Planning application
221 New Kent Road London Southwark SE1 4AG
Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.
Proposal
Advertisement Consent for Projecting Signage - 3no. bespoke circular projecting signs, located above entrances at Ground Floor level. Projecting signs are double sided with identical content on both sides. Note: 2no. of these signs feature illumination, 1no. sign is non-illuminated. High Level Brand Signage - 1no. halo illuminated bespoke word mark. Overall size 8150mm (H) x 2210mm (W) x 200mm (D). Lettering to have powdercoated finish to match surrounding stonework. Illuminated using reverse halo glow.
As published by the council, reference 25/AP/3393
Application record
- Reference
- 25/AP/3393
- Type
- Advertisement Consent
- Status
- Under consideration/assessment
- Received
- 20 Nov 2025
- Validated
- 20 Nov 2025
- Ward
- Chaucer
- Parish
- Borough, Bankside And Walworth
- Postcode
- SE1 4AG
Site history
Applications at this address on the Southwark register
This site has had 7 applications since 2025: 3 approved, 0 refused.
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26/AP/2400 Awaiting decision
221 New Kent Road London Southwark SE1 4AG
Details to re-discharge Part A of Condition 11 'Details of the Biodiversity Roofs' required by planning permission 24/AP/2385, which gave consent for: "Variation of Condition 1 (Approved Plans) for planning permission ref no. 23/AP/1991 [...] The amendments sought by this application are: - Façade alterations - Alteration to accessible room sizes - Alterations to position of room sizes and layouts - Alterations to the plan across all levels - Alterations to the roof with relocation of biodiverse roof and provision of railings above the mezzanine for safe maintenance".
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26/AP/1452 Granted
221 New Kent Road London Southwark SE1 4AG
Details of Condition 16 'Flood Warning and Evacuation Plan' required by planning permission 24/AP/2385 which, together with an earlier application (23/AP/1991), was a variation of original planning permission 19/AP/5389, the development description for which was: "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works."
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26/AP/1278 Awaiting decision
221 New Kent Road London Southwark SE1 4AG
Details of condition 12 (Landscape Management Plan) as required by planning permission ref. 24/AP/2385 dated 12/03/2024 for 'Variation of Condition 1 (Approved Plans) for planning permission ref no. 23/AP/1991 'Minor material amendment by variation of Conditions 1 (Approved Plans), 36 (Approved Building Height), 37 (Approved Quantum of Work/Maker Space) and 38 (Approved Number of Hotel Rooms) of planning permission 19/AP/5389, the development description for which was: "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works." The amendments sought by this application are: - Façade alterations - Alteration to accessible room sizes - Alterations to position of room sizes and layouts - Alterations to the plan across all levels - Alterations to the roof with relocation of biodiverse roof and provision of railings above the mezzanine for safe maintenance'.
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26/AP/1220 Granted
221 New Kent Road London Southwark SE1 4AG
Details of Condition 19 'framework taxi management plan' required by planning permission ref no. 24/AP/2385 'Variation of Condition 1 (Approved Plans) for planning permission ref no. 23/AP/1991 'Minor material amendment by variation of Conditions 1 (Approved Plans), 36 (Approved Building Height), 37 (Approved Quantum of Work/Maker Space) and 38 (Approved Number of Hotel Rooms) of planning permission 19/AP/5389, the development description for which was: "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works." The amendments sought by this application are: - Façade alterations - Alteration to accessible room sizes - Alterations to position of room sizes and layouts - Alterations to the plan across all levels - Alterations to the roof with relocation of biodiverse roof and provision of railings above the mezzanine for safe maintenance'.
