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Planning application

321 - 323 Oxford Street London W1C 2HX

Refused Westminster 25/06411/ADV Advert Application (ADV)

Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.

Proposal

Display of 2xinternally illuminated 3D letters fascia signs measuring 4.43m X 0.76m and 2x internally illuminated projecting sign measuring 0.914m X 0.457m

As published by the council, reference 25/06411/ADV

Application record

Reference
25/06411/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Refused As published: Application Refused
Received
8 Sep 2025
Validated
8 Sep 2025
Decided
30 Oct 2025
Ward
West End
Decision by
Delegated Decision
Postcode
W1C 2HX

Site history

Applications at this address on the Westminster register

This site has had 5 applications since 2025: 3 approved, 1 refused.

  • 26/00392/ADV Awaiting decision

    321 - 323 Oxford Street London W1C 2HX

    Display of double-sided LED advertisement screen, measuring 1338 x 2100 x 245mm

    Submitted 22 Jan 2026 Advertising
  • 25/08083/ADV Granted

    321 - 323 Oxford Street London W1C 2HX

    Display of two internally illuminated (letters only) fascia signs and two internally illuminated projecting signs each measuring 0.46m X 0.8m (one of each on Dering Street and Oxford Street elevations).

    Decided 16 Feb 2026 Advertising
  • 25/07241/ADV Granted

    321 - 323 Oxford Street London W1C 2HX

    Display of non illuminated artwork for temporary hoarding measuring 4.879m x 25.9m.

    Decided 30 Oct 2025 Advertising
  • 25/06410/FULL Granted

    321 - 323 Oxford Street London W1C 2HX

    Replacement shopfront including new white brick pilasters, white aluminium fascia panels, white aluminium framework systems within existing openings and white aluminium stall risers.

    Decided 1 Apr 2026 Full applications

Timeline

Dates from the published record

  1. 8 Sep 2025

    Received by Westminster

  2. 30 Oct 2025

    Decision issued: Application Refused

  3. 21 Jul 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

MGPM Ltd Agent, registered in London

Dissolved · incorporated 2012 · London

16 applications on PlanIndex · across 7 councils · 93% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

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Documents

Plans, drawings, consultee responses and the officer's report

19 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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What this refusal means

Westminster refused this application for the reasons on the decision notice; only the applicant can appeal, and refused schemes often return in revised form. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 321 - 323 Oxford Street London W1C 2HX

    25/06410/FULL Submitted 8 Sep 2025 50 yards away

    Replacement shopfront including new white brick pilasters, white aluminium fascia panels, white aluminium framework systems within existing openings and white aluminium stall risers.

    Granted Full applications Windows or glazing 27 docs
  • 321 - 323 Oxford Street London W1C 2HX

    25/07241/ADV Submitted 7 Oct 2025 50 yards away

    Display of non illuminated artwork for temporary hoarding measuring 4.879m x 25.9m.

    Granted Advertising 10 docs
  • 321 - 323 Oxford Street London W1C 2HX

    26/00392/ADV Submitted 22 Jan 2026 50 yards away

    82% historically approved · decision due ~19 Mar

    Display of double-sided LED advertisement screen, measuring 1338 x 2100 x 245mm

    Awaiting decision Advertising
  • 321 - 323 Oxford Street London W1C 2HX

    25/08083/ADV Submitted 6 Nov 2025 50 yards away

    Display of two internally illuminated (letters only) fascia signs and two internally illuminated projecting signs each measuring 0.46m X 0.8m (one of each on Dering Street and Oxford Street elevations).

    Granted Advertising 20 docs
  • Development Site At 325 - 329 Oxford Street, 3 - 4 Dering Street And 80 New Bond Street London W1S 1SB

    07/04955/ADV Submitted 6 Jun 2007 50 yards away

    Display of internally-illuminated (letters only) fascia signs and projecting signs at 327-329 Oxford Street.

    Granted Advertising 4 docs
  • 6 Dering Street London W1S 1AD

    26/01475/ADV Submitted 9 Mar 2026 50 yards away

    Display of externally illuminated fascia sign measuring 0.54m x 0.4m and non-illuminated projecting sign measuring 0.35m x 0.35m.

    Granted Advertising 6 docs

In Westminster

  • 26/07474/ADV Awaiting decision

    456 - 459 Strand London WC2R 0RG

    Display of non illuminated fascia sign measuring 4.3m X 0.9m, 5.1m X 0.9m, externally illuminated fascia sign 4.5m X 0.9m, externally illuminated projecting sign 0.8m X 0.65m, non illuminated 3mm vinyl measuring 2m X 2.6m, 0.8m X 1.7m and internally illuminated New digital/connected Screen 0.8m X 1.6m

    Received 3 Nov, published by the council 6 Nov 2026 Advertising
  • 26/07436/ADV Awaiting decision

    Unit 1 123 Bayswater Road London W2 3JH

    Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07441/ADV Awaiting decision

    2 Charing Cross Road London WC2H 0HH

    Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07429/ADV Awaiting decision

    24 - 25 Mount Street London W1K 2RR

    Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

    Received 2 Nov, published by the council 4 Nov 2026 Advertising
  • 26/07439/ADV Awaiting decision

    5 - 6 Leicester Square London WC2H 7NA

    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising