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Planning application

Unit 1 Ground Floor 1 - 4 Leicester Square London WC2H 7NA

Granted Westminster 25/06614/ADV Advert Application (ADV)

Works: Extension

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of internally illuminated fascia sign measuring 2.5m x 1m and extension of existing internally illuminated fascia sign for a temporary period.

As published by the council, reference 25/06614/ADV

Application record

Reference
25/06614/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Granted As published: Application Permitted
Received
16 Sep 2025
Validated
26 Sep 2025
Decided
14 Oct 2025
Ward
St James's
Decision by
Delegated Decision
Postcode
WC2H 7NA

Site history

Applications at this address on the Westminster register

This site has had 2 applications since 2025: 1 approved, 0 refused.

  • 25/06613/FULL Withdrawn

    Unit 1 Ground Floor 1 - 4 Leicester Square London WC2H 7NA

    Installation of vinyl graphics, metal works, and alterations to signage in relation to the temporary "Wicked for Good" advertisement campaign. (Linked to 25/06614/ADV)

    Decided 14 Oct 2025 Full applications

Timeline

Dates from the published record

  1. 16 Sep 2025

    Received by Westminster

  2. 26 Sep 2025

    Validated

    Checked as complete and ready for consideration.

  3. 14 Oct 2025

    Decision issued: Application Permitted

  4. 21 Jul 2026

    Added to PlanIndex

Cases linked to this one on the register

1 later application on the register refers to this one:

  • 25/06613/FULL Withdrawn

    Unit 1 Ground Floor 1 - 4 Leicester Square London WC2H 7NA

    Installation of vinyl graphics, metal works, and alterations to signage in relation to the temporary "Wicked for Good" advertisement campaign. (Linked to 25/06614/ADV)

    Decided 14 Oct 2025 Full applications

Documents

Plans, drawings, consultee responses and the officer's report

20 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What this grant of permission means

Westminster granted permission on 14 October 2025, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Unit 1 Ground Floor 1 - 4 Leicester Square London WC2H 7NA

    25/06613/FULL Submitted 16 Sep 2025 50 yards away

    Installation of vinyl graphics, metal works, and alterations to signage in relation to the temporary "Wicked for Good" advertisement campaign. (Linked to 25/06614/ADV)

    Withdrawn Full applications 13 docs
  • 5 - 6 Leicester Square London WC2H 7NA

    26/07168/FULL Submitted 20 Oct 2026 50 yards away

    88% historically approved · decision due ~15 Dec

    Variation of condition 6 of advertisement consent dated 28th September 2026 (RN:25/04102/ADV) for the Display of three LED digital display screens; two measuring 3.25m x 1.1m and one measuring 14.5m x 1.1m. Namely, to amend condition to enable Empire Casino (as well as Cineworld) to display on the approved LED signage.

    Awaiting decision Full applications
  • 5 - 6 Leicester Square London WC2H 7NA

    26/06058/ADV Submitted 4 Sep 2026 50 yards away

    82% historically approved · decision due ~30 Oct

    Display of two LED display advertisements each measuring 9056 mm x 1000 mm [SPLIT DECISION WITH 25/04102/ADV]

    Decided Advertising
  • 5 - 6 Leicester Square London WC2H 7NA

    25/04102/ADV Submitted 17 Jun 2025 50 yards away

    82% historically approved · decision due ~27 Aug

    Display of three LED digital display screens; two measuring 3.25m x 1.1m and one measuring 14.5m x 1.1m [SPLIT DECISION WITH 26/06058/ADV]

    Decided Advertising 16 docs
  • 5 - 6 Leicester Square London WC2H 7NA

    26/07439/ADV Submitted 2 Nov 2026 50 yards away

    82% historically approved · decision due ~28 Dec

    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Awaiting decision Advertising
  • 4 Leicester Street London WC2H 7BL

    26/01711/FULL Submitted 17 Mar 2026 50 yards away

    Alterations to shopfront including new signage; paint to oxide red and other associated works. (Retrospective) Linked with 26/01712/ADV

    Decided Full applications Windows or glazing 11 docs

In Westminster

  • 26/07474/ADV Awaiting decision

    456 - 459 Strand London WC2R 0RG

    Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

    Received 3 Nov, published by the council 6 Nov 2026 Advertising
  • 26/07436/ADV Awaiting decision

    Unit 1 123 Bayswater Road London W2 3JH

    Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07441/ADV Awaiting decision

    2 Charing Cross Road London WC2H 0HH

    Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07429/ADV Awaiting decision

    24 - 25 Mount Street London W1K 2RR

    Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

    Received 2 Nov, published by the council 4 Nov 2026 Advertising
  • 26/07439/ADV Awaiting decision

    5 - 6 Leicester Square London WC2H 7NA

    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising