Planning application
46 Berkeley Square London W1J 5AT
Decided. The decision notice on the council portal carries the outcome in full, including any conditions.
Proposal
Display of an internally illuminated hoarding sign over temporary structure measuring 12.7m x 12.9m for a temporary period from 6th November 2026 - 3rd January 2027.
As published by the council, reference 26/03965/ADV
Application record
- Reference
- 26/03965/ADV
- Category
- Advertising
- Status
- Decided
- Received
- 16 Jun 2026
- Validated
- 16 Jun 2026
- Postcode
- W1J 5AT
Site history
Applications at this address on the Westminster register
This site has had 9 applications since 2022: 4 approved, 0 refused.
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26/02428/ADFULL Awaiting decision
46 Berkeley Square London W1J 5AT
Detailed drawings (at scales 1:20 and 1:5) and a sample (if they are not made of timber) of the both sets of doors to the ground floor frontage of 46 Hay's Mews pursuant to condition 27 of planning permission dated 30th January 2018 (RN:17/07633/FULL)
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26/01812/ADV Awaiting decision
46 Berkeley Square London W1J 5AT
Display of externally illuminated hoarding sign over scaffolding measuring 12.5m x 13.1m for a temporary period from 4th June to 8th July 2026.
-
26/00731/FULL Awaiting decision
46 Berkeley Square London W1J 5AT
Variation of Conditions 14 and removal of Condition 15 of planning permission dated 30 January 2018 (RN: 17/07633/FULL) for 'Variation of Conditions 1 and 8 of planning permission dated 28 April 2017 (RN 16/07773/FULL) for the Use of 46 Berkeley Square as a private members club (sui generis use), with internal and external alterations including mechanical plant, and erection of Annabel's canopy to front; use of 46 Hay's Mews as a private members club, and a health and wellbeing club (sui generis) and alterations to the mews building including the erection of a pitched roof extension with mechanical plant; and erection of a full length retractable glazed canopy from the mews building to the main building enclosing the external dining terrace/courtyard; associated mechanical plant and landscaping (site includes 46 Hay's Mews): namely, to vary Condition 1 to enable alterations to the Hays Mews elevation, chimney to 46 Hays Mews to be raised in height, provision of a rear facing balcony and associated internal alterations and variation of Condition 8 to change the maximum capacities allowed in the two areas of the club from 550 to 750 people'. Amendments now proposed are NAMELY, to allow temporary refuse storage and collection arrangements for a period of two years.
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25/07267/ADFULL Granted
46 Berkeley Square London W1J 5AT
Detailed operational management assessment pursuant to Condtition 19 of planning permission dated 30th January 2018 (RN:17/07633)
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25/06669/NMA Withdrawn
46 Berkeley Square London W1J 5AT
Amendments to planning permission dated 30th January 2018 (RN 17/07633/FULL) for the Variation of Conditions 1 and 8 of planning permission dated 28 April 2017 (RN 16/07773/FULL) for the Use of 46 Berkeley Square as a private members club (sui generis use), with internal and external alterations including mechanical plant, and erection of Annabel's canopy to front; use of 46 Hay's Mews as a private members club, and a health and wellbeing club (sui generis) and alterations to the mews building including the erection of a pitched roof extension with mechanical plant; and erection of a full length retractable glazed canopy from the mews building to the main building enclosing the external dining terrace/courtyard; associated mechanical plant and landscaping (site includes 46 Hay's Mews): NAMELY, to remedial measures identified in the Monitoring Report dated 17th September 2025 shall be carried out at all times while the building is in use.
-
23/04180/ADV Granted
46 Berkeley Square London W1J 5AT
Display of an internally illuminated hoarding sign over scaffolding measuring 15.3m x 11m for a temporary period from 13th November 2023 until 5th January 2024.
-
22/02328/ADV Granted
46 Berkeley Square London W1J 5AT
Display of externally illuminated carousel arranged over scaffolding measuring 14 metres x 13.7 metres for a temporary period from 28 November 2022 until 02 January 2023.
-
22/00464/ADV Granted
46 Berkeley Square London W1J 5AT
Display of an externally illuminated floral display arranged over scaffolding measuring 13.7m x 13.1m for a temporary period between the 5th September 2022 and 24th September 2022.
Timeline
Dates from the published record
-
16 Jun 2026
Received by Westminster
-
21 Jul 2026
Added to PlanIndex
-
9 Aug 2026
Status changed to Decided
Previously Pending.
