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Planning application

DANES PARK, BROCKHILLS LANE & SWAY ROAD, NEW MILTON BH25 5QL

Granted New Forest National Park 25/10742 Advertisement Consent

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

x8 non illuminated adverts, x9 flags and 1 illuminated touchscreen sign at the Brockhills Lane entrance & x 2 non illuminated adverts and x2 flags at the Sway Road access advertising the houses for sale for a temporary period of 5 years (Application for Advertisement Consent)

As published by the council, reference 25/10742

Application record

Reference
25/10742
Type
Advertisement Consent
Status
Decided
Decision
Granted As published: Granted (Advert)
Received
11 Aug 2025
Validated
12 Aug 2025
Decided
7 Oct 2025
Ward
Ashley, Bashley & Fernhill
Parish
New Milton
Decision by
Delegated
Postcode
BH25 5QL

Site history

Applications at this address on the New Forest National Park register

This site has had 2 applications since 2025: 2 approved, 0 refused.

  • 26/10160 Granted

    DANES PARK, BROCKHILLS LANE & SWAY ROAD, NEW MILTON BH25 5QL

    x5no. flags on flagpoles at site entrance, x1no. v-shaped leaderboard moved to left of rushbury show home; x1no. stack sign moved 3m futher into the site; x4no. panels on hoarding; x6no. fence panel signs; x1no. gable end banner (Retrospective) (Application for Advertisement Consent)

    Decided 1 May 2026 Advertising

Timeline

Dates from the published record

  1. 11 Aug 2025

    Received by New Forest National Park

  2. 12 Aug 2025

    Validated

    Checked as complete and ready for consideration.

  3. 7 Oct 2025

    Decision issued: Granted (Advert)

  4. 9 Aug 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

19 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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Open the documents

What this grant of permission means

New Forest National Park granted permission on 7 October 2025, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

In New Forest National Park

  • 26/10897 Awaiting decision

    UNIT 1C, HAMILTON BUSINESS PARK, GORE ROAD, NEW MILTON BH25 6TL

    x3no. externally illuminated fascia signs; x3no. non illuminated fascia sign (Application for Advertisement Consent)

    Received 18 Sep, published by the council 29 Sep 2026 Advertising
  • 26/10667 Granted

    SHIP INN, 68 HIGH STREET, FORDINGBRIDGE SP6 1AX

    x1 illuminated projecting sign, x1 illuminated fascia sign, x1 illuminated nameboard sign, x1 illuminated amenity board and x1 internally illuminated menu case; x4 sets of sign written text, x1 door plaque, x2 non-illuminated amenity boards & 1x car park directional sign (Application for Advertisement Consent)

    Received 16 Jul, published by the council 2 Aug 2026 Advertising
  • 26/10624 Granted

    ROYAL LYMINGTON YACHT CLUB, BATH ROAD, LYMINGTON SO41 3SE

    Display 1 x non illuminated fascia sign (Application for Advertisement Consent)

    Received 6 Jul, published by the council 9 Aug 2026 Advertising
  • 26/10478 Granted

    20 KEYHAVEN ROAD, MILFORD-ON-SEA SO41 0QY

    Proposal to install 1 x non illuminated fascia sign, 1x non illuminated projecting sign, 1x vinyl (Application for Advertisement Consent)

    Received 19 May, published by the council 2 Aug 2026 Advertising
  • 26/10470 Granted

    WAITROSE SUPERMARKET, 49 HIGH STREET, HYTHE SO45 6AG

    Replacement and new signage comprising 3 no. internally illuminated advertisements and 11 no. non-illuminated advertisements, including projecting sign, totem sign, fascia panel and building letters (Application for Advertisement Consent)

    Received 18 May, published by the council 2 Aug 2026 Advertising