Planning application
26/04747/ADV
28 - 32 Shelton Street London WC2H 9JE
Proposal
Display of three handpainted signs measuring 4.2m x 4.02m, 1.09m x 2.36m, and 4.2m x 3.93m; and a non-illuminated vinyl sign measuring 1.57m x 2.86m.
As published by the council, reference 26/04747/ADV
Timeline
Dates from the published record
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16 Jul 2026
Received by Westminster
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25 Jul 2026
Added to PlanIndex
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Decision
Awaiting decision
The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.
What happens while it is decided
The process from here
This application is with Westminster for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.
The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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25/05649/ADFULL Refused
28 - 32 Shelton Street London WC2H 9JE
Details of all external lighting for the terrace at fifth floor level at 28-32 Shelton Street and for Old Brewer's Yard pursuant to Condition 16 of planning permission dated 31 May 2023 (RN 22/02009/FULL)
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25/08179/ADFULL Awaiting decision
28 - 32 Shelton Street London WC2H 9JE
Details of all external lighting for the terrace at fifth floor level and details of an internal lighting scheme for the fifth floor roof extension to include details of maximum illuminance level proposed and maximum average facade luminance pursuant to conditions 16 and 44 of planning permission dated 31st May 2023 (RN: 22/02009/FULL).
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25/08185/ADFULL Awaiting decision
28 - 32 Shelton Street London WC2H 9JE
Details of Panel fixing details to Mercer Walk; Final details of the Mercers Walk Murals and the courtyard brick vinyl mural pursuant to conditions 2,3 and 4 of planning permission dated 6th November 2025 (RN: 25/06439/FULL).
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25/07271/ADLBC Refused
28 - 32 Shelton Street London WC2H 9JE
Details of the new shutters/doors to the rear of 7 Langley Street pursuant to condition 3 (ii) of listed building dated 31st May 2023 (RN:22/02163/LBC)
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25/06979/NMA Awaiting decision
28 - 32 Shelton Street London WC2H 9JE
Amendments to planning permission dated 31 May 2025 (RN:22/02009/FULL) for mixed-use development at Old Brewer's Yard including: at 28-32 Shelton Street, the erection of a single storey roof extension, a rooftop plant enclosure and other external alterations (including shopfront alterations, new rear access to the Yard, and plant) in connection with the use of the building as a restaurant (Class E(b)); at 1 Mercer Walk, the installation of ancillary plant & servicing equipment, external alterations including opening up of blind windows on east elevation and the installation of PV panels at main roof level, all in connection with the use of the building as a microbrewery and visitor attraction with ancillary retail, bar and training space (Sui Generis); at 15A Neal Street (ground floor only), external alterations including installation of full-height glazed rear wall and installation of a new shopfront; at 5 Langley Street (basement, part-ground floor and part-roof only) alterations to north and west facade and installation of new plant, all in connection with the flexible mixed-use of the basement and part-ground floor as entertainment/events/community space with ancillary storage areas (Sui Generis); at the rear of 7 Langley Street, installation of plant at roof level and the use of the former bin store as a bar area servicing the Yard (Sui Generis); at Old Brewer's Yard, the erection of a new high-level glazed canopy structure and semi-permanent external seating, installation of new entrance gates fronting Shelton Street, placement of planters and associated street furniture, for use of the Yard as a flexible entertainment/dining/events/ community outdoor space (Sui Generis). (Site includes Old Brewer's Yard, 28-32 Shelton Street, 15A Neal Street, 5 and 7 Langley Street, 1 and 3 Mercers Walk and 107-115 Long Acre). namely, amendment to the function and layout of the third and fourth floor
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25/08143/ADFULL Awaiting decision
28 - 32 Shelton Street London WC2H 9JE
Detailed supplementary acoustic report pursuant to Condition 22 of planning permission dated 31 May 2023 (RN 22/02009/FULL)
Other advertising applications
In Westminster
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26/04988/ADV Awaiting decision
34A Paddington Street London W1U 4HG
Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m
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26/04973/ADV Awaiting decision
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.
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26/04993/ADV Awaiting decision
Unit 11 Marylebone Station Melcombe Place London NW1 6JJ
Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)
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26/04959/ADV Awaiting decision
Ground Floor 72 - 73 Margaret Street London W1W 8ST
Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.
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26/04964/ADV Awaiting decision
13 Marylebone Lane London W1U 2NE
Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.