors and insertion of a new first-floor window to the side elevation; replacement of the side access gate and erection of a boundary wall; and erection of a bin store and detached single-storey outbuilding within the rear garden.

    Awaiting decision Full applications Extension Windows or glazing 20 docs
    Small domestic
  • 43 Crondace Road, London, SW6 4BT

    2026/00251/TREE Submitted 1 Feb 2026 60m away

    97% historically approved · decision due ~31 Mar

    Prune/ Reduce rear garden Magnolia tree - 1m H x 1m W

    Awaiting decision Trees 5 docs
  • 9 Delvino Road, London, SW6 4AE

    P/2026/01112/HH Submitted 24 Apr 2026 61m away

    Erection of a rear extension at second floor level over part of the existing back addition; replacement rear and side extension to the back addition at ground floor level, replacement windows on first floor side elevation of back addition and erection of a dormer window to replace the existing dormer window in the rear roof slope.

    Granted Householder Extension Loft or dormer +1 16 docs
    Domestic

In Hammersmith and Fulham

  • 184 Uxbridge Road, London, W12 7JP

    Display of 1no. non-illuminated lettering fascia sign, and 1no. non-illuminated logo sign applied to the glazing to the front elevation fronting Hopgood Street.

    1 Jul 2026 Advertising
  • 2025/03051/ADV Withdrawn

    Pavement Outside 1B Shepherd's Bush Road London W6 7NA

    Display of an internally illuminated digital LED screen to one side of a new free standing multifunctional hub unit, showing static and animated displays in sequence comprising commercial and community messages.

    31 Oct 2025 Advertising
  • 2025/03049/ADV Withdrawn

    Pavement Outside 297 King Street London W6 9NH

    Display of an internally illuminated digital LED screen to one side of a new free-standing multifunctional Hub unit, showing static and animated displays in sequence comprising of commercial and community messages.

    31 Oct 2025 Advertising
  • 61 Walham Grove, London, SW6 1QR

    Display of 1no. externally illuminated fascia sign, 1no. externally illuminated double sided projecting sign, and 1no.internally illuminated projecting pole sign to the front elevation.

    10 Apr 2026 Advertising
  • The Eagle, 215 Askew Road, London, W12 9AZ

    Display of an externally illuminated fascia lettering sign; display of an externally illuminated double-sided hanging sign; and display of a non-illuminated entrance plaque to the front elevation.

    26 Jun 2026 Advertising