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Planning application

Shop And Premises 196 Liverpool Road Cross Heath Newcastle Staffordshire ST5 9ED

Awaiting decision Newcastle-under-Lyme 26/00672/ADV Advertising

Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.

Proposal

New larger fascia sign to replace existing centrally located above central entrance doors to front elevation. 1no. new fascia sign to replace existing located at high level to the gable end at the right hand side of front elevation. New fascia sign to left hand side of main entrance doors to front elevation. Over cladding of existing totem signs (2no) with increase in overall size. Replacement of 8no. existing parking bay signs to car parking spaces located to the right hand side of the building.

As published by the council, reference 26/00672/ADV

Application record

Reference
26/00672/ADV
Category
Advertising
Status
Pending Consideration
Validated
29 Sep 2026
Postcode
ST5 9ED

Site history

Applications at this address on the Newcastle-under-Lyme register

This site has had 2 applications since 2026.

  • 26/00671/FUL Awaiting decision

    Shop And Premises 196 Liverpool Road Cross Heath Newcastle Staffordshire ST5 9ED

    Installation of new porch canopies (with recessed lighting) to front elevation over existing full height glazed windows and doors; replacement of existing bollards to entrance with addition of new bollards to create extended pedestrian zone to main entrance; existing perimeter barrier to be replaced; addition of new timber effect cladding up to first floor height to replace sections of exiting render finish; replacement existing fascia, soffit and rainwater goods; existing window to be blocked up; new surface mounted wall lights to front elevation; replacement of existing fire door with addition of improved access; general decoration and remedial works to the building and replacement of all existing signage (inc. totem sign) with new & additional signage added.

    Submitted 29 Sep 2026 Full applications

Timeline

Dates from the published record

  1. 29 Sep 2026

    Validated

    Checked as complete and ready for consideration.

  2. 8 Oct 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    Decision expected by 24 November 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

    Newcastle-under-Lyme took a median of 54 days over the applications it decided in the last year.

What happens while it is decided

This application is with Newcastle-under-Lyme for determination, against a statutory target of eight weeks. Over the last year Newcastle-under-Lyme's median decision took 54 days. More in our guide to how long planning decisions take.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Shop And Premises 196 Liverpool Road Cross Heath Newcastle Staffordshire ST5 9ED

    26/00671/FUL Submitted 29 Sep 2026 50 yards away

    91% historically approved · decision due ~24 Nov

    Installation of new porch canopies (with recessed lighting) to front elevation over existing full height glazed windows and doors; replacement of existing bollards to entrance with addition of new bollards to create extended pedestrian zone to main entrance; existing perimeter barrier to be replaced; addition of new timber effect cladding up to first floor height to replace sections of exiting render finish; replacement existing fascia, soffit and rainwater goods; existing window to be blocked up; new surface mounted wall lights to front elevation; replacement of existing fire door with addition of improved access; general decoration and remedial works to the building and replacement of all existing signage (inc. totem sign) with new & additional signage added.

    Awaiting decision Full applications Extension Windows or glazing
    Small domestic

  • Swift House Liverpool Road Newcastle Staffs ST5 9JJ

    03/01181/TDET Submitted 1 Dec 2003 50 yards away

    3 roof top directional antennae and one microwave dish

    Granted Telecoms

  • Workshop 1 Wilton Street Cross Heath Newcastle Staffs ST5 9EZ

    02/01049/FUL Submitted 17 Dec 2002 100 yards away

    Dust extraction plant

    Granted Full applications

  • 135 Liverpool Road Newcastle Staffs ST5 9HD

    03/00576/ADV Submitted 17 Jun 2003 100 yards away

    Fascia advertisements

    Granted Advertising

  • 135 Liverpool Road Newcastle Staffs ST5 9HD

    03/00575/COU Submitted 5 Jun 2003 100 yards away

    Change of use from retail to employment agency (Class A2)

    Granted Full applications

  • 131 - 135 Liverpool Road Newcastle Staffs ST5 9HD

    03/01081/DEEM3 Submitted 3 Nov 2003 100 yards away

    Shutters and fencing

    Granted Other

In Newcastle-under-Lyme

  • 26/00747/ADV Awaiting decision

    Former Loggerheads Garage Newcastle Road Loggerheads Market Drayton Shropshire TF9 4PD

    Advertisement signage, 1no fixed fascia sign with fret cut lettering.

    Advertising
  • 26/00740/ADV Awaiting decision

    93 Clayton Road Newcastle Staffordshire ST5 3NE

    Advertisement consent for One Stop Stores at 93 Clayton Road, Newcastle-under-Lyme. Item (1) - Fascia Item (2) - Projection Sign Item (3) - ACM Panel - Digitally printed panel applied to store glazing panel adjacent entrance. Item (4) - Poster Cases - Fixed to external wall 2 at 2 locations.

    Advertising
  • 26/00477/ADV Granted

    34 Hempstalls Lane Newcastle Under Lyme Staffordshire ST5 0SS

    x5no fixed fascia signs

    Received 29 Jun, published by the council 22 Jul 2026 Advertising
  • 26/00518/ADV Granted

    Cinema And Premises Lymelight Boulevard High Street Newcastle Under Lyme Staffordshire ST5 1PT

    Advertising application for VUE Newcastle Under Lyme EPIC Sign Proposal Scheme (External)

    9 Sep 2026 Advertising
  • 26/00512/ADV Granted

    Dick Turpin Gallows Tree Lane Newcastle Under Lyme Staffordshire ST5 2QS

    Re-clad existing totem sign, 2x double sided post mounted corex sign, Refurbish existing name board, 2x sign written logos and 1x sign written welcome text

    Received 15 Jul, published by the council 22 Jul 2026 Advertising