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26/AP/1222 Granted
221 New Kent Road London Southwark SE1 4AG
Discharge of condition 10i 'BREEAM report' required by planning permission ref no. 24/AP/2385 'Variation of Condition 1 (Approved Plans) for planning permission ref no. 23/AP/1991 'Minor material amendment by variation of Conditions 1 (Approved Plans), 36 (Approved Building Height), 37 (Approved Quantum of Work/Maker Space) and 38 (Approved Number of Hotel Rooms) of planning permission 19/AP/5389, the development description for which was: "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works." The amendments sought by this application are: - Façade alterations - Alteration to accessible room sizes - Alterations to position of room sizes and layouts - Alterations to the plan across all levels - Alterations to the roof with relocation of biodiverse roof and provision of railings above the mezzanine for safe maintenance'.
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26/AP/1235 Awaiting decision
221 New Kent Road London Southwark SE1 4AG
Schedule 3, Clause 2.2 (Delivery and Servicing Plan) and Schedule 6, Clause 3.1 (Service Management Plan) in conjunction with planning permission 24/AP/2385 for Variation of Condition 1 (Approved Plans) for planning permission ref no. 23/AP/1991 'Minor material amendment by variation of Conditions 1 (Approved Plans), 36 (Approved Building Height), 37 (Approved Quantum of Work/Maker Space) and 38 (Approved Number of Hotel Rooms) of planning permission 19/AP/5389, the development description for which was: "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works." The amendments sought by this application are: - Façade alterations - Alteration to accessible room sizes - Alterations to position of room sizes and layouts - Alterations to the plan across all levels - Alterations to the roof with relocation of biodiverse roof and provision of railings above the mezzanine for safe maintenance
Timeline
Dates from the published record
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20 Nov 2025
Received by Southwark
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10 Aug 2026
Added to PlanIndex
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Decision
Awaiting decision
Decision expected by 15 January 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.
Southwark took a median of 52 days over the applications it decided in the last year.
Who's behind it
Company information only, from the register and Companies House
Agent on file
9 applications on PlanIndex · across 4 councils
Trade members see who it is, their full track record, and every application they have filed.
See who's behind itDocuments
Plans, drawings, consultee responses and the officer's report
11 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Trade members open them from here.
Open the documentsWhat happens while it is decided
This application is with Southwark for determination, against a statutory target of eight weeks. Over the last year Southwark decided advertisement consent applications in a median of 56 days. More in our guide to how long planning decisions take.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 500 metres
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221 New Kent Road London Southwark SE1
Non-material amendment to planning permission 19/AP/5389 for "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works".The amendment seeks to change the triggers of conditions 4 (Details of the Surface Water Drainage System), 5 (Foundation Design) and 6 (Construction Logistics Plan).
Decided Conditions Demolition 5 docs -
221 New Kent Road London Southwark SE1 4AG
96% historically approved · decision due ~1 Jul
Details of condition 12 (Landscape Management Plan) as required by planning permission ref. 24/AP/2385 dated 12/03/2024 for 'Variation of Condition 1 (Approved Plans) for planning permission ref no. 23/AP/1991 'Minor material amendment by variation of Conditions 1 (Approved Plans), 36 (Approved Building Height), 37 (Approved Quantum of Work/Maker Space) and 38 (Approved Number of Hotel Rooms) of planning permission 19/AP/5389, the development description for which was: "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works." The amendments sought by this application are: - Façade alterations - Alteration to accessible room sizes - Alterations to position of room sizes and layouts - Alterations to the plan across all levels - Alterations to the roof with relocation of biodiverse roof and provision of railings above the mezzanine for safe maintenance'.
