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Planning application

2 Villiers Street London WC2N 6NQ

Granted Westminster 25/05969/ADV Advert Application (ADV)

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of one externally illuminated fascia sign (letters only) 2.96m x 0.7m and one externally illuminated projecting sign mounted to the existing stonework measuring 0.95m x 0.6m.

As published by the council, reference 25/05969/ADV

Application record

Reference
25/05969/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Granted As published: Application Permitted
Received
21 Aug 2025
Validated
21 Aug 2025
Decided
17 Oct 2025
Ward
St James's
Decision by
Delegated Decision
Postcode
WC2N 6NQ

Site history

Applications at this address on the Westminster register

This site has had 4 applications since 2025: 4 approved, 0 refused.

  • 25/06009/LBC Granted

    2 Villiers Street London WC2N 6NQ

    Installation of a new staircase over existing stairs to basement and new level gate secured at top of staircase; and associated internal alterations to ground floor unit.

    Decided 20 Oct 2025 Heritage and listed buildings
  • 25/05972/LBC Granted

    2 Villiers Street London WC2N 6NQ

    Alterations to ground floor elevation to provide a new shopfront. Installation of one externally illuminated fascia sign measuring 2.96m x 0.7m, one externally illuminated projecting sign mounted to the existing stonework measuring 0.95m x 0.6m and a retractable awning.

    Decided 17 Oct 2025 Heritage and listed buildings
  • 25/05968/FULL Granted

    2 Villiers Street London WC2N 6NQ

    Alterations to ground floor elevation to provide a new shopfront.

    Decided 17 Oct 2025 Full applications

Timeline

Dates from the published record

  1. 21 Aug 2025

    Received by Westminster

  2. 17 Oct 2025

    Decision issued: Application Permitted

  3. 21 Jul 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Planning Potential Ltd. Agent, a planning consultancy registered in London

Active · incorporated 2005 · London

824 applications on PlanIndex · across 142 councils · 90% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

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Documents

Plans, drawings, consultee responses and the officer's report

23 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

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What this grant of permission means

Westminster granted permission on 17 October 2025, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Charing Cross Hotel Strand London WC2N 5HX

    25/06655/FULL Submitted 17 Sep 2025 50 yards away

    Replacement of door and blocking up of five windows at ground, mezzanine and first floor levels to the south western elevation.

    Granted Full applications Windows or glazing 16 docs
  • Charing Cross Hotel Strand London WC2N 5HX

    25/06656/LBC Submitted 17 Sep 2025 50 yards away

    Replacement of door and blocking up of five windows at ground, mezzanine and first floor levels to the south western elevation.

    Granted Heritage and listed buildings Windows or glazing 12 docs
  • Charing Cross Station Strand London WC2N 5HS

    26/05242/LBC Submitted 3 Aug 2026 50 yards away

    90% historically approved · decision due ~28 Sep

    External alterations to Villiers Street facade comprising replacement of partially louvered windows with fully louvered windows.

    Decided Heritage and listed buildings Windows or glazing
  • Charing Cross Station Strand London WC2N 5HS

    26/04520/LBC Submitted 7 Jul 2026 50 yards away

    90% historically approved · decision due ~1 Sep

    Replacement of 54 footfall sensor devices with 29 stereoscopic sensors and 4 cameras

    Awaiting decision Heritage and listed buildings
  • 2 Villiers Street London WC2N 6NQ

    25/06009/LBC Submitted 22 Aug 2025 50 yards away

    Installation of a new staircase over existing stairs to basement and new level gate secured at top of staircase; and associated internal alterations to ground floor unit.

    Granted Heritage and listed buildings 23 docs
  • 14 Villiers Street London WC2N 6NQ

    07/01199/LBC Submitted 9 Feb 2007 50 yards away

    Display of internally illuminated projecting sign and trough light to existing fascia sign.

    Decided Heritage and listed buildings 5 docs

In Westminster

  • 26/06444/ADV Awaiting decision

    107 Long Acre London WC2E 9NT

    Display of two internally illuminated (letters only) fascia signs each measuring 0.55m x 1.21m on the Long Acre and Neal Street elevations.

    21 Sep 2026 Advertising
  • 26/06296/ADV Awaiting decision

    15 Warwick Way London SW1V 1QT

    Display of Individual soft halo externally illuminated individual brass letters on fascia. Display of externally illuminated hanging sign measuring 40mm x 40mm, including Gilded vinyl decal.

    Received 15 Sep, published by the council 17 Sep 2026 Advertising
  • 26/06070/ADV Granted

    36 Shepherd Market London W1J 7QR

    Display of non-illuminated screen-printed signage to the fabric and valance of retractable canvas awning.

    Received 7 Sep, published by the council 11 Sep 2026 Advertising
  • 26/05573/ADV Decided

    1 The Piazza Covent Garden London WC2E 8HB

    Display of two platforms measuring 13.6m x 3.6m x 2.263m and 14.61m x 3.6m x 2.263m each featuring three internally illuminated sculptures for a temporary period from 16 October 2026 to 6 January 2027.

    Received 17 Aug, published by the council 22 Aug 2026 Advertising
  • 26/06247/ADV Awaiting decision

    57 Carnaby Street London W1F 9PX

    Display of three internally illuminated fascia sign measuring 2.34m X 0.3m, 0.796m X 0.3m, 2.34m X 0.3m, two internally illuminated projecting sign measuring 0.1m x 0.5m and 0.1m X 0.5m

    Received 11 Sep, published by the council 21 Sep 2026 Advertising