After the decision
Westminster has decided this application; the outcome above is the register's own wording and the decision notice on the council portal carries the detail. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
-
46 Berkeley Square London W1J 5AT
87% historically approved · decision due ~9 Jun
Detailed drawings (at scales 1:20 and 1:5) and a sample (if they are not made of timber) of the both sets of doors to the ground floor frontage of 46 Hay's Mews pursuant to condition 27 of planning permission dated 30th January 2018 (RN:17/07633/FULL)
Awaiting decision Full applications 8 docs -
46 Berkeley Square London W1J 5AT
87% historically approved · decision due ~3 Apr
Variation of Conditions 14 and removal of Condition 15 of planning permission dated 30 January 2018 (RN: 17/07633/FULL) for 'Variation of Conditions 1 and 8 of planning permission dated 28 April 2017 (RN 16/07773/FULL) for the Use of 46 Berkeley Square as a private members club (sui generis use), with internal and external alterations including mechanical plant, and erection of Annabel's canopy to front; use of 46 Hay's Mews as a private members club, and a health and wellbeing club (sui generis) and alterations to the mews building including the erection of a pitched roof extension with mechanical plant; and erection of a full length retractable glazed canopy from the mews building to the main building enclosing the external dining terrace/courtyard; associated mechanical plant and landscaping (site includes 46 Hay's Mews): namely, to vary Condition 1 to enable alterations to the Hays Mews elevation, chimney to 46 Hays Mews to be raised in height, provision of a rear facing balcony and associated internal alterations and variation of Condition 8 to change the maximum capacities allowed in the two areas of the club from 550 to 750 people'. Amendments now proposed are NAMELY, to allow temporary refuse storage and collection arrangements for a period of two years.
Awaiting decision Full applications Extension Windows or glazing 3 docs -
46 Berkeley Square London W1J 5AT
84% historically approved · decision due ~14 May
Display of externally illuminated hoarding sign over scaffolding measuring 12.5m x 13.1m for a temporary period from 4th June to 8th July 2026.
Awaiting decision Advertising 14 docs -
46 Berkeley Square London W1J 5AT
Detailed operational management assessment pursuant to Condtition 19 of planning permission dated 30th January 2018 (RN:17/07633)
Granted Full applications 8 docs -
46 Berkeley Square London W1J 5AT
Amendments to planning permission dated 30th January 2018 (RN 17/07633/FULL) for the Variation of Conditions 1 and 8 of planning permission dated 28 April 2017 (RN 16/07773/FULL) for the Use of 46 Berkeley Square as a private members club (sui generis use), with internal and external alterations including mechanical plant, and erection of Annabel's canopy to front; use of 46 Hay's Mews as a private members club, and a health and wellbeing club (sui generis) and alterations to the mews building including the erection of a pitched roof extension with mechanical plant; and erection of a full length retractable glazed canopy from the mews building to the main building enclosing the external dining terrace/courtyard; associated mechanical plant and landscaping (site includes 46 Hay's Mews): NAMELY, to remedial measures identified in the Monitoring Report dated 17th September 2025 shall be carried out at all times while the building is in use.
Withdrawn Amendments Extension Windows or glazing 8 docs -
46 Berkeley Square London W1J 5AT
Display of externally illuminated carousel arranged over scaffolding measuring 14 metres x 13.7 metres for a temporary period from 28 November 2022 until 02 January 2023.
Granted Advertising 13 docs
Other advertisement consent applications
In Westminster
-
26/06444/ADV Awaiting decision
107 Long Acre London WC2E 9NT
Display of an internally illuminated (backlit letters only) projecting sign measuring 0.60m x 0.77m on the Neal Street elevation. [Split decision].
-
26/06296/ADV Awaiting decision
15 Warwick Way London SW1V 1QT
Display of Individual soft halo externally illuminated individual brass letters on fascia. Display of externally illuminated hanging sign measuring 40mm x 40mm, including Gilded vinyl decal.
-
26/06070/ADV Granted
36 Shepherd Market London W1J 7QR
Display of non-illuminated screen-printed signage to the fabric and valance of retractable canvas awning.
-
26/06304/ADV Awaiting decision
10 Piccadilly London W1J 0DD
Display of an externally illuminated advertising area measuring 7.4m x 10.1m and a 1:1 printed image of the building for a temporary period of 15 months.
-
26/05573/ADV Decided
1 The Piazza Covent Garden London WC2E 8HB
Display of two platforms measuring 13.6m x 3.6m x 2.263m and 14.61m x 3.6m x 2.263m each featuring three internally illuminated sculptures for a temporary period from 16 October 2026 to 6 January 2027.