Planning application
25/07793/ADV
100 Regent Street London W1B 5SR
Proposal
Display of one externally illuminated projecting sign measuring 0.45m x 0.65m, one non illuminated fascia sign measuring 0.15m x 1.2m and two non illuminated plaque signs measuring 0.14m x 0.59m.
As published by the council, reference 25/07793/ADV
Timeline
Dates from the published record
-
28 Oct 2025
Received by Westminster
-
21 Jul 2026
Added to PlanIndex
-
Decision
Awaiting decision
The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.
What happens while it is decided
The process from here
This application is with Westminster for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.
The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
-
25/06134/ADV Granted
Venture House 27 - 29 Glasshouse Street London W1B 5DF
Display of non illuminated hoarding measuring 40.915m x 2.440m on Regent street and non illuminated hoarding measuring 12.48m x 2.440m on Glasshouse Street and green wall measuring 2m x 42m for a temporary period from October 2025 to February 2027.
-
26/02201/ADLBC Awaiting decision
Venture House 27 - 29 Glasshouse Street London W1B 5DF
Details of samples (photographs and specification) of the facing materials you will use, including glazing, and elevations and roof plans annotated to show where the materials are to be located pursuant to condition 3 of listed building dated 30th July 2024 (RN:24/02163/LBC)
-
25/08657/ADLBC Granted
Venture House 27 - 29 Glasshouse Street London W1B 5DF
Detailed drawings of revised finish to ironmongery to match colour of window and revised handle design to reflect historic designs pursuant to condition 4 of listed building consent dated 29th July 2025 (RN:2503849/LBC)
-
26/01340/ADLBC Awaiting decision
Venture House 27 - 29 Glasshouse Street London W1B 5DF
Details of shopfronts and external doors pursuant to listed building consent dated 24 February 2026 (RN: 25/07749/LBC)
-
25/08621/ADLBC Granted
Venture House 27 - 29 Glasshouse Street London W1B 5DF
Details of new shopfronts and external doors pursuant to condition 3 of listed building consent dated 20 June 2025 25/07749/LBC).
-
26/02309/ADLBC Awaiting decision
Venture House 27 - 29 Glasshouse Street London W1B 5DF
Details of method statement relating to repair of retained cornices including details of any reinstatement works pursuant to condition 4 of listed building consent dated 06 June 2025 (RN: 25/00973/LBC)
Other advertising applications
In Westminster
-
26/04988/ADV Awaiting decision
34A Paddington Street London W1U 4HG
Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m
-
26/04973/ADV Awaiting decision
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.
-
26/04993/ADV Awaiting decision
Unit 11 Marylebone Station Melcombe Place London NW1 6JJ
Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)
-
26/04959/ADV Awaiting decision
Ground Floor 72 - 73 Margaret Street London W1W 8ST
Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.
-
26/04964/ADV Awaiting decision
13 Marylebone Lane London W1U 2NE
Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.