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Planning application

26-28 Mount Row London W1K 3SQ

Granted Westminster 20/07964/ADV Advert Application (ADV)

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of an internally illuminated (letters only) projecting sign measuring 0.52m x 0.78m.

As published by the council, reference 20/07964/ADV

Application record

Reference
20/07964/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Granted As published: Application Permitted
Received
14 Dec 2020
Validated
14 Dec 2020
Decided
22 Dec 2020
Ward
West End
Decision by
Delegated Decision
Postcode
W1K 3SQ

Site history

Applications at this address on the Westminster register

This site has had 2 applications since 2020: 1 approved, 0 refused.

  • 26/06570/FULL Awaiting decision

    26 - 28 Mount Row London W1K 3SQ

    Rear extension to the building, including creation of balconies at first to fourth floor levels and a new roof terrace, external alterations to the building including new cladding to front and rear facades, together with internal reconfiguration and refurbishment, provision of end of trip facilities in place of basement car park, roof top plant equipment, and other associated works.

    Submitted 24 Sep 2026 Full applications

Timeline

Dates from the published record

  1. 14 Dec 2020

    Received by Westminster

  2. 22 Dec 2020

    Decision issued: Application Permitted

  3. 20 Aug 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Silver & Co. Agent, registered in London

Dissolved · incorporated 2011 · London

4 applications on PlanIndex · across 3 councils

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

See their track record

Documents

Plans, drawings, consultee responses and the officer's report

15 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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What this grant of permission means

Westminster granted permission on 22 December 2020, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 26 - 28 Mount Row London W1K 3SQ

    26/06570/FULL Submitted 24 Sep 2026 50 yards away

    88% historically approved · decision due ~19 Nov

    Rear extension to the building, including creation of balconies at first to fourth floor levels and a new roof terrace, external alterations to the building including new cladding to front and rear facades, together with internal reconfiguration and refurbishment, provision of end of trip facilities in place of basement car park, roof top plant equipment, and other associated works.

    Awaiting decision Full applications Extension Roofing
  • 30 Mount Row London W1K 3SH

    20/05838/ADFULL Submitted 17 Sep 2020 50 yards away

    Detailed drawing of each different type of window, external door and perforated screens at front fifth floor level pursuant to conditions 11 and 25 of planning permission dated 29th November 2017 (RN:17/06081).

    Granted Full applications Windows or glazing 7 docs
  • 30 Mount Row London W1K 3SH

    20/05841/ADFULL Submitted 17 Sep 2020 50 yards away

    Details of the installation of 8 off-street cycle parking spaces for the residential part of the development, cycle parking spaces for the retail part of the development and the location of the off-street cycle parking for the retail part of the development pursuant to conditions 4 and 5 of planning permission dated 29th November 2011 (RN:17/06081).

    Granted Full applications 8 docs
  • 30 Mount Row London W1K 3SH

    20/05837/ADFULL Submitted 17 Sep 2020 50 yards away

    Details pursuant to condition 8 of planning permission dated 29 November 2017 (RN:17/06081); Namely details of how waste is going to be stored on the site and how materials for recycling will be stored separately for the residential part of the development.

    Granted Full applications 12 docs
  • 30 Mount Row London W1K 3SH

    20/05839/ADFULL Submitted 17 Sep 2020 50 yards away

    Details samples of the facing materials, including glazing, and elevations and roof plans annotated to show where the materials are to be located; panel of brickwork which shows the colour, texture, face bond and pointing pursuant to conditions 10 and 14 of planning permission dated 29 November 2017 (RN:17/06081)

    Granted Full applications Windows or glazing 8 docs
  • Flat 2 49 Grosvenor Square London W1K 3EP

    25/05833/FULL Submitted 18 Aug 2025 50 yards away

    Installation of two air condenser units at roof level and two ventilation grills in rear first floor windows.

    Granted Full applications Windows or glazing 32 docs

In Westminster

  • 26/06992/ADV Decided

    78 - 80 Wigmore Street London W1U 2SJ

    Display of self-adhesive vinyl in the windows measuring 3.06m x 2.16m.

    Received 13 Oct, published by the council 15 Oct 2026 Advertising
  • 26/07194/ADV Awaiting decision

    98 Victoria Street London SW1E 5JL

    Display of two internally illuminated double-sided projecting signs, each measuring 0.57m × 0.67m. (Linked with 26/07193/FULL)

    Received 21 Oct, published by the council 22 Oct 2026 Advertising
  • 26/07160/ADV Awaiting decision

    18 - 21 Haymarket London SW1Y 4DQ

    Display of non illuminated fascia sign measauring 2.3m X 4m and 2.4m X 3.6m

    Received 20 Oct, published by the council 22 Oct 2026 Advertising
  • 26/07157/ADV Awaiting decision

    41 - 44 Great Windmill Street London W1D 7NF

    Display of one non illuminated projection sign, measuring 800mm x 300mm

    Received 20 Oct, published by the council 21 Oct 2026 Advertising
  • 26/07125/ADV Awaiting decision

    1 Upper St Martin's Lane London WC2H 9NY

    Display of 2 externally illuminated hanging signs each measuring 1.00m x 1.00m; 8 externally illuminated fascia signs each measuring 0.40m x 3.35m; 1 no. fanlight measuring 0.80m x 1.40m

    19 Oct 2026 Advertising