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Planning application

26/00518/ADV

Cinema And Premises Lymelight Boulevard High Street Newcastle Under Lyme Staffordshire ST5 1PT

Awaiting decision Newcastle-under-Lyme Advert Application

Proposal

Advertising application for VUE Newcastle Under Lyme EPIC Sign Proposal Scheme (External)

As published by the council, reference 26/00518/ADV

Timeline

Dates from the published record

  1. 17 Jul 2026

    Received by Newcastle-under-Lyme

  2. 24 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.

What happens while it is decided

The process from here

This application is with Newcastle-under-Lyme for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.

The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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In Newcastle-under-Lyme

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