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Planning application

West End Quay South Wharf Road London W2 1LA

Granted Westminster 26/00017/ADV Advert Application (ADV)

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of internally illuminated fascia sign, measuring 0.96m x 4.75m, display of non-illuminated projecting sign.

As published by the council, reference 26/00017/ADV

Application record

Reference
26/00017/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Granted As published: Application Permitted
Received
5 Jan 2026
Validated
5 Jan 2026
Decided
28 Jan 2026
Ward
Hyde Park
Decision by
Delegated Decision
Postcode
W2 1LA

Site history

Applications at this address on the Westminster register

This site has had 3 applications since 2025: 3 approved, 0 refused.

  • 25/08613/FULL Granted

    West End Quay South Wharf Road London W2 1LA

    Installation of lightweight canopy over external seating area.

    Decided 13 Mar 2026 Full applications
  • 25/04401/TCH Granted

    West End Quay South Wharf Road London W2 1LA

    Use of hard paved area outside Unit 1 adjacent to the canal basin for the placing of 31 tables, 112 chairs and 6 free standing umbrellas in connection with the use of Unit 1 as a bar/ restaurant.

    Decided 9 Oct 2025

Timeline

Dates from the published record

  1. 5 Jan 2026

    Received by Westminster

  2. 28 Jan 2026

    Decision issued: Application Permitted

  3. 20 Jul 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

MD Development Agent, a developer registered in Dartford

Active · incorporated 2024 · Dartford

1 application on PlanIndex

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

See their track record

Documents

Plans, drawings, consultee responses and the officer's report

2 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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Open the documents

What this grant of permission means

Westminster granted permission on 28 January 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

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    25/08163/FULL Submitted 7 Nov 2025 50 yards away

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  • Triangle Development Site Situated Adjacent To Paddington Station Praed Street London W2 6BA

    25/05693/NMA Submitted 13 Aug 2025 100 yards away

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    25/09071/ADV Submitted 15 Dec 2025 150 yards away

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    26/00324/LBC Submitted 20 Jan 2026 200 yards away

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In Westminster

  • 26/07356/ADV Awaiting decision

    Basement And Ground Floor 11 Wardour Street London W1D 6PG

    Display of externally illuminated other sign measuring 0.95m X 0.35m, 0.3m X 0.1m, 0.3m X 0.1m, non illuminated other sign 0.15m X 0.15m, 0.5m X 1m, externally illuminated projecting sign 0.5m X 0.5m and non illuminated awning 3.35m X 0.7m

    Received 27 Oct, published by the council 2 Nov 2026 Advertising
  • 26/07357/ADV Awaiting decision

    53 New Bond Street London W1S 1DG

    Display of externally illuminated attached to first floor of the site hoarding, and installation of illuminated stars for a temporary Christmas period measuring 4.8m X 5.5m

    Received 27 Oct, published by the council 2 Nov 2026 Advertising
  • 26/07304/ADV Awaiting decision

    Basement To First Floor 13 - 14 Thayer Street London W1U 3JR

    Display of two non-illuminated projecting sign o both sides of the front façade each measuring 0.40m x 0.60m, a non-illuminated lettering to entrance measuring 0.10m x 0.55m, non-illuminated menu board measuring 0.39m x 0.60m and non-illuminated sign on a retractable awning measuring 0.12m high x 1.50m. (Linked with 26/07303/FULL)

    Received 26 Oct, published by the council 29 Oct 2026 Advertising
  • 26/07318/ADV Awaiting decision

    110 - 116 Wigmore Street London W1U 3RU

    Display of two internally illuminated double-sided digital advertisement panels, measuring 2.1 m × 1.34 m, incorporated into a bus shelter and displaying static and rotating images on pavement Outside 110 Wigmore Street.

    Received 26 Oct, published by the council 29 Oct 2026 Advertising
  • 26/07273/ADV Awaiting decision

    The Salisbury Public House 90 St Martin's Lane London WC2N 4AP

    Display of three externally illuminated fascia sings each measuring 2m x 0.178m; a building number measuring 0.50m x 0.17m; two externally illuminated projecting signs each measuring 1.35m x 0.5m; two plaque each measuring 0.25m x 0.25m; two internally illuminated menu boxes each measuring 0.29m x 0.42m; an internally illuminated history board measuring 2.42m x 1.12m; seven slimline floodlights each measuring 0.187m x 0.28m; and a non-illuminated CCTV sign measuring 0.21m x 0.281m. (Linked with 26/07274/LBC)

    Received 23 Oct, published by the council 28 Oct 2026 Advertising