Planning application
25/08045/ADV
Edgware Road London
Proposal
Display of internally illuminated static sequential advertisement measuring 1720mm x 1160 mm o/s Hilton Hotel.
As published by the council, reference 25/08045/ADV
Timeline
Dates from the published record
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5 Nov 2025
Received by Westminster
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21 Jul 2026
Added to PlanIndex
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Decision
Awaiting decision
The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.
What happens while it is decided
The process from here
This application is with Westminster for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.
The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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25/05915/COADV Awaiting decision
230 Edgware Road London W2 1DW
Display of one internally illuminated fascia sign measuring 0.85m x 5.5m and one internally illuminated projecting sign measuring 0.5m x 0.5m. Linked with 25/05914/FULL
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25/05914/COFUL Granted
230 Edgware Road London W2 1DW
Alterations to shopfront including refurbishment & redecoration; Extended existing pilasters to meet realigned fascia on both sides of the pass door; Flashing repairs to bay window above; Repainted existing timber decorative; signage and other associated works. Linked with 25/05915/COADV
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26/01846/FULL Awaiting decision
Hyde Park Mansions Cabbell Street London NW1 5BB
Replacement downpipe scheme together with additional new downpipes. Installation of addition rooflights to provide safe roof access for maintenance purposes only.
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25/06544/COADV Granted
215 - 217 Edgware Road London W2 1ES
Display of internally illuminated fascia sign measuring 7.84m X 1m, 8.75m X 1m and internally illuminated projecting sign measuring 0.7m X 0.7m
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25/06713/FULL Awaiting decision
15 Junction Mews London W2 1PN
Installation on new roof with raised ridge and installation of roof light, replacement of garage door, part garage conversion, and associated external alterations.
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26/03734/LBC Awaiting decision
Upper Maisonette 104 Star Street London W2 1QF
Internal alterations.
Other advertising applications
In Westminster
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26/04988/ADV Awaiting decision
34A Paddington Street London W1U 4HG
Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m
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26/04973/ADV Awaiting decision
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.
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26/04993/ADV Awaiting decision
Unit 11 Marylebone Station Melcombe Place London NW1 6JJ
Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)
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26/04959/ADV Awaiting decision
Ground Floor 72 - 73 Margaret Street London W1W 8ST
Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.
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26/04964/ADV Awaiting decision
13 Marylebone Lane London W1U 2NE
Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.