Awaiting decision Conditions Demolition 4 docs -
221 New Kent Road London Southwark
Details of Condition 7- Section Detail Drawings as required by full planning permission 24/AP/2385 dated 13/12/2024 for Variation of Condition 1 (Approved Plans) for planning permission ref no. 23/AP/1991 'Minor material amendment by variation of Conditions 1 (Approved Plans), 36 (Approved Building Height), 37 (Approved Quantum of Work/Maker Space) and 38 (Approved Number of Hotel Rooms) of planning permission 19/AP/5389, the development description for which was: "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works." The amendments sought by this application are: - Façade alterations - Alteration to accessible room sizes - Alterations to position of room sizes and layouts - Alterations to the plan across all levels - Alterations to the roof with relocation of biodiverse roof and provision of railings above the mezzanine for safe maintenance
Granted Conditions Demolition 23 docs -
221 New Kent Road London Southwark SE1 4AG
Details of Condition 19 'framework taxi management plan' required by planning permission ref no. 24/AP/2385 'Variation of Condition 1 (Approved Plans) for planning permission ref no. 23/AP/1991 'Minor material amendment by variation of Conditions 1 (Approved Plans), 36 (Approved Building Height), 37 (Approved Quantum of Work/Maker Space) and 38 (Approved Number of Hotel Rooms) of planning permission 19/AP/5389, the development description for which was: "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works." The amendments sought by this application are: - Façade alterations - Alteration to accessible room sizes - Alterations to position of room sizes and layouts - Alterations to the plan across all levels - Alterations to the roof with relocation of biodiverse roof and provision of railings above the mezzanine for safe maintenance'.
Granted Conditions Demolition 6 docs -
221 New Kent Road London Southwark SE1 4AG
Discharge of condition 10i 'BREEAM report' required by planning permission ref no. 24/AP/2385 'Variation of Condition 1 (Approved Plans) for planning permission ref no. 23/AP/1991 'Minor material amendment by variation of Conditions 1 (Approved Plans), 36 (Approved Building Height), 37 (Approved Quantum of Work/Maker Space) and 38 (Approved Number of Hotel Rooms) of planning permission 19/AP/5389, the development description for which was: "Demolition of existing warehouse building and erection of a part 3, part 6 and part 9 storey building providing 200 hotel rooms (Class C1) and 1,354sqm of work/maker space at ground floor (and mezzanine) (Flexible Class B1) as well as ancillary cafe/restaurant and bar facilities (Class A3/A4), along with associated landscaping, servicing yard and access works." The amendments sought by this application are: - Façade alterations - Alteration to accessible room sizes - Alterations to position of room sizes and layouts - Alterations to the plan across all levels - Alterations to the roof with relocation of biodiverse roof and provision of railings above the mezzanine for safe maintenance'.
Granted Conditions Demolition 6 docs -
221 New Kent Road London Southwark SE1 4AD
Details submitted to satisfy Schedule 6, Clause 2.1 (Hotel Operator Management Plan) of the section 106 agreement associated with planning permission ref: 24/AP/2385
Decided Conditions 5 docs
Other advertisement consent applications
In Southwark
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26/AP/1241 Granted
71 - 79 Southwark Street London Southwark SE1 0JA
Display of new projecting (flag sign) that will be visible.
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26/AP/1437 Granted
Canada Water Masterplan - Land Bounded By Lower Road (West), Redriff Road (South), Quebec Way (East) Surrey Quays Road And Canada Water Dock (North) And Site At Roberts Close London SE16
Retrospective Consent sought for the display of Canada Water branding and wayfinding adverts together with bulkhead lighting, on hoardings from Surrey Quays Road along the north of the Surrey Quays Leisure Park towards Quebec Way (to facilitate a pedestrian route through the site).
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26/AP/0960 Granted
51 Borough High Street London Southwark SE1 1NB
Display of 1 non-illuminated fascia sign.
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26/AP/2294 Awaiting decision
Duke Of York 47 - 48 Borough Road London Southwark SE1 1DR
Display of illuminated and non-illuminated signs to the exterior of the building comprising Sign A, two pictorial signs with brackets, linolites and drop panels; Sign B, one signwritten house name; Sign C, two signwritten secondary text signs; Sign D, one brass lantern with bow bracket; Sign E, six LED floodlights; Sign F, three replacement awnings to the existing frame; Sign G, five window decals; Sign H, one signwritten house number; and Sign I, three brass cowl lights.
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26/AP/1529 Granted
2-4 Ragstone Street London Southwark SE1 6GN
Installation of three internally illuminated fascia signs and three internally illuminated projecting hanging signs.