Planning application
Alma House Newcastle Road Baldwins Gate Newcastle Staffordshire ST5 5DA
Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.
Proposal
Advertisement consent for one totem sign and two wall mounted signs
As published by the council, reference 26/00771/ADV
Application record
- Reference
- 26/00771/ADV
- Category
- Advertising
- Status
- Pending Consideration
- Validated
- 23 Oct 2026
- Ward
- Maer & Whitmore
- Parish
- Whitmore
- Decision by
- Delegated Decision
- Postcode
- ST5 5DA
Comment by 24 November 2026
The council is taking comments on this application until then. Comments go to Newcastle-under-Lyme through their own planning portal.
Timeline
Dates from the published record
-
23 Oct 2026
Validated
Checked as complete and ready for consideration.
-
3 Nov 2026
Added to PlanIndex
-
Decision
Awaiting decision
Decision expected by 18 December 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.
Newcastle-under-Lyme took a median of 54 days over the applications it decided in the last year.
Related applications
Cases linked to this one on the register
- Application: 25/00881/FUL (Application Permitted)
Who's behind it
Company information only, from the register and Companies House
Ellis Hillman Architects Ltd Agent, an architecture practice
6 applications on PlanIndex · across 3 councils
Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.
See their track recordWhat happens while it is decided
This application is with Newcastle-under-Lyme for determination, against a statutory target of eight weeks. Over the last year Newcastle-under-Lyme's median decision took 54 days. More in our guide to how long planning decisions take.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
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Other advertisement consent applications
In Newcastle-under-Lyme
-
26/00726/ADV Awaiting decision
11 Lancaster Building High Street Newcastle Staffordshire ST5 1PG
Application for consent to display advertisements at 11 Lancaster Building, Newcastle-under-Lyme, ST5 1PG (Grade II listed, NHLE 1391417). The proposal is a non-illuminated vinyl fascia sign to the shopfront and non-illuminated vinyl graphics to the shop window.
-
26/00747/ADV Awaiting decision
Former Loggerheads Garage Newcastle Road Loggerheads Market Drayton Shropshire TF9 4PD
Advertisement signage, 1no fixed fascia sign with fret cut lettering.
-
26/00740/ADV Awaiting decision
93 Clayton Road Newcastle Staffordshire ST5 3NE
Advertisement consent for One Stop Stores at 93 Clayton Road, Newcastle-under-Lyme. Item (1) - Fascia Item (2) - Projection Sign Item (3) - ACM Panel - Digitally printed panel applied to store glazing panel adjacent entrance. Item (4) - Poster Cases - Fixed to external wall 2 at 2 locations.
-
26/00672/ADV Awaiting decision
Shop And Premises 196 Liverpool Road Cross Heath Newcastle Staffordshire ST5 9ED
New larger fascia sign to replace existing centrally located above central entrance doors to front elevation. 1no. new fascia sign to replace existing located at high level to the gable end at the right hand side of front elevation. New fascia sign to left hand side of main entrance doors to front elevation. Over cladding of existing totem signs (2no) with increase in overall size. Replacement of 8no. existing parking bay signs to car parking spaces located to the right hand side of the building.
-
26/00477/ADV Granted
34 Hempstalls Lane Newcastle Under Lyme Staffordshire ST5 0SS
x5no fixed fascia signs