Planning application
Victory House 14 Leicester Square London WC2H 7NG
Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.
Proposal
Display of three internally illuminated fascia signs measuring 0.7m x 5.8m, 0.7m x 2.34m and 0.75m x 5.8m.
As published by the council, reference 25/08195/ADV
Application record
- Reference
- 25/08195/ADV
- Type
- Advert Application (ADV)
- Status
- Pending
- Received
- 11 Nov 2025
- Validated
- 11 Nov 2025
- Ward
- St James's
- Postcode
- WC2H 7NG
Timeline
Dates from the published record
-
11 Nov 2025
Received by Westminster
-
20 Jul 2026
Added to PlanIndex
-
Decision
Awaiting decision
Decision expected by 6 January 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.
Westminster took a median of 66 days over the applications it decided in the last year.
Who's behind it
Company information only, from the register and Companies House
Firstplan Ltd Agent, registered in London
Active · incorporated 2003 · London
751 applications on PlanIndex · across 109 councils · 94% granted
Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.
See their track recordDocuments
Plans, drawings, consultee responses and the officer's report
6 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Watch members (£5 a month) open the document list from here.
Open the documentsWhat happens while it is decided
This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 52 days. More in our guide to how long planning decisions take.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
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Granted 16 docs -
16 Leicester Square London WC2H 7NG
87% historically approved · decision due ~18 Aug
Extension at first floor level; new and replacement windows, doors and external escape stairs; new ventilation plant; facade alterations; and internal works including a new lift, replacement staircase and changes to the layout at all floors. (Linked to 26/04156/LBC)
Awaiting decision Full applications Extension Windows or glazing 32 docs -
16 Leicester Square London WC2H 7NG
90% historically approved · decision due ~18 Aug
Extension at first floor level; new and replacement windows, doors and external escape stairs; new ventilation plant; facade alterations; and internal works including a new lift, replacement staircase and changes to the layout at all floors. (Linked to 26/04155/FULL)
Awaiting decision Heritage and listed buildings Extension Windows or glazing 32 docs -
1 Leicester Place London WC2H 7BP
Variation of condition 1 of planning permission dated 19 December 2024 (RN: 24/05639/FULL) for use of the basement and ground floor level as a casino with ancillary restaurant at ground floor (Sui Generis); replacement CCTV to external facade; and associated internal alterations and refurbishment works. NAMELY, to regularise the position of the CCTV cameras installed at a reduced height.
Granted Full applications 10 docs -
Charles House 7 Leicester Place London WC2H 7BP
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Details of sound insulation measures to demonstrate that the hostel will comply with the Council's noise criteria pursuant to Condition 7 of planning permission dated 4 September 2025 (RN: 24/08572/FULL).
Decided -
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Addition of one spotlight to light new artwork at gallery level to mirror existing fitting on opposite side. Two spotlights on columns near organ, two spotlights rear of gallery level column.
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Other advertisement consent applications
In Westminster
-
26/06444/ADV Awaiting decision
107 Long Acre London WC2E 9NT
Display of an internally illuminated (backlit letters only) projecting sign measuring 0.60m x 0.77m on the Neal Street elevation. [Split decision].
-
26/06296/ADV Awaiting decision
15 Warwick Way London SW1V 1QT
Display of Individual soft halo externally illuminated individual brass letters on fascia. Display of externally illuminated hanging sign measuring 40mm x 40mm, including Gilded vinyl decal.
-
26/06070/ADV Granted
36 Shepherd Market London W1J 7QR
Display of non-illuminated screen-printed signage to the fabric and valance of retractable canvas awning.
-
26/06304/ADV Awaiting decision
10 Piccadilly London W1J 0DD
Display of an externally illuminated advertising area measuring 7.4m x 10.1m and a 1:1 printed image of the building for a temporary period of 15 months.
-
26/05573/ADV Decided
1 The Piazza Covent Garden London WC2E 8HB
Display of two platforms measuring 13.6m x 3.6m x 2.263m and 14.61m x 3.6m x 2.263m each featuring three internally illuminated sculptures for a temporary period from 16 October 2026 to 6 January 2027.