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Planning application

26/00650/ADV

Part Basement And Ground Floor 28 Bruton Street London W1J 6QW

Decided Westminster Advert Application (ADV)

Proposal

Display of halo-illuminated fascia lettering measuring 715mm x 275mm overall. (Linked 26/00649/LBC)

As published by the council, reference 26/00650/ADV

Timeline

Dates from the published record

  1. 4 Feb 2026

    Received by Westminster

  2. 11 Mar 2026

    Decision issued: Not required

  3. 21 Jul 2026

    Added to PlanIndex

After the decision

The process from here

The council has decided this application; the published outcome sits in the record above and the decision notice on the council portal carries the detail, including any conditions.

If permission was granted, work must normally begin within three years of the decision. If it was refused, the applicant can appeal within the statutory time limit or submit a revised scheme.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 26/03289/LBC Awaiting decision

    28 Bruton Street London W1J 6QW

    Installation of partition at fourth floor between front and rear room, and addition of wall boxing at second floor to house electrical cabling and recessed television.

    19 May 2026 3m away Heritage and listed buildings
  • 26/00649/LBC Granted

    Part Basement And Ground Floor 28 Bruton Street London W1J 6QW

    Replacement signage, stonework cleaning to the shopfront and associated works (Linked 26/00650/ADV)

    4 Feb 2026 6m away Heritage and listed buildings
  • 09/07882/ADLBC Granted

    27 Bruton Street London W1J 6QN

    Details of omission of the glass box lobby from the drawing pursuant to Condition 6 of listed building consent dated 22 January 2009 (RN: 08/08379).

    28 Sep 2009 8m away Conditions
  • 12/07258/LBC Granted

    27 Bruton Street London W1J 6QN

    Internal alterations to all levels of the building.

    19 Jul 2012 8m away Heritage and listed buildings
  • 07/05707/LBC Refused

    27 Bruton Street London W1J 6QN

    Installation of new shopfront and alterations to front entrance step.

    29 Jun 2007 8m away Heritage and listed buildings
  • 07/05708/ADV Granted

    27 Bruton Street London W1J 6QN

    Display of back lit (letters only) fascia sign.

    29 Jun 2007 8m away Advertising

In Westminster

  • 26/04988/ADV Awaiting decision

    34A Paddington Street London W1U 4HG

    Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m

    24 Jul 2026 Advertising
  • 26/04973/ADV Awaiting decision

    Cathedral Piazza Victoria Street London SW1E 5NN

    Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.

    24 Jul 2026 Advertising
  • 26/04993/ADV Awaiting decision

    Unit 11 Marylebone Station Melcombe Place London NW1 6JJ

    Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)

    24 Jul 2026 Advertising
  • 26/04959/ADV Awaiting decision

    Ground Floor 72 - 73 Margaret Street London W1W 8ST

    Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.

    24 Jul 2026 Advertising
  • 26/04964/ADV Awaiting decision

    13 Marylebone Lane London W1U 2NE

    Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.

    24 Jul 2026 Advertising