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Planning application

15A Gerrard Street London W1D 6JD

Awaiting decision Westminster 26/05316/ADV Advertising

Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.

Proposal

Display of two externally illuminated projecting signs measuring 0.9m X 0.6m and 0.8m X 0.811m.(SITE 15A Gerrard Street) (SPLIT DECISION WITH RN: 26/04600/ADV)

As published by the council, reference 26/05316/ADV

Application record

Reference
26/05316/ADV
Category
Advertising
Status
Pending
Received
9 Jul 2026
Validated
9 Jul 2026
Postcode
W1D 6JD

Timeline

Dates from the published record

  1. 9 Jul 2026

    Received by Westminster

  2. 9 Aug 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    Decision expected by 3 September 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

    Westminster took a median of 61 days over the applications it decided in the last year.

What happens while it is decided

The process from here

This application is with Westminster for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.

The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 15A Gerrard Street London W1D 6JD

    26/04600/ADV Submitted 9 Jul 2026 0m away

    85% historically approved · decision due ~3 Sep

    Display of one internally illuminated fascia sign measuring 0.539m X 0.543m, and five non illuminated fascia signs measuring 2.035m X 0.41m, 1.84m X 0.098m, 1.23m X 0.42m, 0.917m X 0.42m and 0.917m X 0.42m. (SITE 15A Gerrard Street) (SPLIT DECISION WITH RN:26/05316/ADV)

    Awaiting decision Advertising
  • 15A Gerrard Street London W1D 6JD

    26/04601/FULL Submitted 9 Jul 2026 1m away

    87% historically approved · decision due ~3 Sep

    External refurbishment comprising replacement of the existing shopfront glazing with new full-height glazing, refurbishment of the existing takeaway serving window and associated external shopfront improvements. (SITE 15A Gerrard Street)

    Awaiting decision Full applications Windows or glazing 11 docs
  • 3 Macclesfield Street London W1D 6AU

    25/08139/FULL Submitted 7 Nov 2025 11m away

    87% historically approved · decision due ~2 Jan

    Triple/alternative use of the first floor of 3 and 4 Macclesfield Street for either Residential Use (Class C3), Office purposes (Class E); or Restaurant Use (Class E) and associated external alterations.

    Awaiting decision Full applications 22 docs
  • 4 Macclesfield Street London W1D 6AX

    07/03507/ADV Submitted 16 Apr 2007 16m away

    Display of print of National Gallery painting with information plaque for a temporary period of 12 weeks commencing 8 June 2007, 200 x 230 cm, 100 cm above ground.

    Granted Advertising 9 docs
  • 2 Macclesfield Street London W1D 6AX

    06/09536/ADV Submitted 29 Nov 2006 16m away

    Display of an externally-illuminated fascia sign.

    Granted Advertising 5 docs
  • 4 Macclesfield Street London W1D 6AX

    06/09141/FULL Submitted 14 Nov 2006 16m away

    Installation of new shopfronts, including a fully openable shopfront (3 and 4 Macclesfield Street.)

    Refused Full applications Windows or glazing 7 docs

In Westminster

  • 26/05953/ADV Awaiting decision

    Public House 40 Porchester Road London W2 6ES

    Retention of one non-illuminated printed advertisement measuring 2.74m x 2.06m on the ground floor glazing.

    1 Sep 2026 Advertising
  • 26/05958/ADV Awaiting decision

    Basement And Ground Floor 50 New Bond Street London W1S 1BJ

    Display of internally illuminated fascia sign measuring 0.50m x 2.00; non illuminated hanging sign measuring 0.50m x 0.50m; and temporary vinyl on the glazing during construction.

    1 Sep 2026 Advertising
  • 26/05912/ADV Awaiting decision

    Noel Coward Theatre 85 - 89 St Martin's Lane London WC2N 4AU

    Display of internally illuminated fascia sign measuring 0.41m x 5.74m. (Linked with 26/05916/LBC).

    28 Aug 2026 Advertising
  • 26/05898/ADV Awaiting decision

    66 - 68 Brewer Street London W1F 9TP

    Display of internally illuminated wall mounted projection sign measuring 0.5m x 0.225m, including display of non-illuminated, printed logo onto canopy fabric.

    28 Aug 2026 Advertising
  • 26/05873/ADV Awaiting decision

    Site At Horse Shoe Yard, White Lion Yard And Lancashire Court London W1S 1EY

    Display of two internally illuminated fascia signs measuring 0.2m x 0.687m, 0.34m x 0.34m, one internally illuminated projecting sign measuring 0.5m x 0.5m and non illuminated window signs measuring 0.1m x 0.35m on the Brook Street elevation. Linked with 26/05865/LBC

    27 Aug 2026 Advertising