26/00799/ADV

1. 14 Apr 2026

   Received by West Berkshire

2. 20 Apr 2026

   Validated

   Checked as complete and ready for consideration.

3. 12 Jun 2026

   Decision issued: Approval

4. 25 Jul 2026

   Added to PlanIndex

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

• 20/00539/NONMAT Granted

  77 Northbrook Street Newbury RG14 1AE

  Non-material amendment to planning permission 18/01530/FUL (Change of use to pavement to place tables, chairs and barriers). Amendment to the outside seating plan to reduce the number of chairs.

  28 Feb 2020 37m away Amendments
• 26/01065/LBC Granted

  77 - 78 Northbrook Street Newbury RG14 1AE

  Removal of internal (thin) partition stud wall (not load bearing). The wall shows the historic layout of the building so we would put nibs or an arch up to show the wall was there previously.

  15 May 2026 38m away Heritage and listed buildings
• 26/00792/ADV Granted

  17 - 19 Northbrook Street Newbury RG14 1DJ

  Proposed new 1x internally applied Vinyl, 1x internally Applied vinyl (Store directory), 1x externally applied vinyl

  13 Apr 2026 63m away Advertising
• 20/00194/FUL Withdrawn

  27 Northbrook Street Newbury RG14 1DJ

  Application for the proposed change of use of part of existing retail unit and addition of floors to create four residential apartments.

  27 Jan 2020 75m away Full applications
• 21/02935/FUL Granted

  29 Parkway Shopping Centre Road Known As Middle Street Newbury West Berkshire RG14 1AY

  Change of use, to use existing shop as a bar & restaurant and gin distillery

  22 Nov 2021 99m away Full applications
• 20/01211/OUTMAJ Refused

  1 West Street Newbury RG14 1BE

  Outline application for demolition of existing building and construction of 23No. flats. Matters to be considered: access, appearance, layout and scale.

  29 May 2020 104m away Outline

• 26/01580/ADV Awaiting decision

  Waylands Poelstar Newbury [Formally MG] Newbury Motor Park The Triangle Newbury RG14 7HT

  Replacement fascia signage, illuminated signage and pylon to existing motor dealership premises to rebrand as a Polestar Dealership.

  17 Jul 2026 Advertising
• 26/01020/ADV Granted

  The Cunning Man Burghfield Bridge Burghfield RG30 3RB

  ERECTION OF ILLUMINATED AND NON -ILLUMINATED SIGNS TO THE EXTERIOR OF THE BUILDING. SIGN A - EXISTING POST PICTORIAL TO BE STRIPPED BACK BY OTHERS, WITH NEW HANGMAN SLEEVER AND BRACKET/BOOT AND NEW PICTORIAL FITTED AND LINOLITES. SIGN B - NEW SET OF INDIVIDUAL HOUSENAME LETTERS AND BACK PANEL WITH TROUGH LIGHT. SIGN C - 1X NEW DOUBLE SIDED CAR PARK ENTRANCE SIGN WITH TROUGH LIGHT. SIGN D - 1X BRASS LANTERN TO MAIN ENTRANCE. SIGN E - 6X LED FLOOD LIGHTS (BY OTHERS). SIGN F - 1X MUDDY BOOT SIGN. SIGN G - 1X CCTV LEGAL SIGN BY DOOR. SIGN H - 1X CCTV LOGO SIGN. SIGN I - 1X GARDEN NOTICE. SIGN J - 1X SIGNWRITTEN HOUSENAME AND BACK PANEL TO REAR ELEVATION.SIGN K - 1X NEW DOUBLE SIDED DIRECTIONAL SIGN . SIGN L - 1X REPLACEMENT DEEP WATER SIGN

  12 May 2026 Advertising
• 26/01554/ADV Awaiting decision

  Pearl House 12 Bartholomew Street Newbury RG14 5DQ

  1) The replacement of three vinyl signs affixed to ground floor windows on Bartholomew Street with three internal backlit displays, 2) the replacement of the vinyl sign within the door of retail unit R-00-01 with updated details (and the removal of the two vinyl signs affixed to ground floor doors to retail unit R-00-02 and the entrance to the extra care scheme) and 3) the addition of four projecting signs on the Bartholomew Street elevation.

  15 Jul 2026 Advertising
• 26/00039/ADV Granted

  33A - 33B High Street Theale Reading RG7 5AH

  One externally lit facia sign, fixed to the front elevation of the commercial property

  9 Jan 2026 Advertising
• 26/00859/ADV Granted

  Watermill Theatre Bagnor Newbury RG20 8AE

  Replacement of 3 permanent signs on the lead up to the Watermill's main site as the organisation has had a rebrand with a change of logo: 1 - Sign at the end of the lane leading down to the theatre with the Watermill logo. 2 - Sign at the entrance to the Watermill's additional car park. 3 - Welcome sign at the gates of the main site.

  22 Apr 2026 Advertising