Planning application
95 BROAD STREET, READING, RG1 2AP
Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.
Proposal
Blue banana shop sign. Matt white low reflective finish white powder coated tray with black stand off 3d letters - non luminated Advertisement
As published by the council, reference PL/26/0969
Application record
- Reference
- PL/26/0969
- Type
- Consent to display an advertisement
- Status
- Under Consultation
- Received
- 20 Jul 2026
- Validated
- 21 Jul 2026
- Ward
- Abbey Ward
- Decision by
- Delegated Decision
- Postcode
- RG1 2AP
Timeline
Dates from the published record
-
20 Jul 2026
Received by Reading
-
21 Jul 2026
Validated
Checked as complete and ready for consideration.
-
10 Aug 2026
Added to PlanIndex
-
Decision
Awaiting decision
Decision expected by 15 September 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.
Reading took a median of 56 days over the applications it decided in the last year.
Documents
Plans, drawings, consultee responses and the officer's report
8 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Trade members open them from here.
Open the documentsWhat happens while it is decided
The process from here
This application is with Reading for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.
The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
-
73, 74 & 74A, Broad Street, Reading, RG1 2AP
Change of use of second floor office (Class E) into four residential units (Class C3) with elevation alterations including enlargement of windows and associated bin store at ground floor level.
Withdrawn Full applications Windows or glazing 22 docs -
95 BROAD STREET, READING, RG1 2AP
"Blue Banana" shop fascia - white powder coated tray with black stand-off letters
Refused Advertising 7 docs -
88 Broad Street Reading RG1 2AP
Change in use from Class E ancillary offices to provide two 1 bedroom flats on the first and second floor.
Granted Full applications New dwelling 5 docs -
80 Broad Street Reading RG1 2AP
Removal of the existing 2 x Chopstix signage, to be replaced with new on brand 2 x signage.
Granted Advertising 2 docs -
73, 74 & 74A, Broad Street, Reading , RG1 2AP
73% historically approved · decision due ~3 Sep
Creation of 4 new residential units (Class C3) at second floor level, formation of new window openings and enlargement of existing window openings, refurbishment of existing stairwell and front entrance, creation of bin store at ground floor level
Awaiting decision Full applications Windows or glazing 16 docs -
Barclays Bank, 90-93 Broad Street, Reading, RG1 2AP
58% historically approved · decision due ~29 Sep
Installation of new shopfront, Installation of new internally illuminated fascia sign, Installation of new internally illuminated projecting sign, Installation of 2no internally illuminated ATM Surrounds Installation of Digital display screen internally facing the street.
Awaiting decision Advertising Windows or glazing 5 docs
Other advertising applications
In Reading
-
PL/26/0326 Granted
33 OXFORD ROAD, READING, RG1 7QG
Fascia and Projecting Advertisement
-
PL/26/1054 Awaiting decision
4-5 ST MARYS BUTTS, READING, RG1 2LN
Replacement of existing shopfront signage with new internally illuminated fascia and projecting signs, relocation of the entrance doors by swapping the existing door with the existing glazing, installation of new window vinyls, and associated external alterations.
-
PL/26/1044 Awaiting decision
Barclays Bank, 90-93 Broad Street, Reading, RG1 2AP
Installation of new shopfront, Installation of new internally illuminated fascia sign, Installation of new internally illuminated projecting sign, Installation of 2no internally illuminated ATM Surrounds Installation of Digital display screen internally facing the street.
-
PL/26/0696 Refused
182-184 Henley Road, Reading, RG4 5DL
Replacement of two existing advertisement signs with two illuminated digital advertisement displays
-
PL/26/0610 Granted
1, Reading International Business Park, Land to the South of A33 Relief Road, Reading, RG2 6AA
4 No. Illuminated external wall mounted signs, 1 no wayfinding sign