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Planning application

International House 223 Regent Street London W1B 2EB

Decided Westminster 26/05121/ADV Advertising

Relates to 26/05122/LBC

Decided. The decision notice on the council portal carries the outcome in full, including any conditions.

Proposal

Display of two non - illuminated fasica signs each measuring 0.15m x 1.50m one on Regent Street and one on Maddox Street. (Linked with 26/05122/LBC)

As published by the council, reference 26/05121/ADV

Application record

Reference
26/05121/ADV
Category
Advertising
Status
Decided
Received
30 Jul 2026
Validated
1 Sep 2026
Postcode
W1B 2EB

Site history

Applications at this address on the Westminster register

This site has had 2 applications since 2026.

  • 26/05122/LBC Decided

    International House 223 Regent Street London W1B 2EB

    Installation of new signage on the Regent Street and Maddox Street facades. (Linked with 26/05121/ADV)

    Submitted 30 Jul 2026 Heritage and listed buildings

Timeline

Dates from the published record

  1. 30 Jul 2026

    Received by Westminster

  2. 1 Sep 2026

    Validated

    Checked as complete and ready for consideration.

  3. 5 Sep 2026

    Added to PlanIndex

  4. 13 Oct 2026

    Status changed to Decided

    Previously Pending.

Cases linked to this one on the register

  • 26/05122/LBC Decided

    International House 223 Regent Street London W1B 2EB

    Installation of new signage on the Regent Street and Maddox Street facades. (Linked with 26/05121/ADV)

    Submitted 30 Jul 2026 Heritage and listed buildings

1 later application on the register refers to this one:

  • 26/05122/LBC Decided

    International House 223 Regent Street London W1B 2EB

    Installation of new signage on the Regent Street and Maddox Street facades. (Linked with 26/05121/ADV)

    Submitted 30 Jul 2026 Heritage and listed buildings

After the decision

Westminster has decided this application; the outcome above is the register's own wording and the decision notice on the council portal carries the detail. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • International House 223 Regent Street London W1B 2EB

    26/05122/LBC Submitted 30 Jul 2026 50 yards away

    90% historically approved · decision due ~27 Oct

    Installation of new signage on the Regent Street and Maddox Street facades. (Linked with 26/05121/ADV)

    Decided Heritage and listed buildings
  • Basement To First Floor 225 Regent Street London W1B 2ED

    26/06695/LBC Submitted 30 Sep 2026 50 yards away

    90% historically approved · decision due ~25 Nov

    Internal refurbishment of the ground and first floors of 225 Regent Street to create a new Byredo flagship store, including removal of non-structural partitions, new finishes, lighting, staircase and fitted furniture, with minimal works to the basement and externally refurbishment including the existing fascia and neon signs will to be replaced with new non-illuminated blackened bronze lettering, the blade sign replaced on the existing bracket, the existing fabric canopy will be retained but capped off the same as the next door unit, the existing shopfront glazing, door and frames are retained.

    Awaiting decision Heritage and listed buildings Windows or glazing
  • Basement To First Floor 225 Regent Street London W1B 2ED

    26/06696/ADV Submitted 30 Sep 2026 50 yards away

    82% historically approved · decision due ~25 Nov

    Display of new non-illuminated fascia sign measuring 0.30m x 1.42m and externally illuminated hanging sign measuring 0.46m x 0.60m.

    Decided Advertising
  • 19 - 20 Hanover Street London W1S 1YR

    07/10028/AD7 Submitted 16 Nov 2007 50 yards away

    Display for a temporary period of six months of a non-illuminated 'to let' board located at a height of between 3m x 4.6m above pavement level and measuring 1.2m x 0.9m at No. 20.

    Granted Advertising 2 docs
  • 227 Regent Street London W1B 2EF

    26/03776/LBC Submitted 9 Jun 2026 50 yards away

    90% historically approved · decision due ~4 Aug

    Installation of LED transparent window displays internally installed on the Hanover Street elevation.

    Decided Heritage and listed buildings Windows or glazing
  • 227 Regent Street London W1B 2EF

    26/03775/ADV Submitted 9 Jun 2026 50 yards away

    82% historically approved · decision due ~4 Aug

    Installation of LED transparent window displays internally installed on Hanover Street elevation measuring 2.00m x 6.00m. (Linked with 26/03776/LBC)

    Decided Advertising Windows or glazing

In Westminster

  • 26/06992/ADV Decided

    78 - 80 Wigmore Street London W1U 2SJ

    Display of self-adhesive vinyl in the windows measuring 3.06m x 2.16m.

    Received 13 Oct, published by the council 15 Oct 2026 Advertising
  • 26/07194/ADV Awaiting decision

    98 Victoria Street London SW1E 5JL

    Display of two internally illuminated double-sided projecting signs, each measuring 0.57m × 0.67m. (Linked with 26/07193/FULL)

    Received 21 Oct, published by the council 22 Oct 2026 Advertising
  • 26/07160/ADV Awaiting decision

    18 - 21 Haymarket London SW1Y 4DQ

    Display of non illuminated fascia sign measauring 2.3m X 4m and 2.4m X 3.6m

    Received 20 Oct, published by the council 22 Oct 2026 Advertising
  • 26/07157/ADV Awaiting decision

    41 - 44 Great Windmill Street London W1D 7NF

    Display of one non illuminated projection sign, measuring 800mm x 300mm

    Received 20 Oct, published by the council 21 Oct 2026 Advertising
  • 26/07125/ADV Awaiting decision

    1 Upper St Martin's Lane London WC2H 9NY

    Display of 2 externally illuminated hanging signs each measuring 1.00m x 1.00m; 8 externally illuminated fascia signs each measuring 0.40m x 3.35m; 1 no. fanlight measuring 0.80m x 1.40m

    19 Oct 2026 Advertising